Senior Farms Engagement Manager

·        This role provides strategic leadership for primary producer. engagement and will develop credible producer. champions for technologies validated in commercial environments, to accelerate sector-wide uptake. 
·        This role aligns producer engagement activity with Programme milestones, commercialisation pathways, and impact metrics. 
·        The postholder will act as the senior advocate for primary producers within programme design—ensuring innovation remains practical, commercially viable, and deliverable in real-world systems. 
This role is field-based, which means you’ll be travelling to client sites, partner sites and our locations as part of your day-to-day work. You may also work from your home address for a minority of the week or attend one of our sites from time to time. Our main locations are: Oxford, York, Edinburgh, Cranfield, Newport (Midlands).

·        With the Head of Agri Value Chain Engagement, develop and own the strategic framework for engaging primary producers to support programme delivery 
·        Ensure consistent delivery models through effective leadership of Engagement Managers. 
·        Create structured pathways for awareness → trial → validation → adoption → championing. 
·        Foster trusted two-way feedback loops between producers, innovators, and programme teams. 
·        Oversee the development of practical guidance, decision-support tools, and case studies 
·        Ensure consistent methodology for capturing ROI, productivity impact, and environmental outcomes  
·        In collaboration with relevant stakeholders develop standardised adoption frameworks that reduce financial and operational risk for producers. 
·        Identify systemic barriers to adoption that support technology development, working closely with the teams from the Test, Trial & Demonstration department as well as other customer facing teams. 
·        Provide leadership for UKATC   across UK demonstration farms networks through direct management of the Farm Network Manager. 
·        Maintain standards for data integrity, learning capture, and impact reporting across the network. 
·        Develop and nurture a visible cohort of “Producer Champions” who influence peer adoption regionally and nationally. 
·        Support the delivery of coordinated engagement activities including demonstration events, peer learning groups, and digital engagement. 
·        Support engagement with advisory bodies and supply chain stakeholders to understand their requirements, working closely with the Agri Supply Chain team. 
·        Line manage Primary Producer Engagement Managers and Farm Network Manager 
·        Set clear KPIs, targets, and impact metrics aligned to and in support of programme objectives. 
·        Build capability across the team in stakeholder management, impact capture, and commercial awareness. 
·        Foster a collaborative, insight-driven culture across regional delivery teams. 
·        Ensure engagement metrics, adoption data, and case studies are integrated into reporting requirements. 
·        Accountable for budgetary spend associated with the Primary Producer engagement activity delivery. 

Essential Experience 
·        Extensive experience working directly with commercial primary producers across relevant sectors. 
·        Demonstrable leadership experience managing distributed teams. 
·        Strong understanding of farm business drivers: productivity, profitability, sustainability, risk management, and the drivers of adoption. 
·        Ability to translate innovation into practical, commercially viable on-farm application. 
·        Strong understanding of the drivers to adoption of Agri-tech  
·        Familiarity with impact measurement and ROI modelling. 
·        Established network within UK agriculture and agri-tech ecosystems. 
·        Credibility and authority with primary producers 
·        Commercial and operational acumen 
·        Team development and performance management 
·        Outcome-focused and impact-driven 

Additional Information
Travel will be required. 
UK driving licence is mandatory to have.

You will be part of a pioneering organisation driving innovation in agri-tech, whilst working in a collaborative and forward-thinking environment. There is opportunity to grow and develop within a newly established organisation, plus a range of benefits including:  

 If you are ready for a role that truly makes an impact - join us and be part of something meaningful. We’d love to hear from you!