Senior Brand Manager

Posted 3 Days Ago
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St. Louis, MO
In-Office
Senior level
AdTech • Marketing Tech • Software
The Role
The Senior Brand Manager leads brand strategy, client relationships, and multi-channel marketing plans, emphasizing digital strategy and profitability analysis.
Summary Generated by Built In

UPBrand is a full-service branding and digital agency. We are all about helping clients define and own their authentic position in the marketplace across the entire customer journey. We are looking for a Senior Brand Manager who understands how to plan and execute that journey while building strong client relationships.

Our Brand Management team is made up of strategically-minded, detail-oriented, intuitive and inventive team players. At UPBrand, we merge the roles of Account Executive, Planner and Strategist to serve as smart and proactive strategic counselors for our clients. The ideal candidate can easily shift gears between independent research, data analysis, strategy development, creative thinking, presentation development & delivery, project management and budget monitoring.

KEY RESPONSIBILITIES:

  • Leads discovery interviews, brand strategy and brand planning process, participating actively in the development of architecture, positioning and creative recommendations.
  • Leads development of multi-channel marketing plans based on solid insights, with an emphasis on digital strategy.
  • Analyze results of research and metrics. Produce insightful creative briefs for the agency team.
  • Own and nurture strong relationships with clients, in order to deliver excellent service and grow relationships.
  • Offers clear, accurate, timely and fearless communication with all internal teams, clients and partners regarding client relationships and marketing strategy.
  • Evaluate account/project profitability, identify issues and communicate solutions to team and clients.
  • Deep experience in proposal/scope of work development using agency pricing models.
  • Ensure all deliverables support client strategy and marketing communication objectives, on time and on budget. Measure and analyze results of work.
  • Set and manage workloads for direct reports and assist in team resourcing. Set an example for the Brand Management team.
  • Advanced skill in anticipating and solving problems in a client-centric and team-oriented manner.
  • Creates opportunities to expand existing business and co-owns the development of new business presentations and proposals.

CANDIDATE QUALITIES:

  • Strategic & solution-oriented; able to quickly see alternatives
  • Confident, team-oriented leader
  • Intuitive and empathetic
  • Good listener, master communicator
  • Thrives in managing multiple and ever-changing priorities
  • Entrepreneurial spirit
  • Flawless execution
  • Aligned with UPBrand’s core values and ethos

DESIRED EXPERIENCE:

  • 5+ years of agency or professional experience in brand strategy and/or account management  (title and salary commensurate with experience).
  • Bachelor’s degree in Marketing/Advertising, Journalism or Communications.

SET YOURSELF APART – NICE TO HAVE:

  • Media Planning & Buying Experience
  • Knowledge of Full-Funnel Digital Marketing Strategy
  • Proven Experience in Growing Accounts
  • Advanced Knowledge of Microsoft Excel/Google Sheets
  • Website Project Experience, particularly WordPress
  • Video Production Experience

Offered job title will be based on employee's experience level. Currently not looking for remote employees at this time. Thank you!


Top Skills

Google Sheets
Excel
Wordpress
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The Company
HQ: St. Louis, Missouri
11 Employees

What We Do

The Nitrous Effect™ is an independent agency collective of senior specialists that solve complex brand challenges better and faster than traditional holding company and multi-agency models.

Our unique approach brings together the best minds from across disciplines to invent powerful, integrated solutions for some of the world's leading brands. We drive change and help executive teams align their organizations to maximize results. And, we reduce unnecessary costs, time and complications of managing multiple agency relationships.

The Nitrous Effect includes CPG, UPBrand Collaborative, Vidzu Media, Evntiv, and Geniecast.

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