Senior Digital Marketing Manager (All genders)

At movingimage, video is what drives us. We are a global leader in delivering secure enterprise video solutions. Simply put, we want to revolutionize the way in which companies use video. Our cloud-based solution is a centralized platform that enables companies to efficiently manage and stream all their video assets for customers, partners, and employees in the best possible quality on any device.

We are seeking a highly skilled Senior Digital Marketing Manager in Berlin who brings in digital marketing expertise in several fields, including strategic thinking as well as executing, analyzing, and optimizing digital campaigns.

We move videos. Together with you, we will move even more.

As a Senior Digital Marketing Manager, you’ll take on the following responsibilities:

• Develop an overall Digital Marketing Strategy to drive our Marketing goals in alignment with our Marketing team and other important stakeholders like Sales
• · You are responsible for Lead Generation, Brand Awareness creation and Digital Marketing Budget Management
• Improve our website presence, including analysis and optimization of website performance as well as agency coordination for more complex website improvement
• Consistently execute, analyze, and optimize all our digital marketing tactics like SEO/SEA, paid social, display advertisements e.g.
• Optimize an automated Lead qualification system (scoring model) in HubSpot and establish mass email nurturing sequences for optimized Lead qualifications
• Act as the Marketing Automation expert within the Marketing team who takes care of data analysis, workflows and other more technical aspects within HubSpot
• Play a crucial part in establishing regular Marketing Operations reviews in alignment with our Sales Operations team
• Lead our paid and owned Social Media presence as well as our Social Media employee ambassador initiative
• Collaborate with cross-functional teams like Sales, CSMs, Product Management Field & Content Marketing Managers as well as our internal Designer

To thrive in the role as a Senior Digital Marketing Manager, you’ll need:

• Bachelor's degree in Marketing, Business Administration or a related field
• Relevant work experience of at least 5 years in B2B digital marketing within SaaS companies
• Proficiency with marketing automation and CRM systems, ideally HubSpot and Salesforce
• Strong expertise in digital marketing strategy development, with proven ability to develop, implement, and optimize comprehensive digital marketing strategies that align with overall business objectives
• In-depth knowledge of digital marketing fields such as SEO, SEA, social media, and email marketing
• WordPress experience is necessary
• Strong analytical skills to effectively monitor, analyze, and optimize digital campaigns
• Exceptional project management skills, including task prioritization, budget management, and experience managing both internal and external stakeholders
• Strong communication skills and openness to work in cross-departmental and international teams
• Fluency in English is required; proficiency in German is a plus

Why you will love working with us:

Culture: We work agile, focusing on cross-team collaboration based on trust and transparency. You are free to introduce your own ideas and make an impact in our diverse and international teams.

Learning & Growth: We support continuous learning through regular 1:1s, feedback conversations, German and English classes and the chance to take part in conferences and trainings.

Balance your Life: We offer flexible working hours adjusted to your schedule. On the top of that, we offer a package of 30 paid vacation days.

Remote-friendly: We have well structured and flexible processes so that we can work from home effectively and enjoy doing it! Hybrid work is the new way of work for us: we combine remote work with some office time to make sure you feel connected & enjoy your freedom at the same time.

Compensation & Benefits: Excellent people deserve great working conditions. We conduct benchmark analyses and run salary cycles regularly to ensure that we pay salaries above the market average. We also offer you a company pension (bAV), which we support with 20%, and subsidize your public transport ticket and Urban Sports Club membership.

Relocation Support: If you are not located in Germany yet, we are happy to support your move with a relocation package to make it as smooth as possible. Besides the package, we also offer administrative support to help with your VISA process etc.