Senior Email Manager

Posted 18 Days Ago
Be an Early Applicant
4 Locations
Remote
Mid level
AdTech • Digital Media • News + Entertainment • Software
The Role
The role focuses on managing email deliverability and infrastructure, producing responsive emails, and designing customer lifecycle journeys for effective multi-channel communication.
Summary Generated by Built In

📋 Your daily adventures

  • Deliverability & Infrastructure:

- Set up and maintain sender infrastructure: dedicated IPs/pools, subdomains, DNS (SPF/DKIM/DMARC/BIMI), feedback loops, blocklist monitoring, and domain/IP warming plans;

- Monitor inbox placement and reputation;

- Run seed tests and remediation (content, cadence, routing).

  • Email Production:

-Hand-code responsive HTML/CSS emails (table-based), QA across major clients, dark mode, image-blocking, and accessibility;

- Build modular templates & components, version and document.

  • Lifecycle & Automation:

- Design multi-brand journeys: onboarding/FTD, verification/KYC nudges, bonus & promo flows, churn prevention, reactivation, win-back, VIP;

- Orchestrate across email/SMS/push/in-app/on-site to avoid channel clash; prioritize by player value & jurisdiction rules.


Requirements

🧭 What makes you a great match

  • 3–5+ years in Email/CRM for iGaming or similarly regulated B2C;
  • Proven deliverability chops (domain/IP warming, inbox placement, remediation) and DNS/auth protocols (SPF/DKIM/DMARC/BIMI);
  • Strong HTML/CSS for email (no-framework, table layout, MJML a plus);
  • Hands-on with at least two: Braze, Iterable, Emarsys, Optimove, Xtremepush, Salesforce Marketing Cloud, Mailgun/SendGrid/SparkPost/Postmark;
  • Tooling familiarity: Google Postmaster Tools, Microsoft SNDS, blocklists (Spamhaus), seed-testing (GlockApps/Mail-Tester), UTM taxonomy, GA/Amplitude.

Benefits

💸 Flexible payment options: choose the method that works best for you.

🧾 Tax assistance included: we handle part of your taxes and provide guidance on the local setup.

🎁 Financial perks: Bonuses for holidays, B-day, work milestones and more - just to show we care.

📈 Learn & grow: We cover courses and certifications — and offer real opportunities to grow your career with us.

🥐 Benefit Сafeteria: Choose what suits you — sports, language courses, therapy sessions, and more.

🎉 Stay connected: From team-building events to industry conferences — we bring people together online, offline, and on stage.

💻 Modern Equipment: We provide new laptops along with essential peripherals like monitors and headphones for a comfortable workflow.

🕘 Your schedule, your rules: Start your day at 9, 10, or even 11 — we care about results, not clock-ins.

Top Skills

Html,Css,Braze,Iterable,Emarsys,Optimove,Xtremepush,Salesforce Marketing Cloud,Mailgun,Sendgrid,Sparkpost,Postmark,Google Postmaster Tools,Microsoft Snds
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The Company
31 Employees
Year Founded: 2020

What We Do

We’re Gypsy — a digital entertainment collective that transforms work into an expedition. For five years, we’ve been charting new territories and creating our path instead of following others.

We are a team of 100+ free-spirited professionals thriving in a remote-first environment, where you can work from anywhere and turn every project into an adventure.

At Gypsy, we strip away the corporate fluff to create a place where you can truly make your mark. Our culture is about how we put our principles into action every day.
We're human-powered – placing people at the heart of everything we do, because that's how we thrive together.
We believe in clear connections – speaking honestly, sharing openly, and building trust that fuels real progress.
We stay in growth motion – taking risks, adapting quickly, and turning challenges into stepping stones.
And we're always exploring – pushing boundaries with genuine curiosity to discover what's next.

This isn't just who we want to be — it's who we are. Modern wanderers connect cultures through play, make important decisions, and celebrate our shared journey along the way.

Team up and roam with us.

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