About Involve Asia
Involve Asia is a leading partnership marketing platform that connects advertisers with affiliates, influencers, content creators, and other partners to grow their business through performance-based marketing. We’re on a mission to empower the digital economy across Southeast Asia and beyond, and we’re looking for passionate individuals to grow with us.
About the Role
We’re looking for a data-driven and commercially-minded Associate / Senior Associate, Digital Performance Marketing to join our team. This role is all about using paid media strategically to drive measurable revenue outcomes. You’ll plan, execute, and optimize digital ad campaigns across key media buying platforms focusing on cost-efficiency and profit margin, not just scale.
This is a hands-on execution role. You’ll be responsible for managing the full lifecycle of paid campaigns. Success in this role is defined by your ability to operate profitably and uncover new growth opportunities through media buying.
What You’ll Do
- Plan, launch and optimise paid media campaigns to drive conversions across ad channels including display, programmatic, search and social platforms.
- Develop campaign strategies based on expected outcomes, using performance metrics such as Conversion Rate, CPA, eCPA, CTR, etc. to make informed decisions.
- Continuously test and refine audience targeting, ad creatives, and landing page experiences.
- Monitor performance daily to ensure campaign efficiency and profitability.
- Manage budgets, pacing, and bidding strategies to maintain strong margins.
- Use analytics tools to identify insights and inform campaign adjustments.
- Collaborate with internal teams to align on goals and leverage creative or technical support where needed.
- Stay current on digital advertising trends, platform changes, and best practices.
Who You Are
- 2–5 years of hands-on experience running paid media campaigns with a performance focus.
- Strong command of one or more key advertising platforms (display/programmatic is a must)
- Proven track record of meeting or exceeding ROAS or margin-based performance targets.
- Analytical thinker with experience using tools like Google Analytics, Excel/Sheets, and ad platform reporting.
- Comfortable working with data to guide decisions and optimize results.
- Self-starter who thrives in fast-moving environments with a high degree of ownership.
- Someone with attention to detail and looks beyond the numbers – thinking critically about optimisation and areas for improvement.
Top Skills
What We Do
Involve Asia Technologies Sdn Bhd (1017157-V) is a business headquartered in Kuala Lumpur, Malaysia.
We provide a platform for advertisers to measure, manage and scale their marketing partnerships by automating workflows and providing attribution to marketing campaigns. Using its proprietary cookie-less tracking technology, for highly accurate, future-proofed digital marketing.
Founded in 2014, Involve is backed by major venture capital firms such as Bintang Capital Partners, 500 Global, OSK Technology Ventures, and Cradle Seed Ventures and has an established presence with teams across Southeast Asia including Malaysia, Indonesia, the Philippines, Singapore, Thailand, and Vietnam.
Here in Involve, we are looking for creative and ambitious talents to join our team on this upward and onward journey. We lead with a growth mindset and the belief that the combination of each individual’s passions and skills carry the company upward and forward. At Involve, all ideas are listened to, and brainstorming means that job titles get left at the door. This is where self-starters can really make their mark, thriving and evolving as they go.
If making an impact gives you a reason to roll out of bed in the mornings, come join us
