Senior Executive – Social Media & Digital Marketing

We are looking for a dynamic and results-driven Senior Executive – Social Media & Digital Marketing to develop and execute innovative digital strategies that drive brand engagement, audience growth, and business impact. This role offers the opportunity to collaborate closely with our established APAC and global teams while driving localized social media and digital marketing initiatives. The ideal candidate will have a strong understanding of social media platforms, digital advertising, and content marketing, along with a passion for storytelling and analytics. In this role, you will get the opportunity to work with a dynamic and innovative team while having a hands-on experience in shaping and executing digital-first strategies in a fast-paced and evolving agency.

•Social Media Management: Develop, implement, and manage social media strategies across platforms such as LinkedIn, Instagram, Facebook, X, YouTube, among others.

•Content Creation & Curation: Collaborate with designers, copywriters, and video editors to create compelling and platform-optimized content (graphics, videos, blogs, and infographics).

•Campaign Execution: Plan and execute paid and organic digital marketing campaigns, ensuring alignment with brand objectives and audience preferences.

•Community Engagement: Monitor and respond to audience interactions, manage online reputation, and foster meaningful relationships with followers.

•Performance Analysis: Track, analyze, and report key social media and digital marketing metrics using tools like Google Analytics, Meta Business Suite, and social media analytics.

•SEO & SEM: Optimize digital content for search engines and manage paid search campaigns to drive website traffic and conversions.

•Influencer & Partnership Marketing: Identify and collaborate with influencers, brand advocates, and industry partners to enhance reach and engagement.

•Trend Monitoring: Stay updated on digital trends, platform updates, and best practices to optimize strategies and maintain competitive advantage.

•A relevant degree in Marketing, Communications, or a related field.

•2-4 years of experience in social media and digital marketing, preferably in an agency role.

•Hands-on experience with social media platforms, digital advertising, and marketing tools.

•Proficiency in content creation, copywriting, and campaign management.

•Strong analytical skills with the ability to interpret data and derive actionable insights.

•Familiarity with SEO, Google Ads, Facebook Ads Manager, and email marketing platforms.

•Excellent communication, project management, and collaboration skills.

•Certification in digital marketing (Google Ads, Meta Blueprint, HubSpot, etc.) preferred.

•Experience in influencer marketing and online community management.

•Knowledge of marketing automation tools (e.g., HubSpot, Marketo, Mailchimp).

Zeno Group is a fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our purpose to “champion the courageous to achieve something better for humankind”, we push boundaries to achieve real business value and societal impact for clients. Winner of the industry’s top awards including the 2024 PRWeek U.S. Outstanding Large Agency, 2023 PRWeek Purpose Agency of the Year, 2023 PRovoke Purpose-Driven Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America, 2021 PRovoke Global Creative Agency of the Year, 2021 PRovoke North American Agency of the Year, 2021 PRWeek Agency of the Year, and a four-time winner of PRWeek’s Best Places to Work, we have also been recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

Healthy, happy employees make Zeno better, so we have programs that support physical, mental, and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity, and support work/life balance. We offer a variety of insurance plans. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health and other support services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays, and self-care time. Zeno Group is committed to diversity, equity and inclusion and proud to be an equal opportunity employer.