Senior CRM Project Manager

Reposted One Month Ago
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Austin, TX, USA
In-Office
Senior level
AdTech • Artificial Intelligence • Marketing Tech • Automation
The Role
Lead end-to-end delivery of global CRM and loyalty initiatives, oversee personalized campaign execution, manage stakeholder relationships, develop scopes/timelines/budgets, and produce client-facing status reports to ensure on-time, on-budget delivery.
Summary Generated by Built In
Who We Are

MAP | WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses.

About WPP

MAP is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. 

 

Step into the forefront of marketing brilliance as our next Senior Project Manager, where your delivery expertise and structured approach will shape the execution of global brand experiences. In this role, you’ll unlock the power of cutting-edge CRM systems and high-impact campaigns, managing the end-to-end delivery for some of the world’s most recognizable global brands. If you thrive on managing complex, large-scale projects, have a passion for data-driven customer journeys, and possess a deep understanding of premium brand ecosystems, your execution-focused mindset is the missing ingredient in our recipe for success.

What will your day look like?

You will be the key delivery lead for flagship global clients, spearheading high-impact CRM initiatives that drive customer engagement, retention, and lifetime value.

In this role, you are a champion of project governance, possess deep expertise in CRM best practices, and excel at managing day-to-day engagement with enterprise stakeholders worldwide. You will focus on keeping multi-stream projects on schedule, within budget, and executed to world-class standards.

More specifically, your tasks include:

  • Leading the end-to-end delivery and implementation of CRM and loyalty programs for premier global brands.
  • Executing sophisticated, hyper-personalized client communication campaigns from initial concept to global deployment.
  • Managing global client relationships from an operational perspective, serving as a trusted strategic partner to ensure project success.
  • Developing comprehensive project scopes, complex timelines, and budgets—ensuring deliverables are met efficiently, profitably, and flawlessly.
  • Producing high-impact project status reports and compelling presentations for executive client meetings.
Who are you going to work with?

You will be the strategic backbone connecting a high-performing network of project managers, developers, data scientists, and creative designers. You will collaborate alongside talented, driven teammates across the globe who hold themselves to high standards and consistently step up to help one another succeed..

What do you bring to the table?

We are looking for an adaptable, delivery-focused leader with a proven track record of managing projects for large-scale global accounts. You are proactive in driving initiatives forward, ensuring campaigns regularly surpass client expectations. You bring a positive, solution-driven mindset and the agility to navigate the complexities of global matrix organizations. As you will be overseeing several workstreams simultaneously, you are exceptionally organized and can keep the big picture in focus while maintaining meticulous attention to detail.

In addition, you have:

  • 5+ years of Project Management experience within CRM, digital marketing, or an enterprise agency environment.
  • Proven experience working with enterprise global brands (experience in the luxury and/or automotive sectors is highly preferred).
  • Extensive experience managing key stakeholders across complex, multi-region departments.
  • Deep understanding of data-driven workflows, technical projects, and enterprise marketing automation platforms.
  • Hands-on experience executing and implementing projects within CRM, web, and/or marketing automation ecosystems.
  • Strong proficiency with enterprise platforms, ideally Salesforce Marketing Cloud or Adobe Marketing Cloud.
  • The ownership, confidence, and discipline to manage deadlines, estimates, and budgets with precision.
  • Exceptional written, verbal, and executive presentation skills in English.
A leader in personalized customer experiences

MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities.

#LI-NAMER

WPP (MAP/VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

When you click “Apply now” below, your information is sent to MAP/VML. To learn more about how we process your personal data during when you apply for a role with us, on how you can update your information or have the information removed please read our Privacy policy. California residents should read our California Recruitment Privacy Notice.

Skills Required

  • 5+ years Project Management experience within CRM, digital marketing, or agency environments
  • Proven experience working with large global brands
  • Experience managing stakeholders across complex, global departments
  • Deep knowledge of data, technical projects, and enterprise marketing automation platforms
  • Hands-on experience executing and implementing projects within CRM, web, and/or marketing automation
  • Familiarity with enterprise platforms, ideally Salesforce Marketing Cloud or Adobe Marketing Cloud
  • Proven ability to manage deadlines, estimates, and budgets effectively
  • Exceptional communication and presentation skills in English
  • Experience in luxury and/or automotive sectors
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The Company
HQ: Copenhagen
736 Employees

What We Do

As of January 1st, Wunderman Thompson MAP becomes VML MAP. New chapter. Same MAP Team. We are a diverse, global team representing over 55 nationalities, all bound by our passion for helping brands create personal connections with consumers. As the world leaders in Marketing Automation, Personalization, Loyalty, and CRM at scale, we partner with renowned brands across various industries. With our presence in 14 locations worldwide, we craft innovative solutions that resonate with global audiences. Our mission is simple: humanize the connection between brands and consumers through data-driven, personalized content across all channels. Leveraging our expertise in marketing automation, personalization, loyalty, and CRM, we empower clients to deliver scalable, efficient, and impactful experiences that drive measurable business success. We are headquartered in Copenhagen and have 14 fully integrated offices in North and Central America, Europe, and Asia. We work as "one team, multiple locations." Join the journey. Consulting - Data & AI - Content & Creative - Identity & 1to1 Paid media - Technology & Platform - Operating models & processes - Operations and Optimization

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