Senior Email Marketing Specialist (B2C) | Hybrid!

Posted 10 Days Ago
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Medellín, Antioquia
Hybrid
Junior
Software
The Role
The Senior Email Marketing Specialist at Snappr is responsible for managing and optimizing email marketing campaigns for their self-service product. Key tasks include designing automated campaigns, conducting A/B testing, analyzing performance metrics, and maintaining the subscriber list to enhance Snappr's growth strategy.
Summary Generated by Built In

At Snappr, we're changing the world by making amazing photography accessible to everyone. We take on complex problems so that photographers, consumers, and businesses can connect in more than 200 cities around the world to create and access beautiful photos.


We foster a culture of extreme ownership, empowering our team to excel as business owners. We're not just a team; we're a league of A-players dedicated to reaching peak performance. As an analytical creative, you'll thrive in our unrivaled environment, where technology meets creativity. We embrace diversity and invite individuals from all backgrounds to join us in revolutionizing the ecosystem of visual content; building a future where we help businesses drive growth and sales by telling better visual stories.


About the role:

Email marketing is an integral part of Snappr’s marketing strategy, and you will have the opportunity to further develop Snappr’s existing email marketing strategies by optimizing existing email campaigns and implementing new strategies that ultimately make an impact on Snappr’s growth.


We are looking for an Email Marketing Specialist who will work under the Marketing Director to manage automatic email campaigns sent to users who subscribe to Snappr emails.

What you'll do:

  • Manage end-to-end email marketing for Snappr’s self-service product.
  • Design, manage, and optimize automatic email marketing campaigns which include: welcome series, abandon cart, and nurture campaigns.
  • Manage seasonal promotional email campaigns.
  • Optimize email performance with A/B testing for deliverability and conversion rate.
  • Create and maintain weekly reporting on email performance.
  • Maintain Snappr’s subscription list including identifying potential buyers and which subscribers to sunset.

What you'll need:

  • At least 2 years of experience working with email marketing systems such as Vero, SendGrid, and similar software, to create, manage, and optimize email marketing campaigns.
  • Proficiency using drag-and-drop and HTML email builders, and design software such as Canva, Figma, and Adobe Photoshop.
  • Strong copywriting skills to create compelling email content and strong calls to action.
  • Proficiency in data analysis tools such as Google Analytics and ability to analyze performance data to guide strategy and make data-driven decisions.
  • Understanding of how email marketing integrates with broader digital marketing strategies.
  • Excellent organizational and project management skills to handle multiple campaigns simultaneously.

Job benefits:

  • Hybrid set-up! (1 week onsite in 1 quarter)
  • Company Equity
  • 12O USD per month for professional growth
  • Laptop will be provided
  • 20 days PTO

About the team:


Snappr has a fast-growing team of marketers based in the US and the Philippines. We are a team of driven, entrepreneurial individuals who are redefining photography everywhere. Snappr is proud to have built an international team, with members in North America, South America, and Asia. Snappr values and encourages collaboration and members often work on and help with projects across teams. You will have the opportunity to work with people in many different job functions from sales to engineers to customer support.



This is an awesome opportunity to be at the ground level of a rapidly growing company and to have a meaningful impact on its growth. The projects you will be working on will help people in the world capture more of their life’s most precious moments. Our rocket-ship has a seat open just for you.

Top Skills

HTML
The Company
HQ: San Francisco, CA
266 Employees
On-site Workplace
Year Founded: 2017

What We Do

Snappr is the one-stop-shop for visual content creation, including the largest on-demand photography and photo editing marketplace. Snappr Shoots is a self-service application to book photographers. Snappr Workflows is a SaaS product for enterprises to automate their visual content pipelines. Snappr also provides free tools such as the Snappr Photo Analyzer, an AI portrait photo-analysis tool. Snappr was founded in 2017 and is headquartered in San Francisco, California.

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