Senior Copywriter

Company Description

Machine_ is a creative solutions agency represented across Cape Town, Johannesburg and Durban, and is home to over 75 adventurous minds. At Machine_ we don’t believe that intuition and gut feel are enough. That’s why everything we do starts with an insight. Our team of experts uses these insights to create impactful and accountable solutions that touch consumers at every point in their connected world.

Machine_ is part of Publicis Groupe, one of the fastest-growing global networks.
Machine’s mantra, Never Afraid, underpins our values of; doing the right thing, being curious, solution orientated and at its core ‘getting things done!’. Living this mantra daily helps grow our clients’ businesses and these are the values we look for when recruiting new talent. The right personality is just as important as the right experience. We’re here to work hard and have fun while doing it.

Job Description

The Role

We’re looking for a copywriter’s copywriter, someone who is excellent at writing in all forms, whether that be digital, social or long-form content. We’re looking for someone who’s not only comfortable working closely with other creatives to conceptualise and execute campaigns by capturing the imagination of the audience using the power of language, but someone who can manage the tone of voice of multiple brands and mentor junior copywriters.

Responsibilities include but are not limited to:

• Conceptualise creative, brand appropriate concepts to meet the strategic goals in accordance with the client’s brief
• Write copy for a variety of platforms including (but no limited to) print, radio, TVC, digital, long form content, etc
• Communicate and present ideas – pitch these ideas and concepts to both internal and external stakeholders in a professional and impactful manner with the ability to accept constructive feedback
• Work closely with the creative team
• Mentor / guide junior copywriters
• Oversee the brand TOV of multiple clients across a number of client categories
• Constantly develop and refine their craft and that of the junior team
• Keep abreast of current trends and popular culture in accordance with industry best practice

Qualifications

• Tertiary qualification in Copywriting / Advertising
• At least 6 Years’ experience working as a Copywriter with 1 year being in a Senior role within an Advertising Agency
• Digital experience is essential
• Proficient in MS Office (i.e. Word / PowerPoint etc.)
• Proficient in Apple products (i.e. Mac)
• Knowledge of and experience in Adobe Creative Suite applications is a plus
• A good command of the English language (both verbal and written)
• Strong presentation skills
• Strong multi-tasking skills (ability to work on more than one brief)
• An eye-catching portfolio that demonstrates a strong range of Copy from ATL to Digital

Additional Information

Personality:

• Team player with the ability to work independently 
• Ability to work well in a highly pressurized, fast-paced environment
• Curious, imaginative creative mind
• Meticulous with attention to detail
• Self-starter who can inspire others
• Resilient
• Confident
• Proactive
• Accountable
• Solution and deadline driven
• A “can do” attitude and willing to go the extra mile
• Other:
  • Flexible to work beyond normal office hours (overtime - if and when required)
  • Able to work on alcohol brands (if and when required)

Publics Groupe is proud to be an equal opportunity employer and prohibits any forms of Discrimination or Harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity Plan. All appointments will be based on qualifications, experience and best fit but preference will be given to all affirmative action candidates or designated groups.

Only shortlisted candidates will be contacted. Should you not hear from us within 2 weeks after submitting your application, please consider your application as unsuccessful.