Kate Tolo, co-founder of Blueprint, Don't Die, and Immortals — is building her own brand at the forefront of female health: the first longevity protocol designed from the ground up around a woman's body. We're looking for a Senior Copywriter who will be instrumental in shaping Kate's brand voice — someone who can take complex scientific write-ups (biomarkers, hormones, cycle data, clinical research) and turn them into sharp, digestible, scroll-stopping copy, starting with X and flowing out across every platform.
This is a role for someone who lives where science meets story: you can read a dense clinical study and turn it into a post a first-time reader actually gets — and wants to share. You'll help define how Kate sounds — rigorous but human, curious, honest, discovering in real time rather than declaring from on high.
Requirements
Position Responsibilities:
- Own Kate's voice on X — turn complex science into clear, compelling posts and threads that grow an audience.
- Translate scientific and clinical write-ups into accessible, accurate, social-first copy — making rigorous material feel human and shareable without losing the science.
- Write captions and copy across our other platforms, repurposing X content so it works everywhere.
- Help shape and steward Kate's brand voice and tone as the brand takes form.
- Work closely with Kate, the Senior Director of Content, and the short-form team to keep a steady, reliable flow of content going out.
Basic Qualifications:
- A background in scientific, medical, or health/research writing — you're at home in clinical material and can stand behind its accuracy.
- A rare talent for simplification — you make hard things easy to understand and impossible to stop reading.
- Native fluency in short-form social copy, especially X — you know what earns attention and what falls flat.
- A strong, adaptable voice — you can build and hold a brand's tone, even when writing as someone else.
Preferred Skills:
- Interest or background in women's health, longevity, or wellness.
- A track record of X threads or social copy that grew an audience.
- Comfort ghostwriting or writing in a founder's voice.
- Fast, self-directed, and comfortable in a scrappy environment.
Benefits
Salary Range: $130-160k + equity + benefits
Skills Required
- Background in scientific, medical, or health/research writing
- Ability to simplify complex scientific material into clear, engaging copy
- Native fluency in short-form social copy, especially X
- Strong, adaptable brand voice capable of ghostwriting for a founder
- Interest or background in women's health, longevity, or wellness
- Proven track record of X threads or social copy that grew an audience
- Comfort with ghostwriting or writing in a founder's voice
- Fast, self-directed, and comfortable working in a scrappy environment
What We Do
Blueprint is a health optimization and longevity company founded by Bryan Johnson. It focuses on using data-driven protocols and advanced science to maximize human longevity, offering a comprehensive system of measurements, protocols, and therapies. By leveraging biological data and rigorous experimentation, the company makes Bryan Johnson's personal anti-aging and health optimization protocol accessible to the public through a range of specialized supplements and nutritious food products.
