Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in!
At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun.
Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
Read our blog to learn more.
About Duolingo English Test
The Duolingo English Test is a high-stakes test — Duolingo style: convenient, fast, and affordable and trusted by top institutions around the world. Students interested in studying abroad can certify their English with the Duolingo English Test in place of other standardized tests like the TOEFL and IELTS. Using AI and remote proctoring, students can take the test online, on demand, anywhere in the world. If you love making a difference in education through technology, this is the place for you.
About the role...
We are looking for an operationally strong and resourceful marketing professional to scale the Duolingo English Test across the UK and ANZ. This role is focused on growing acceptance and usage among universities, governments, and key education stakeholders, with events and partnerships as a primary growth lever. You will design and run high-impact engagement programs that move institutions from awareness to adoption, while building scalable systems that support long-term growth.
As a core member of our global organization the ideal candidate will not only be an outstanding, self-motivated problem solver, who can work and take decisions independently, but is also a proactive and team-oriented communicator.
🧠 You will...
- Lead the B2B regional marketing strategy for institutional audiences across the UK, Europe and ANZ, with clear ownership of adoption, engagement, and pipeline metrics.
- Partner closely with the Institutional Engagement team to align marketing efforts with institutional outreach and conversion goals.
- Design and execute a comprehensive events strategy including university roadshows, partner events, webinars, and industry conferences.
- Develop repeatable playbooks that can scale across markets while maintaining high quality execution.
- Partner cross-functionally to deliver cohesive, high-quality messaging across all touchpoints
- Define success metrics for campaigns, evaluate performance, and inform future strategy
✅ You have...
- 7+ years of marketing experience, with strong exposure to B2B or institutional marketing
- Proven experience designing and executing events or field marketing programs that drive engagement and conversion
- Experience working in international education, EdTech, or a related sector is a strong plus
- Strong understanding of the UK and or ANZ education landscape, especially universities and study abroad pathways
- Experience partnering closely with sales or business development teams to drive pipeline and adoption
- Ability to build structure and processes in ambiguous environments
- Strong communication and stakeholder management skills across internal and external audiences
- Analytical mindset with the ability to connect marketing efforts to measurable outcomes
- Comfort operating in fast-paced, cross-functional, global teams
⭐ Exceptional candidates will have...
- Experience with marketing automation for lead generation
- Experience leading marketing in two-sided markets
- Working proficiency in more than one language
- A passion for education, culture, and language
- Familiarity with the study abroad ecosystem and English proficiency testing landscape
The offered salary is dependent upon several factors, including work experience, skills, and internal peer comparisons. The posted range is subject to change in the future. For this role, base salary is supplemented by equity compensation. We encourage you to talk with your recruiter for more information related to compensation for this role!
Benefits: Take a peek at how we care for our employees' holistic well-being with our benefits here.
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Accommodations: We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact [email protected].
Equal Employment Opportunity: Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Fraud Warning: Unfortunately, there is a rise in scammers pretending to be real Duolingo employees. Duolingo and our employees will never ask for your Social Security number, bank details, or passport info, and we’ll never ask you to deposit a check, purchase equipment, or exchange money during the interview process. Real Duolingo employees always use an email that ends in @duolingo.com or @recruiting.duolingo.com. Stay alert and double-check these details before sharing any information.
By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice.
Skills Required
- 7 to 10+ years of marketing experience with strong exposure to B2B or institutional marketing
- Proven experience designing and executing events or field marketing programs that drive engagement and conversion
- Experience working in international education, EdTech, or a related sector
- Strong understanding of the UK and/or ANZ education landscape, especially universities and study abroad pathways
- Experience partnering closely with sales or business development teams to drive pipeline and adoption
- Ability to build structure and processes in ambiguous environments
- Strong communication and stakeholder management skills across internal and external audiences
- Analytical mindset with the ability to connect marketing efforts to measurable outcomes
- Comfort operating in fast-paced, cross-functional, global teams
- Experience with marketing automation for lead generation
- Experience leading marketing in two-sided markets
- Working proficiency in more than one language
- Familiarity with the study abroad ecosystem and English proficiency testing landscape
Duolingo Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Duolingo and has not been reviewed or approved by Duolingo.
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Fair & Transparent Compensation — Pay is considered competitive for core engineering and product roles, with required jurisdictions showing posted ranges and immigration filings implying a strong base-salary floor. Public compensation snapshots indicate senior packages can scale higher, supporting a clear, market-aligned structure.
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Healthcare Strength — Comprehensive medical, dental, and vision coverage is paired with mental-health resources and fertility support as core offerings. Coverage for dependents and strong wellness benefits are consistently highlighted.
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Leave & Time Off Breadth — About 20 days of PTO plus a two‑week company winter break and paid holidays provide substantial time away. A formal sabbatical at 10 years further expands long‑term recharge options.
Duolingo Insights
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What We Do
Duolingo is a language-learning education platform that offers 98 total courses across nearly 40 distinct languages. Duolingo is the world’s most popular way to learn a language. Our mission is to develop the best education in the world and make it universally available. Some of our products include: 1. Duolingo: The free, fun, and effective way to learn a language! 2. DET (Duolingo English Test): A modern language proficiency tool designed for today's international students and institutions. It offers an English proficiency score, video interview, and writing sample in an accessible, efficient, and secure testing experience. 3. Duolingo Math: An app that can make math be fun. For everyone. Students can focus on elementary math, which covers classroom topics, or adults can focus on brain training, which strengthens mental math skills and covers more advanced topics. 4. Duolingo ABC: An educational learning app that offers immersive lessons to teach preschool to second grade kids reading fundamentals. Founded in 2011 by Luis von Ahn and Severin Hacker, Duolingo is the most downloaded education app in the history of the App Store and in 2019 became the top-grossing education app worldwide. The app has been awarded Apple's iPhone App of the Year and Android's Best of the Best. Learning a new language used to be expensive; we believe it should be free. Over 1.2 billion people are learning a second language and most of them are learning English to improve their lives. Learning a new language is hard; we believe it can be fun. We use bite-sized lessons that feel like playing a game to keep our learners motivated. With over 500 million learners we have unprecedented data insights on how people learn. Our teams of language learning scientists, machine learning engineers, and AI experts use this data to constantly improve our effectiveness. We’re building a future in which the highest-quality education is accessible to all. Duolingo has been named: 2022 Fast Company’s Best Workplaces for Innovators 2022 Fast Company 10 Most Innovative Education Company 2021 Forbes Best Startup Employers 2020, 2018, 2017, 2013 Most Innovative Company by Fast Company 2020 Best Machine Learning Startups for by Glassdoor 2018 Inc. Best Places to Work 2018 Entrepreneur Top Company Culture List University Program Awards: 2022 Handshake Early Talent Award 2022 Untapped Top Internship Programs 2022 OneReq Internship Program Trailblazer Award
Why Work With Us
Our global team works together to make language learning fun, free, and effective for anyone who wants to learn, wherever they are. Best of all, you get to work alongside Duo (literally)!
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