Who Are We?
Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing.
We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit — to build healthier habits, move more, and feel better every day. Every subscription represents a real person making a real change in their life, and we take that seriously.
With 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK, we combine the scale of a market leader and the drive of a team that's just getting started.
What We're Looking For
As our marketing team continues to evolve, we are looking for a Senior Creative Producer to join us. If you're an expert in generating impactful concepts, collaborating across disciplines, and driving creative innovation, we want to hear from you.
✨ Key Responsibilities:
Proactively help to improve and develop marketing creative strategy with further implementation across a variety of ad networks (Facebook, TikTok, Google).
Translate insights into actions that resonate with our target audience.
Innovate using new tools, frameworks and methodologies to enhance creative output.
Generate fresh and user-centric creative ideas that are highly relevant to the strategy. Write briefs.
Analyze UA results and creatives’ performance in order to improve metrics.
Conduct consistent market research and competitor analysis to extract industry trends and insights. Apply this knowledge to drive innovative and effective solutions.
Give constant feedback and share best practices with the team. Act as a mentor for less experienced teammates.
Manage full-cycle creatives’ production: from idea to final implementation. Act as a leader who motivates the team to achieve the best possible result within the project.
Plan and coordinate your own workload, prioritize tasks and goals.
Collaborate closely with cross-functional departments to optimize processes and amplify operational efficiency.
Required professional skills:
Minimum 3 years of relevant experience as a Creatives Producer or similar position.
Excellence in ideation and execution across diverse ad networks: Meta, TikTok and Google.
Experience in creating user-generated (UGC) and storytelling content and writing persuasive direct response communications.
Outstanding skills in generating creative concepts that regularly outperform the benchmarks, coupled with a proven track record of consistently achieving marketing KPIs.
Strong background in performance marketing that is driven by insights and analytics.
Excellent project and time management skills.
Empathetic team development skills that foster both individual growth and teamwide success.
Experience in presenting work with confidence and elegance. Ability to clarify underlying reasoning behind creative choices within a broader context.
Open and effective communication aimed at building trust with various stakeholders.
Operate autonomously and proactively.
Upper-intermediate or advanced English level.
Additional qualities that may be helpful:
Knowledge of the specifics of Instagram Reels, YouTube Shorts or TikTok’s algorithm, features, and trends is a plus.
Ability to utilize AI tools like Midjourney, ChatGPT, etc., for creating and iterating ads.
Profound awareness of trends within the health and fitness vertical.
Experience with subscription-based applications and mobile advertising market.
A genuine passion for wellness and health tech.
⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team
Check out some of our products
Muscle Booster — https://musclebooster.fitness/
Yoga-Go — https://yoga-go.io/
WalkFit - http://walkfit.pro
Skills Required
- At least 3 years of relevant experience as a Creative Producer or in a similar role
- Experience developing and executing creative concepts across Meta, TikTok, and Google ad networks
- Experience creating user-generated content and storytelling content
- Experience writing persuasive direct-response communications
- Proven ability to create concepts that outperform benchmarks and achieve marketing KPIs
- Strong performance marketing background driven by insights and analytics
- Excellent project and time management skills
- Team development and mentoring skills
- Ability to present work confidently and explain creative decisions
- Strong communication and stakeholder collaboration skills
- Ability to work autonomously and proactively
- Upper-intermediate or advanced English proficiency
- Knowledge of Instagram Reels, YouTube Shorts, or TikTok algorithms, features, and trends
- Ability to use AI tools such as Midjourney and ChatGPT for ad creation and iteration
- Awareness of health and fitness industry trends
- Experience with subscription-based applications and mobile advertising
- Passion for wellness and health technology
What We Do
Welcome to Welltech – a global IT powerhouse specializing in cutting-edge Health & Fitness mobile applications. With an impressive 200M+ installs, and a suite of 5 revolutionary apps, we have positively impacted millions of users, fostering healthy habits and overall well-being. With a solid six-year presence in the international market, Welltech boasts a dynamic team of over 600 passionate professionals across the globe. Headquarted in Cyprus, our reach extends across us, Ukraine, Poland, the UK, and Spain, bringing together diverse talents and perspectives. From intuitive nutrition trackers to innovative fitness solutions, we're empowering individuals to embark on a transformative journey toward optimal health and happiness. But we don't stop there. At Welltech, we're not just breaking boundaries; we're reshaping the future of nutrition, wellness, mindfulness, and fitness. The exciting part: Our mission goes beyond mere app development. We're building a holistic ecosystem of products designed to seamlessly integrate well-being into every facet of life. Join us at Welltech and be part of a revolution that's redefining what it means to live well in the digital age.
