Description
At Larson Financial Group, LLC, we help individuals and families build lasting financial security through comprehensive wealth management and personalized advice. As one of the nation's leading independent wealth management firms, we are committed to providing exceptional client experiences while fostering an entrepreneurial environment where advisors can build successful, rewarding careers.
We are seeking a highly motivated Financial Planner who is passionate about helping clients achieve their financial goals while driving business growth. This is a production-focused role for a financial professional who enjoys developing new client relationships, expanding existing relationships, and serving as a trusted advisor through comprehensive financial planning.
About the Role
As a Financial Planner, you will play a key role in growing Larson Financial Group by developing new business opportunities, strengthening relationships with existing clients, and delivering comprehensive financial planning strategies. You'll be expected to build and manage a book of business through referrals, networking, centers of influence, and firm-provided opportunities while partnering with our internal planning and operations teams to deliver an exceptional client experience.
This position is ideal for an ambitious advisor who enjoys both the consultative sales process and the technical aspects of financial planning, with compensation tied to production and long-term client success.
Responsibilities
- Develop and grow a personal book of business by acquiring new clients and expanding existing client relationships.
- Conduct prospect and client meetings to identify financial planning opportunities and recommend comprehensive wealth management solutions.
- Build and maintain trusted relationships that result in long-term client retention and referrals.
- Generate new assets under management through networking, referrals, professional relationships, and firm marketing initiatives.
- Prepare and present comprehensive financial plans addressing retirement, investment, tax, estate, insurance, and wealth transfer strategies.
- Collaborate with investment advisors and internal specialists to deliver customized recommendations and implement client strategies.
- Identify cross-selling opportunities across the firm's full suite of financial planning and wealth management services.
- Maintain an active client contact strategy to strengthen relationships and create additional planning opportunities.
- Manage the client onboarding process and ensure a seamless transition from prospect to long-term client.
- Maintain accurate client records within CRM and financial planning software while adhering to regulatory and compliance requirements.
- Stay current on industry trends, investment strategies, and financial planning best practices.
Requirements
- Minimum of 5+ years of experience in financial planning, wealth management, or financial advisory services.
- Demonstrated success in business development, client acquisition, or growing client relationships preferred.
- Series 7 and Series 66 licenses required.
- CFP® designation preferred or willingness to obtain.
- Bachelor's degree or equivalent professional experience.
- Experience within the wealth management, financial planning, or insurance industry.
- Experience using Salesforce, eMoney, MoneyGuidePro, or similar CRM and financial planning software.
Skills & Attributes
- Proven ability to develop business and build long-term client relationships.
- Strong consultative sales and relationship management skills.
- Excellent communication and presentation abilities with confidence leading client meetings.
- Entrepreneurial mindset with a strong desire to achieve production and growth goals.
- Highly organized with exceptional attention to detail and follow-through.
- Ability to manage multiple priorities in a fast-paced environment.
- Professional presence with a commitment to delivering a concierge-level client experience.
- Strong proficiency in Microsoft Office, Outlook, CRM systems, and financial planning technology.
- High ethical standards with a commitment to fiduciary responsibility and regulatory compliance.
Why Join Larson Financial Group?
At Larson Financial Group, you'll have the opportunity to grow your career in a collaborative environment backed by a respected wealth management firm. We provide advisors with robust planning resources, marketing support, operational infrastructure, and advanced technology so you can focus on what you do best, building relationships, growing your practice, and helping clients achieve financial success.
Compensation and Benefits
- Competitive base salary commensurate with experience, annual performance bonus, and meaningful long-term incentive participation.
- Comprehensive benefits package including health, dental, vision, 401(k) with match, and other firm-specific benefits.
Skills Required
- Minimum 2 years of experience in financial planning or a related field
- Series 7 and 66 licenses
- Bachelor's degree or equivalent work experience
- Familiarity with the insurance and financial services industry
- Experience using Salesforce
- Experience using financial planning software (eMoney, MoneyGuidePro)
- CFP designation
- Proficiency in Microsoft Office and Outlook
- Exceptional interpersonal skills and ability to build trust in-person, virtually, and by phone
- Strong written and verbal communication skills with high attention to detail
- Commitment to maintaining confidentiality and upholding regulatory standards
What We Do
Larson Financial Holdings is a St. Louis-based financial services parent company and one-stop resource for wealth management, advisory, real estate, insurance, and specialized finance. Dedicated to its mission of 'Empowering All to Flourish,' the firm supports a network of over 200 advisors across 30 states, providing holistic financial planning and strategic advice to help high-net-worth individuals navigate complex financial landscapes and achieve long-term success.







