Senior Content Creator

Reposted 25 Days Ago
Be an Early Applicant
5 Locations
In-Office or Remote
Senior level
Healthtech • Sports
The Role
The Senior Content Creator will develop multimedia content, ensuring brand consistency, storytelling, and effective communication for Genesis Orthopedics. Responsibilities include producing digital marketing assets and optimizing content KPIs.
Summary Generated by Built In
About Genesis Orthopedics & Sports Medicine

Genesis Orthopedics & Sports Medicine exists to bring world-class orthopedic care to everyone—regardless of insurance status. Our mission is rooted in justice, inclusion, and innovation. We’re reimagining musculoskeletal care to make it more accessible, more human, and more effective.

We’re looking for a Senior Content Creator to help us communicate that mission creatively, consistently, and compellingly.

The Role

As our Senior Content Creator, you will be responsible for bringing our brand to life through storytelling, design, and multimedia content. You will take creative direction and strategic brand oversight from Ox Creates (our retained brand partner) and execute a wide range of deliverables, including social media content, marketing videos, event promos, email campaigns, updated branding materials, and internal communications tools.

This is a full-time, offshore role requiring daily overlap with U.S. Central Time Zone hours. You’ll work closely with Genesis leadership and cross-functional teams to ensure all content aligns with our brand manifesto, resonates with our audiences, and reflects the noble profession of orthopedic surgery in a modern and accessible way.

Responsibilities
  • Translate creative strategy and direction from Ox Creates into high-quality visual and multimedia content.
  • Design and produce marketing assets for digital channels (e.g., Instagram, LinkedIn, email newsletters, recruitment campaigns).
  • Develop and edit compelling short-form and long-form videos, including patient stories, event recaps, and staff features.
  • Manage and maintain brand consistency across digital platforms, internal documents, and communications (e.g., email signatures, pitch decks).
  • Utilize AI tools for content development where applicable.
  • Track and optimize KPIs including content volume, impressions, and campaign-specific outcomes.
  • Assist in creative storytelling that resonates with our diverse, community-focused patient base while reflecting the excellence of orthopedic care.
  • Provide content support for staff recruitment and internal initiatives.

Requirements
  • Strong portfolio demonstrating photo and video editing, brand storytelling, and digital design.
  • Advanced proficiency in video editing (e.g., Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve).
  • Proficiency in design software (e.g., Photoshop, Illustrator, Canva, Figma).
  • Comfort with emerging tools for AI-generated content and automation.
  • Excellent English communication skills and a deep understanding of narrative structure and tone.
  • Ability to work independently while taking direction from multiple stakeholders.
  • Strong organizational skills, with experience managing content calendars and project-based creative workflows.
Preferred
  • Experience working with U.S.-based healthcare or mission-driven brands.
  • Familiarity with social media analytics and tools like Meta Business Suite or Hubspot.
  • Ability to create or coordinate lightweight animations or motion graphics.
What We’re Looking For
  • You’re not just a designer—you’re a storyteller.
  • You bring ideas to life with beauty and clarity.
  • You understand how to balance professionalism and approachability in tone and visuals.
  • You take pride in producing high volumes of content without sacrificing quality.
  • You’re adaptable, responsive to feedback, and comfortable refining work based on evolving creative direction—understanding that iteration is a natural and essential part of the creative process.
  • You’re eager to help a growing healthcare organization make a lasting impact.

Benefits
  • Compensation paid directly in U.S. dollars.
  • You’re not just a designer—you’re a storyteller.
  • You bring ideas to life with beauty and clarity.
  • You understand how to balance professionalism and approachability in tone and visuals.
  • You take pride in producing high volumes of content without sacrificing quality.
  • You’re eager to help a growing healthcare organization make a lasting impact.

Top Skills

Adobe Premiere Pro
Ai Tools
Canva
Davinci Resolve
Figma
Final Cut Pro
Hubspot
Illustrator
Meta Business Suite
Photoshop
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The Company
HQ: St. Charles, IL
25 Employees
Year Founded: 2000

What We Do

Our goal at Genesis Orthopedics & Sports Medicine is simple: free our patients to be more active, more athletic, and to move freely in their bodies – accessible to everyone, not just the select few. That our patients, regardless of walk of life, move more freely, function better, and experience life to the full. We accept all public insurance as well as the uninsured.

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