Senior Copywriter (Social Media) - Spanish Speaking

Posted 2 Days Ago
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Milwaukee, WI, USA
Hybrid
Senior level
Digital Media • eCommerce • Healthtech • Information Technology • Retail
Our tech teams are updating infrastructure, expanding network capabilities and adopting new collaboration tools!
The Role
Create and execute persuasive copy across marketing channels (circulars, catalogs, direct mail, ads, email, in-store, packaging). Maintain brand and style guidelines, collaborate with designers and marketers, manage timelines, present to senior leaders, lead complex creative assignments, and mentor team members.
Summary Generated by Built In
Company Description

Founded over a century ago in 1901, we have a rich and colorful history of continuous improvement and innovation at Walgreens. From inventing the world’s first chocolate malted milkshake to the creation of one of the most popular and sophisticated mobile applications in retail shopping today, we have transformed ourselves into a leader within the retail and drug industry.

Walgreens, one of the nation’s largest drugstore chains, is included in the Retail Pharmacy USA Division of Walgreens Boots Alliance, Inc., a global leader in retail and wholesale pharmacy.

Job Description

Job Summary:


Responsible for creating, developing, and executing descriptive and effective copy for marketing vehicles including  circular, catalogs, collateral, brochures, direct mail, newspaper ads, magazine ads, in-store signs, emails, presentations, packaging, internal campaigns, and internal ad hoc requests.


Job Responsibilities:

  • Creates, develops, and implements descriptive and effective copy for marketing vehicles including circular, catalogs, collateral, brochures, direct mail, newspaper ads, magazine ads, in-store signs, emails, presentations, packaging, internal campaigns, and internal ad hoc requests.
  • Maintains knowledge of current copy standards and formats to consistently and effectively convey the company’s image and positioning within the marketplace.
  • Collaborates with manager, designers, writers, and other marketing team members to ensure the appropriate concepts, themes, and messages are represented effectively and consistently for the business objective(s) and audience(s).
  • Ensures assignments adhere to the approved brand and messaging guidelines to maintain our corporate identity.
  • Communicates regularly with project management team to ensure assignments are completed on time.
  • Attends meetings facilitated by business area or project initiator to understand the goals and objectives throughout the stages of a project.
  • Presents assignments to business area managers/leaders and peers as needed.
  • Leads the team’s more complex creative assignments and mentors other team members.

Qualifications

  • Bachelor’s degree and at least 5 years of experience writing copy for marketing materials across a variety of media including collateral, catalogues, direct mail pieces, magazine ads and circular spots.
  • Experience creating ad campaign concepts for various media.
  • Knowledge of consumer, industry and competitive trends.
  • Knowledge of brand identity guidelines and style guidelines to achieve consistent and effective messaging and corporate image in all marketing concepts.
  • Experience presenting to and coordinating senior level meetings, including preparation of agendas and documents.
  • Intermediate level skill in Microsoft Office 2003 or later: Word (for example: creating and modifying text styles, numbering and sorting lists, working with sections and columns, formatting tables, and using templates and using diagrams and drawing tools), Excel (for example: formatting text and borders of cells, working with workbooks and worksheets, using range names, referencing cells, sorting, and auto filtering) and PowerPoint  (for example: creating presentations, adding and removing slides, entering and formatting text, applying design templates, modifying masters, inserting graphics and objects, creating handouts).
  • Willing to travel at least 10% of the time for business purposes (within state and out of state).

Preferred Qualifications :

  • Bachelor’s degree in Marketing.
  • Experience with InDesign.
  • Experience in the indirect management of team members, including assisting in the development, training and assignment of work/projects to other members of a team.

Additional Information

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • Bachelor's degree
  • At least 5 years writing copy for marketing materials across various media
  • Experience creating ad campaign concepts for various media
  • Knowledge of consumer, industry and competitive trends
  • Knowledge of brand identity guidelines and style guidelines
  • Experience presenting to and coordinating senior-level meetings
  • Intermediate skill in Microsoft Word, Excel and PowerPoint
  • Willingness to travel at least 10% for business
  • Spanish language proficiency (Spanish speaking)
  • Bachelor's degree in Marketing
  • Experience with Adobe InDesign
  • Experience in indirect management of team members

Walgreens Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Walgreens and has not been reviewed or approved by Walgreens.

  • Fair & Transparent Compensation Pay bands and a published nationwide wage floor create clearer expectations for entry-level roles, with some markets posting higher ranges. Role-based bumps—especially in pharmacy positions—can make offers feel competitive where demand is high.
  • Retirement Support A 401(k) with company match and a Student Loan 401(k) Match Program can strengthen total rewards, particularly for employees paying down debt. An employee stock purchase plan at a discount is also positioned as an additional savings lever for eligible roles.
  • Parental & Family Support Paid parental leave and family-forming benefits such as fertility coverage and adoption/surrogacy reimbursement broaden support beyond basic medical coverage. These features can materially increase perceived value for employees planning families.

Walgreens Insights

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The Company
HQ: Deerfield, IL
225,000 Employees
Year Founded: 1901

What We Do

Walgreens sells prescription and over-the-counter drugs, beauty and personal care items, household products, convenience and fresh foods, and photofinishing products. Through Walgreens.com, our award-winning mobile app and mail order, we offer omni-channel access to consumer goods and services, pharmacy, and health and wellness services. We also provide specialty pharmacy, respiratory services and in-store clinics. Walgreens is pretty much everywhere – a provider of trusted care in communities across the U.S. through our nearly 9,000 drugstores in all 50 states, the District of Columbia, Puerto Rico and the U.S. Virgin Islands. In fact, 78 percent of the U.S. population lives within 5 miles of one of our stores. Not only that, we also reach customers through telephone and mail order, on our innovative and award-winning mobile app, and 24-hours a day through Walgreens.com.

Why Work With Us

We're at the heart of every community and your contribution can make a big impact. Using modern technology, you'll impact the customer experience both in person and digitally.

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