Senior Category Manager, Jobs (d/f/m)

Kleinanzeigen is the leading online classifieds market in Germany. An average of more than 50 million ads are available in numerous categories - from children's supplies to electronics to real estate. With more than 36 million users per month, Kleinanzeigen has the widest reach of all online selling platforms in the country. Most of the items traded on Kleinanzeigen are second-hand. In this way, users make an active contribution to sustainability. The Kleinanzeigen market allows companies the opportunity to easily offer their services online. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.

Kleinanzeigen is part of Adevinta: a global online classifieds specialist and sustainability leader with 25+ products in 10 countries.

What you’ll do ​& Who you are

About Kleinanzeigen Jobs

Besides the vast offer of private listings, Kleinanzeigen is the perfect platform for commercial users to market and advertise their goods, services and also jobs. 

Our paid subscription product PRO is one of Kleinanzeigen’s biggest success stories and forms the cornerstone of our professional offering for small and medium-sized businesses (SMBs).

With limited investment into a Jobs-specific Product & Go-To-Market, Kleinanzeigen PRO has grown into a Top 3 platform for blue and pink collar Jobs in Germany

Going forward, we want to leverage our strong starting position and build-out our Jobs proposition to become a key contributor to Kleinanzeigen’s growth

We are looking for an experienced Senior Category Manager, Jobs (d/f/m) with hands-on experience in the German online Jobs Classifieds field & a proven track record at finding out-of-the-box growth levers for our Jobs category (i.e. via partnerships).

This is a hybrid role, and our office is based in Berlin. You will report directly to the Director B2C and Advertising.

The Role:

• Define & implement a holistic category specialization strategy for our Jobs category, translating it into actionable plans across product development, pricing, and go-to-market initiatives to increase value creation in terms of supply and demand metrics as well as revenue.

• Foster effective cross-functional and cross-business unit collaboration to ensure seamless execution of the Jobs strategy across the organization and increase revenue by >3x over the next 5 years.

• Identify, set-up and manage Jobs-specific partnerships that unlock maximum potential for the Jobs category in terms of supply, demand, value-added services and monetization.

• Monitor, manage and improve performance of Go-To-Market initiatives in our Jobs category on- and off the Kleinanzeigen platform to achieve optimal customer lifetime value vs. customer acquisition costs.

• Build and maintain strong relationships with key stakeholders in and outside of Kleinanzeigen, including customers, strategic partners, and our teams.

Your skill profile:

• 7+ years experience in x-functional matrix set-ups - ideally with Go-To-Market focus

• In-depth knowledge of the online Jobs classifieds, agency and large direct customer landscape, including market trends, customer needs, and regulatory requirements.

• Track record in identifying and securing new business opportunities, building strategic partnerships, and driving revenue growth - ideally in Jobs context.

• Strategy Development: Expertise in formulating and implementing effective Go-To-Market strategies that align with company goals and market demands.

• Expertise in handling complex, commercial negotiations.

• Strong communication & leadership skills across hierarchies ranging from top management to individual contributors.

• Business proficiency in English, German good to have.

Benefits

Life at Adevinta comes with its perks! Our Adevintans enjoy the following benefits: 

• An attractive Base Salary 💸

• Participation in our Short-Term Incentive plan (annual bonus) 🏆

• Work From Anywhere: Enjoy up to 20 days a year of working from anywhere! Maybe not from the moon🌛well why not! just make sure you have internet connection! 🌍

• A 24/7 Employee Assistance Program for you and your family, because we care ❤️‍

• Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow 🌱 

On top of these, we also provide a range of locally relevant benefits. Wanna know more? Apply and ask our recruiters! ✨

Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
If you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don’t meet 100% of the job requirements. We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.