Role Specific Information
Job Description
This position can be remote; however, if you reside near our offices in Menomonee Falls, WI, or New York City, NY, we request that you work onsite from Monday through Thursday, with the option to work remotely on Fridays.
About the Role
As Senior Digital Customer Analytics Analyst, you will identify and communicate business insights by analyzing digital customer funnel and performance data. You will identify business questions, extract data through relational databases or cloud platforms, analyze and interpret the data and develop insights into stories to assist with business-critical decisions.
What You’ll Do
Perform advanced ad hoc analysis for customer, program, offer and channel performance, consulting with leadership on required Key Performance Indicators (KPIs)
Identify, collect and manipulate primary and secondary data from various sources (e.g., Snowflake, BigQuery) to answer complex business questions
Develop, maintain and automate dashboards and reporting focused on key digital KPIs (conversion, retention, engagement, Lifetime Values (LTV))
Lead deep-dive analyses (funnels, cohorts, attribution, A/B testing) across digital touchpoints (web, app, email, paid media)
Partner with Product and UX teams to evaluate feature performance and identify optimization opportunities
Support Marketing teams with campaign measurement, audience segmentation and comprehensive customer journey analysis
Ensure data quality and consistency across all analytics platforms (e.g., Adobe/Google Analytics)
Translate complex analytical findings into clear, compelling and organized insights for non-technical leadership stakeholders
Proactively identify significant trends, risks and growth opportunities to influence strategic business decisions
Mentor junior analysts and contribute to the continuous development of analytics best practices and standards
Additional tasks may be assigned
What Skills You Have
Required
Bachelor’s degree in a quantitative field such as statistics, econometrics, math, research or behavioral Sciences
5+ years of digital and/or customer analytics and insights experience
Advanced SQL skills
Experience with Adobe Clickstream data or equivalent site funnel data
Hands-on experience with digital analytics tools (Adobe Analytics, Google Analytics, Amplitude, etc.)
Modeling experience
Experience with data visualization tools (i.e. Qlik, Tableau, Data Studio)
Experience with Google Cloud Platform services and other big data technologies
Preferred
Master’s degree or equivalent
Essential Functions
The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description from time to time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.
Ability to perform the accountabilities listed in the “What You’ll Do” Section
Ability to maintain prompt and regular attendance as set by the company
Ability to work at least 8 hours per day, occasionally longer when necessary to meet business needs, 5 days per week
Ability to comply with dress code requirements
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Perform work in accordance with the Physical/Cognitive Requirements section
Physical/Cognitive Requirements
Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner
Ability to comply with health and safety standards
Skills Required
- Bachelor's degree in a quantitative field such as statistics, econometrics, math, research or behavioral Sciences
- 5+ years of digital and/or customer analytics and insights experience
- Advanced SQL skills
- Experience with Adobe Clickstream data or equivalent
- Hands-on experience with digital analytics tools (Adobe Analytics, Google Analytics, Amplitude)
- Modeling experience
- Experience with data visualization tools (i.e. Qlik, Tableau, Data Studio)
- Experience with Google Cloud Platform services and other big data technologies
- Master's degree or equivalent
Kohl's Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Kohl's and has not been reviewed or approved by Kohl's.
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Retirement Support — Feedback suggests the 401(k) plan is a standout, offering a dollar‑for‑dollar company match up to 5% with contributions available from day one. Eligibility and vesting mechanics are presented as straightforward for eligible roles.
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Parental & Family Support — Paid parental leave includes 12–14 weeks for birthing parents and 6 weeks for other eligible parents. Feedback suggests this is a meaningful family‑support element within the package.
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Wellbeing & Lifestyle Benefits — The package includes a 15% everyday associate discount that can rise to 35% on select days, access to an Employee Assistance Program, and low‑ or no‑cost wellness centers in eligible locations. Feedback suggests these everyday perks add tangible value alongside core benefits.
Kohl's Insights
What We Do
Kohl’s is a leading omnichannel retailer with more than 1,100 stores in 49 states Kohl's business is built on a solid foundation of more than 65 million customers, an unmatched brand portfolio, industry-leading loyalty and Kohl's Card programs, a convenient and accessible nationwide store footprint, and large digital business on Kohls.com and the Kohl's mobile app. Our Vision: - The retailer of choice for the active and casual lifestyle - Destination for active and casual lifestyle as well as beauty for the entire family — from the most trusted brands, always delivering quality and discovery - Leading with loyalty and value through best-in-class rewards programs - Differentiated omnichannel experience — easy and inviting, no matter how our customer wants to shop
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