Senior Director of Field Marketing

| United States +80 more | Remote
Employer Provided Salary: 177,000-270,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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Who we are:

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves more than 120,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

About the Role:

We’re looking for an extraordinary Senior Director of Field Marketing to drive our market presence and accelerate growth through strategic thinking and effective execution. As the leader of a growing team, you will be responsible for Field, Partnership and Event marketing efforts for developing and executing strategic marketing initiatives to drive demand, generate leads, and support sales efforts across multiple regions. As a key leader in our marketing organization, you will play a pivotal role in shaping our go-to-market strategy, building our marketing organization, and you will have a direct impact on our bottom-line.

What You'll Do:

  • Develop & execute a field marketing strategy aligned with overall company objectives and sales targets. 
  • Lead, mentor and inspire a high performing team of marketing professionals across multiple geographies, fostering collaboration and innovation.
  • Collaborate closely with sales and product marketing leadership to understand market trends, identify growth opportunities, and develop marketing programs to support sales efforts. 
  • In partnership with the Product Marketing and Integrated Campaigns teams, drive initiatives - events, conferences, and seminars - to generate qualified leads and accelerate pipeline. 
  • Define, implement and foster a metric-driven approach to measure the impact of field marketing programs. Seek continuous optimization campaigns for maximum impact and ROI. 
  • Establish and maintain strong relationships with stakeholders, including sales team, product marketing, demand generation, customer engagement, integrated campaigns & brand, and executive leadership. 
  • Stay current on industry trends, our competitive landscape, and customer insights to inform marketing strategies. 
  • Manage an annual budget for field marketing activities, ensuring resources are allocated efficiently and effectively to drive desired outcomes. 
  • Represent Motive in customer communities, at industry events, conferences and speaking engagements. 
  • Collaborate with internal teams to develop compelling messaging, content, and collateral tailored to global, regional and local market needs.

What We're Looking For:

  • Qualifications • BA/BS Degree. 
  • A minimum of 10+ years' experience in B2B marketing, including leadership roles focused on field marketing within the software / SaaS industry.
  •  In-depth knowledge of the B2B SaaS industry, including market trends, competition, and emerging technologies. 
  • Proven track record of driving successful field marketing strategies and initiatives that contribute to revenue growth and market expansion. 
  • Demonstrated ability to set and achieve ambitious goals, fostering a culture of results and accountability. 
  • Deep understanding of marketing technologies, tools, and best practices, with experience leveraging data and analytics to drive decision-making. 
  • Strong leadership skills with the ability to inspire and motivate cross-functional teams in a fast-paced, dynamic environment.
  • Strategic thinker with a results-oriented mindset and a passion for driving measurable outcomes. 
  • Collaborative mindset with a strong inclination towards continuous learning. 
  • Outstanding written and verbal communication skills with the ability to convey complex ideas clearly and persuasively. 
  • Ability to thrive in a fast-paced, dynamic environment, adapting to changing circumstances with resilience and composure. 
  • Leadership qualities that inspire and motivate diverse teams to achieve their best performance.



Pay Transparency
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits.
The compensation range for this position will depend on where you reside. For this role, the compensation range is:

United States

$177,000$270,000 USD

Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives. 

Please review our Candidate Privacy Notice here.

The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology. 

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Candidate Location Eligibility:
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Technology we use

  • Engineering
    • GolangLanguages
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An Insider's view of Motive

What are some social events your company does?

We recently celebrated International Women's Day in the office, where we enjoyed food and drinks, and learned more about why we celebrate this holiday with Motive employees. We also celebrated Hispanic Heritage Month by hosting an event with Latinas in Tech in the office. It's so much fun to get together, meet new people, and share our stories.

Valerie

Software Engineer, Backend

How has your career grown since starting at the company?

I started on our Customer Success team 3 years ago. When I saw we were hiring internally for the Product team, I knew this was an opportunity I couldn’t pass up. Since I joined the Product team, I’ve been paired with a mentor, attended the Women in Product Conference & have been given so many opportunities to continue learning about Product Mgmt.

Breanna

Product Manager

How does the company support your career growth?

We are growing quickly and doing so with our sales reps in mind. We ensure that our growth doesn't come at their expense. To help our sales team grow, we build thoughtful achievable quotas for them that 70%+ of AEs exceed. We provide internal training to ensure they are set up for success.

Angie Bretag

Senior Regional Sales Manager

What are Motive Perks + Benefits

Culture
Volunteer in local community
Partners with nonprofits
OKR operational model
Team based strategic planning
Open office floor plan
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
We sponsor Women@Motive, Melanin@Motive, AAPI@Motive, Motive Proud, Allies@Motive, and regularly host Intersectionality Roundtables to discuss identity in the workplace.
Health Insurance + Wellness
Flexible Spending Account (FSA)
Motive employees can contribute up to $2750 annually to their FSA.
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
We offer comprehensive mental health benefits through Lyra Health.
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Child Care & Parental Leave
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid holidays
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Motive has a fully stocked kitchen including unlimited snacks, coffee, tea and all of the on-tap beer and kombucha you can handle.
Company-sponsored happy hours
Happy hours are hosted once per month. See our instagram @LifeAtMotive for details!
Recreational clubs
Motive has office sports leagues year-round. We currently hold the title for back-to-back Basketball Champs in the San Francisco Equinox League!
Relocation assistance
Home-office stipend for remote employees
Professional Development
Job training & conferences
Motive offers employees professional development opportunities like the ability to attend job-related conferences and seminars.
Lunch and learns
Motive hosts lunch and learn meetings for our interns bi-weekly and all are invited to attend!
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks

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