Senior Campaign Manager - Google PLA

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Hiring Remotely in India
Remote
Internship
eCommerce • Fashion
The Role

What’s Editorialist?


Editorialist melds personal styling, editorial content, and shopping into one seamless digital experience powered by proprietary technology and e-commerce tools.Editorialist.com, our media property, delivers sophisticated content and commerce to aspirational and affluent consumers. Our stories connect readers with bespoke product and service solutions for fashion, accessories, beauty, and wellness needs. The cornerstone of our tech platform—the Editorialist app—blends content, digital services, and e-commerce for our elite clientele, individuals with an average net worth in excess of $550 million. Our co-founder and CEO Rafael Ortiz previously co-founded NexTag, the largest comparison shopping site for products and services, and was responsible for marketing and business development until its sale for $1.2 billion.



PLA Campaign Manager


As Campaign Manager, Google PLA you will be responsible for owning and running Google PLA campaigns and increasing conversions, and website traffic, lowering the bounce rate and overall, bringing a relevant audience to the website. .. Your mission is to acquire new customers through these campaigns and ultimately scale and run these to target the top 2% UHNW users.


* Manage, review, and perform daily account responsibilities associated with Google PLA Campaigns.

* Research and optimize the strategy and implementation based on relevant industry sources and by connecting regularly with the assigned Google rep.

* Provide recommendations and execute strategies for campaign structuring, targeting etc.

* Provide recommendations and execute strategies for feed quality improvement on google merchant center.

* Provide learnings and recommendations on how to improve the overall website conversion rate.

* Provide oversight and work closely with the other team members to meet goals.


Professional Competencies

  • Growth Hack mindset.
  • Passion for Search and internet marketing.
  • Outstanding ability to think creatively, and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.

Professional Skills & Qualifications:

  • No less than 3 years experience in Google Product Listing Ads(PLA).
  • B.Tech. from a Tier 1 Institute.
  • Proficiency in MS Excel and Powerpoint.
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
  • Experience working with popular ad platforms (Google, Facebook etc).
  • Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.

Benefits:

Salary - Best in industry.

Medical Benefits

Weekends Off.

Retiral Benefits.

The Company
HQ: Santa Cruz, CA
128 Employees
On-site Workplace
Year Founded: 2013

What We Do

Welcome to Intelligent Luxury! We are the Future Of Luxury Online Shopping & Editorial.

A comprehensive, technology-powered approach to servicing the luxury goods shopper. Our goal is to deliver the most personalized experience for shoppers across all platforms.

Editorialist YX fuses personal styling, content, and shopping in one seamless digital experience driven by proprietary technology, e-commerce tools and luxury fashion content. We are reinventing the way brands and retailers reach UHNW consumers. We connect affluent shoppers with best-in-class stylists and editors and connect brands with the most powerful consumer, all while delivering a personalized white glove experience.

EYX drives greater efficiency and effectiveness, resulting in sales uplift.

STYLING: EYX's Invite-Only Private Client Membership service is our flagship offering for the true luxury goods consumer. We combine high-end styling with personalized technology to seamlessly integrate our clients' wardrobes with their lifestyle. Our stylists work with clients one-on-one to edit, inventory, and digitize their wardrobe, shape and build their collection, and create outfits for every occasion.

CONTENT: We leverage our leading editorial authority, expert styling and curation to create elevated storytelling with a luxury aesthetic and unique POV - all designed to drive shopping.

SOCIAL: Our social platform provide an elevated aesthetic designed to bring the epitome of luxury to life across all facets within every post. We spotlight the most sought-after products and include a call-to-action across every post.

TECHNOLOGY: The App delivers a personalized shopping feed experience exclusively for each client. Our machine learning utilizes proprietary data to ensure personalized recommendations, outfit creations and shopping feeds. We guarantee stylists make the right decisions and recommend the smartest items to our clients.

Learn more & Enroll: https://editorialistyx.com/experience-yx/

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