Senior Email Marketing Strategist

Reposted One Month Ago
Atlanta, GA, USA
In-Office
Mid level
AdTech • Marketing Tech
The Role
The Senior Email Marketing Strategist will design and manage email campaigns, analyze performance metrics, and collaborate on marketing strategies to enhance engagement.
Summary Generated by Built In

Do you geek out over inbound campaign metrics? Do you dream in short, sweet, buyer journey-focused email copy? Are you a fan of drinking beer and snuggling with puppies? If so, you may be a perfect fit to join our email marketing team. Good news: we're hiring!

 Being an Email Marketing Strategist at Nebo

Nebo is a human-centered agency committed to producing the best work in the industry… including emails. We don’t believe in spamming inboxes, but creating thoughtful, strategic email campaigns that surprise and delight customers. That’s where you come in. We’re looking for a rockstar Senior Email Marketing Strategist to take our email campaigns to the next level. If you’re a go-getter who digs strategy and execution, this is the right fit for you.

Nebo is a human-centered agency built on a culture of respect, professional growth and care for every employee. With numerous perks, including hybrid in-office/remote work options designed to fit your needs, unlimited PTO, and free attendance to local marketing events, join this fun-loving team that occasionally talks Slack Smack.

Meet the Standard:

  • You have 3-5 years of email marketing experience. 
  • You’ve earned a Bachelor's degree in marketing, advertising or other related field. 
  • You’re analytical. 
  • You’re familiar with reporting on campaign metrics and can spot trends in the blink of an eye. 
  • You’re a doer, but also a thinker. 
  • You’ve got a strategic mind but enjoy bringing things to life. 
  • You really get the different marketing disciplines; i.e. paid media, SEO, CRO, etc. 
  • You have good communication and planning skills.
  • You have a good sense of humor.
  • Attention to detail is one of your core strengths.

 Position Responsibilities:

  • Create and maintain all elements of email marketing initiatives, including strategies, programs, and calendars.
  • Manage list segmentation to increase engagement by sending the right message to the right user at the right time.
  • Create and implement email marketing calendars that are integrated with other marketing initiatives.
  • Use research, insights and A/B testing to optimize campaigns. 
  • Track, analyze and report regularly on email campaign results. 
  • Participate in email marketing thought leadership.
  • Support business development needs by participating in client pitches.

Skills Required

  • 3-5 years of email marketing experience
  • Degree in marketing, advertising or related field
  • Familiarity with reporting on campaign metrics
  • Good communication and planning skills
  • Attention to detail
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The Company
HQ: Atlanta, GA
122 Employees
Year Founded: 2004

What We Do

Nebo is a human-centered agency built for the digital world. There are more screens and platforms than ever before. Attention and trust are the most scarce resources. Nebo helps brands tell great stories and crafts experiences that resonate with your audience and drive measurable results.

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