The Role
Leads evaluation, vendor management, fee standardization, onboarding, training, governance, and adoption of AdTech and digital tools across European markets. Manages regional rollouts of client digital initiatives, including Data-Driven Marketing projects, while monitoring compliance, resolving operational issues, and communicating technical frameworks to stakeholders. Requires deep digital media ecosystem knowledge, strong consultative communication skills, and experience coordinating multi-market implementations.
Summary Generated by Built In
As an AdTech & Digital Operations Expert within the INNOCEAN Europe Media Team, you will be responsible for evaluating, introducing, and enabling AdTech platforms and digital tools across our European entities. In this role, you will bridge European regional headquarters with local entities, ensuring all markets operate under standardized guidelines while maximizing operational efficiency.
What You'll Do
What You'll Bring
What We Offer
INNOCEAN is committed to equal opportunity. We focus on qualifications, experience, potential and the objective requirements of the role - regardless of gender, origin, age, religion, disability, sexual orientation or other personal characteristics.
What You'll Do
- Evaluate AdTech and digital solutions, manage vendor relationships, and support the introduction of new tools.
- Define fee structures, operational frameworks, and usage guidelines for all local entities.
- Lead onboarding sessions, workshops, and trainings to ensure successful adoption.
- Monitor implementation, compliance with guidelines, and overall tool utilization across markets.
- Support local teams through regular reviews, troubleshooting, and operational guidance.
- Lead and track the rollout of digital initiatives, including Data-Driven Marketing (DDM) projects.
- Represent the media team in discussions related to digital initiatives and AdTech frameworks.
What You'll Bring
- Strong understanding of the digital media ecosystem and AdTech/MarTech solutions, including DSPs, DMPs, CDPs, analytics tools, and Data-Driven Marketing.
- Understanding of SaaS and AdTech fee structures, commercial models, and agency workflows.
- Ability to translate technical concepts into practical business guidelines.
- 8+ years of experience in digital media, AdTech operations, or media solution management.
- Experience introducing and rolling out digital or AdTech platforms across multiple markets.
- Exceptional communication and presentation skills, with the ability to explain complex AdTech concepts clearly to both local teams and key stakeholders.
- Fluent English (additional European languages an advantage but not required)
What We Offer
- Real impact and ownership – You’ll take on a senior-level mandate with the autonomy to shape strategies, influence decisions, and see your ideas translated into tangible results.
- A platform for continued growth – We invest in your development through challenging work, exposure to diverse topics, and opportunities to expand both your leadership and functional expertise
- Visibility and influence – Work closely with senior stakeholders and leadership, contributing to key business priorities and helping steer the direction of the organization.
- A collaborative, high-performing environment – Join a team that values curiosity, open dialogue, and shared success, where your perspective is genuinely heard and respected.
- Meaningful work culture – We prioritize trust, flexibility, and sustainable ways of working that enable you to perform at your best—professionally and personally.
- All-round covering benefits package – Food vouchers, Gym subsidy, Bicycle-leasing, mental health platforms and other health-focused benefits to provide you with a solid basis to perform well both on and off work
INNOCEAN is committed to equal opportunity. We focus on qualifications, experience, potential and the objective requirements of the role - regardless of gender, origin, age, religion, disability, sexual orientation or other personal characteristics.
Skills Required
- Minimum 8 years of experience in digital media, AdTech operations, or media solution management
- Experience in a media agency, AdTech vendor, or global corporation
- Proven experience introducing, onboarding, or rolling out digital or AdTech platforms across multi-market organizations
- Experience working within a regional headquarters structure and coordinating central guidance with local market implementation
- Deep knowledge of the digital media ecosystem and AdTech or MarTech tools, including DSP, DMP, CDP, and analytics tools
- Knowledge of Data-Driven Marketing principles
- Understanding of SaaS or AdTech fee structures, commercial models, and agency operational workflows
- Ability to translate complex technical and AdTech concepts into actionable business guidelines
- Exceptional communication and presentation skills
- Proactive, consultative, and solution-oriented mindset
- Ability to drive change and adoption across diverse, multicultural teams
- English language proficiency
- Additional European languages
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The Company
What We Do
INNOCEAN Worldwide is a global 360-degree marketing and communications agency network. Founded in Korea, it operates across Europe and supports multiple locations and challenger brands as a subsidiary of Hyundai Motor Group. The company aims to apply its expertise to existing automotive clients while attracting clients beyond the automotive sector, helping customers grow through creative, integrated marketing and communications services.
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