Senior Director, Marketing & Communications

Posted Yesterday
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Washington, DC, USA
In-Office
150K-170K Annually
Senior level
Agency • Marketing Tech • Professional Services • Social Impact
The Role
Leads marketing, communications, business development, client relationships, and strategic direction for a portfolio of social-impact campaigns. Builds new business and industry partnerships, elevates the agency through thought leadership, counsels clients using behavioral science and consumer research, and manages a high-performing team. The role focuses particularly on health and healthcare initiatives and requires experience securing major contracts and creating measurable behavior change.
Summary Generated by Built In

Description

Marketing for Change is an independent national advertising firm propelled by behavioral science and focused on social change. We are seeking a Senior Director, Marketing & Communications to grow our impact and our portfolio, someone with the network and marketing experience to counsel existing clients and win new ones. This is an ideal role for a leader who brings experience shaping new client relationships, leading high-performing client-facing teams, and directing a portfolio of client campaigns to accelerate impact, especially in the area of health and healthcare. 

What You’ll Do

  • Proactively build a portfolio of new business, meeting annual targets by developing and managing a growth plan that identifies opportunities to expand our impact, especially in the realms of health and healthcare. 
  • Build relationships with industry partners and stakeholders to shape business opportunities and partnerships.
  • Elevate M4C’s profile through thought leadership—publishing, speaking, and industry participation.
  • Own strategic direction across a portfolio of client campaigns, strengthening and expanding client relationships. 
  • Counsel sophisticated nonprofits, foundations, government agencies and others on our use of consumer research and the Behavioral Determinants Framework to drive creative approaches to some of the most daunting challenges of our time, from mental health to gun violence and health insurance. 
  • Lead a high-performing team of strategists, planners and coordinators who lead client-facing interactions and provide the direction and coordination needed for campaigns to succeed. 
  • Translate industry trends into actionable approaches for operational excellence.

What We Are Seeking

  • A strategic, entrepreneurial leader with 8+ years of experience in integrated campaign leadership, including experience in health, healthcare or a related field. 
  • A track record of securing high six- and seven-figure client contracts.
  • Proven ability to cultivate and grow existing client relationships.
  • Experience translating research insights into breakthrough marketing and communication strategies that produce measurable behavior change for good. 
  • A deliberately developmental leader of a high-performing team who champions a learning culture and professional growth.

Job Type: Full-time

Salary Range: Salary will be commensurate with experience, with an expected base salary between $150,000 - $170,000 per year.

About Marketing for Change

We are an advertising agency that leverages the power of social psychology, neuroscience and behavioral economics to advance social causes. Founded in 2005, Marketing for Change helps foundations, nonprofits, governments and companies “do good better.” 

Our 30-plus team includes copywriters, filmmakers, designers, researchers, developers and strategists — not to mention musicians, artists, podcasters, kayakers, and mountaineers. Because that part of life is just as important as work. Our work hubs are located in Orlando and just outside Washington, DC, and we very much prefer to hire people willing to locate in those areas. We are mostly a hybrid workforce with staff working together in-person at least one day a week because we value the fun and collaboration that allows.

Some of the perks:

  • We care about each other. We check in. We advocate and cover for each other. We cheer each other on. And we like to hang out.
  • We offer a comprehensive benefits package including vacation, sick and holiday leave, 401(k) matching contributions, and paid parental leave. We offer a range of health plans including PPO and HSA healthcare, as well as dental, disability and life insurance.
  • We are a deliberately developmental workplace. That means we will help you develop and pursue professional goals that match your life goals and purpose.
  • We prioritize balance and flexibility. We are at our desks most days for 8 hours, not 10. We are open to schedule adjustments and flexible schedules.
  • We are a flat organization. Everyone’s ideas are valued. Anyone can spearhead a new company initiative or make change.
  • We care about social change. We show up each day as part of a fun and friendly work culture to do inspiring work that makes the world a better place.

A quick note about our hiring process
Applying for a job can feel a little like sending your application out into the void and hoping a real person is on the other side. At Marketing for Change, one will be.

Real people on our team review every application. We may use technology to make parts of the process easier, but when it comes to getting to know you, considering what you could bring to our team and making hiring decisions, that’s us. We know there’s a real person on the other side of every application, too. Someone who gave us their time, shared a little bit of their story and decided we might be worth exploring.

We don’t take that lightly. And if you’re considering us, we’re genuinely glad you’re here.

To learn more about us, check out MarketingforChange.com.

Marketing for Change is an Equal Opportunity Employer. We believe staff diversity enhances our work. We consider applicants regardless of race, religion, gender identity, age, sexual orientation, religion, national origin, veteran status, or disability.

Skills Required

  • 8+ years of experience in integrated campaign leadership
  • Experience in health, healthcare, or a related field
  • Track record of securing high six- and seven-figure client contracts
  • Proven ability to cultivate and grow existing client relationships
  • Experience translating research insights into marketing and communication strategies that produce measurable behavior change
  • Experience leading high-performing teams and championing a learning and professional-growth culture
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The Company
50 Employees
Year Founded: 2005

What We Do

Marketing for Change Co. is a research and creative agency dedicated to behavior change, focusing on health, environment, and advocacy campaigns for social good. They leverage behavioral science to design integrated campaigns that influence behavior on local, state, and national levels.

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