Senior Campaign Operations Analyst

Location: Hybrid work arrangement, based in India (Bengaluru)

Hours: Primarily Bengaluru, with some rotational night shifts as needed

A little about us

The Campaign Operations team is the critical engine behind Yahoo’s global advertising success. We partner closely with Client Services, Sales, and Product Engineering to ensure that digital campaigns are flawlessly executed, monitored, and optimized. Our team champions an AI-forward operational culture, using state-of-the-art tools to transform traditional, manual ad workflows into high-velocity, high-impact campaigns.

About the Role

As a Senior Campaign Operations Analyst, you will take independent ownership of supporting our client service teams within the Yahoo Consumer organization to enhance performance across our ad campaigns. Working with minimal supervision, you will utilize your professional expertise to manage complex ad setups, audit delivery reports, and uncover actionable performance insights. In this mid-level role, you will actively implement modern AI utilities to eliminate manual operational bottlenecks, driving campaign delivery speed and protecting critical revenue streams.

Key Responsibilities

• Campaign Ownership & QA: Manage the end-to-end creative setup and rigorous QA lifecycles for high-value client campaigns, ensuring compliance with third-party tag specifications and internal delivery checklists.

• AI-Augmented Troubleshooting: Diagnose and resolve complex campaign delivery and reporting discrepancies across internal and external platforms, leveraging Atlassian Rovo and Claude Cowork to parse technical tickets and draft execution resolution steps rapidly and resolve operational bottlenecks.

• Partner Management: Engage consistently with your internal partners, particularly the Client Experience Managers, to deepen your understanding of client needs and strategic priorities. Leverage these insights to craft compelling pitches for incremental budgets.

• Data Insights & Reporting: Develop tailored, highly analytical performance dashboards by integrating diverse data sets through Looker and Claude. Generate clear trend summaries and conduct systematic audits of raw data to proactively identify delivery anomalies, ensuring accurate spend management and maximizing campaign efficiency.

• Workflow Automation: Create AI prompt workflows and automation scripts to handle repetitive reporting tasks and share what works with the broader team.

• Feature Advocacy: Identify and document platform or tool limitations, collaborating with Product and Engineering to specify feature requests that improve overall ad tech capabilities.

• Revenue Protection: Proactively audit delivery pacing, identify under-delivery risks early, and coordinate optimization pivots to ensure campaigns meet or exceed quarterly KPIs.

Basic Qualifications

• Education: Bachelor level degree (marketing, advertising, business, computer applications, or related field).

• Experience: 4+ years of experience in ad operations, campaign management, or digital marketing with hands-on knowledge of ad platforms such as Yahoo Ads, Google Ad Manager, and related ad tech.

• AI Mindset: Curious about putting AI to work; using LLM-based tools and automated workflow assistants to increase efficiency and produce sharper, cleaner reporting.

• Technical Skills: Advanced proficiency with Microsoft Excel (vlookups, pivot tables) and Google Suite; familiarity with web analytics, programmatic media, media planning and optimization is a plus.

• Communication: Excellent written and verbal communication skills, with a proven ability to explain complex technical execution steps to both technical and business stakeholders.

• Problem Solving: Proactive and analytical approach to troubleshooting; demonstrated ability to handle high-pressure delivery issues, evaluate data patterns, and execute technical solutions independently.

• Collaboration: Strong cross-team collaborator with a client-first mindset, comfortable partnering with sales, client services, and product engineering teams.

Important notes for your attention

Applications: 

All applicants must apply for Yahoo openings direct with Yahoo.  We do not authorize any external agencies in India to handle candidates’ applications.   No agency nor individual may charge candidates for any efforts they make on an applicant’s behalf in the hiring process.  

Our internal recruiters will reach out to you directly to discuss the next steps if we determine that the role is a good fit for you.  Selected candidates will go through formal interviews and assessments arranged by Yahoo direct.  

Offer Distributions: 

Our electronic offer letter and documents will be issued through our system for e-signatures, not via individual emails.

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don’t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you’ll be given notice to make arrangements. 

If you’re curious about how this factors into this role, please discuss with the recruiter.

Currently work for Yahoo? Please apply on our internal career site.