Senior Data Product Manager

Key Responsibilities

• Define the vision and strategy for Reimagined Parking’s commercial data product portfolio.
• Identify and evaluate opportunities to transform proprietary data, analytics, and insights into products and services that deliver customer and commercial value.
• Develop product business cases, including target customers, value propositions, use cases, competitive differentiation, revenue potential, and investment requirements.
• Maintain a prioritized product roadmap aligned with customer needs, market opportunities, and company strategy.
• Establish product success metrics and measure customer adoption, engagement, revenue contribution, retention, and other key business outcomes.

• Partner with customers, prospects, sales, marketing, and business leaders to understand customer needs, pain points, and emerging market opportunities.
• Conduct product discovery to validate customer problems and determine where data can provide meaningful competitive advantage or business value.
• Translate customer and market insights into clear product requirements, use cases, and product opportunities.
• Develop a deep understanding of the competitive landscape and evolving expectations for data, analytics, and intelligence products.
• Establish ongoing customer feedback loops to inform product development and prioritization.

• Own the end-to-end product lifecycle, from opportunity identification and discovery through development, launch, adoption, optimization, and retirement.
• Translate business and customer needs into product requirements, user stories, acceptance criteria, and measurable outcomes.
• Work closely with data engineering, data science, analytics, software engineering, and technology teams to deliver scalable and reliable data products.
• Ensure data products are intuitive, actionable, performant, and fit for their intended customer use cases.
• Balance customer requirements, commercial opportunity, technical feasibility, data availability, and time-to-market when prioritizing product investments.
• Define and manage product launches, releases, enhancements, and ongoing product improvements.

• Identify opportunities to commercialize Reimagined Parking’s data assets through new products, services, insights, APIs, reporting, analytics, and other data-enabled offerings.
• Partner with commercial leadership to support product positioning, packaging, pricing, sales enablement, and go-to-market strategies.
• Develop compelling product value propositions that clearly articulate the business outcomes customers can achieve.
• Evaluate opportunities for new revenue streams and expansion within existing customer relationships.
• Monitor product and market performance to identify opportunities for growth, product expansion, and improved customer value.

• Identify opportunities to use commercial data products and analytics to improve revenue, profitability, operational efficiency, customer experience, and business decision-making.
• Establish clear business outcomes and KPIs for data products and measure value delivered after launch.
• Use product and customer data to identify opportunities for continuous improvement and optimization.
• Partner with internal business teams to ensure insights generated by data products are translated into actionable decisions and measurable outcomes.

• Serve as the primary product leader connecting customers, commercial teams, business stakeholders, and technical delivery teams.
• Build strong relationships with sales, marketing, customer success, operations, finance, data engineering, data science, analytics, and software development.
• Communicate product vision, strategy, priorities, and performance to stakeholders and leadership.
• Lead cross-functional product teams through discovery, prioritization, development, launch, and optimization.
• Create alignment around product priorities while effectively managing competing stakeholder needs.

Skills, Knowledge and Expertise

• Proven experience (2 years) as a Data Product Manager or similar role in a technology-driven environment.
• Strong understanding of data management, data analytics, and data visualization concepts.
• Experience with data engineering, science and visualization technologies (e.g. Redshift, DBT, Microsoft Power BI)
• Experience with Agile methodologies, product management tools (e.g., Jira, Trello), and version control systems (e.g., Git).
• Excellent communication skills, with the ability to effectively collaborate with cross-functional teams and stakeholders.
• Strong analytical and problem-solving skills, with a data-driven and detail-oriented mindset.
• Experience in the parking industry is a plus.

Benefits

About
The Reimagined Parking family of nationally recognized operating companies–Impark, Lanier Parking, Republic Parking, AmeriPark, and Park One—is a leading people-driven, tech-powered parking solutions provider. Our workforce of 6,500 manages 2,500 high-density parking facilities across 275 North American cities, generating 34 million digital transactions annually.Reimagined Parking is an equal opportunity employer. Reimagined Parking does not discriminate on the basis of race, ancestry, religion or creed, color, sex, national or ethnic origin, gender identity, gender expression, sexual orientation, age, marital status, family status, veteran status, disability status, or any other protected ground of discrimination/class status protected by state/provincial or federal law, as applicable. Reimagined Parking complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.