Vocal Media

Senior Analyst, Insights & Modeling

Posted Yesterday

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Hiring Remotely in USA

Remote

85K-110K Annually

Senior level

AdTech • Agency • Marketing Tech • Social Media

Helping do good in the world through social media.

The Role

Lead analyses measuring campaign impact, build tagging models (prompt engineering and ML), synthesize insights across programs, analyze experiments including RCTs, and produce presentations and post-campaign reports for internal teams and clients.

Summary Generated by Built In

As a Senior Analyst at Vocal Media, you’ll play a critical role in helping us measure the impact of our campaigns and uncover insights that drive smarter decision-making. You’ll collect, clean, analyze, and visualize data across our influencer network and digital campaigns, supporting both internal teams and clients in understanding what works—and why. This is an excellent opportunity for an mid-career professional who excels at telling stories with data, and is passionate about social impact and digital culture. This position is fully remote.

Responsibilities

Lead analyses that translate data findings into clear, actionable insights and contribute to post-campaign reports.

Build and maintain tagging models using a mix of prompt engineering and traditional machine learning methods.

Synthesize analysis and insights across programs to inform strategy for future campaigns.

Contribute to research for organic social programs, including scoping and analyzing RCTs.

Draft presentations of experimental learnings, and share findings across teams.

Required Qualifications

4+ years of experience as a data analyst.

Strong SQL and Python skills. GCP / BigQuery experience and R skills are a plus.

Experience building dashboards and reports with clear, beautiful data. visualizations to identify insights for internal and external stakeholders.

Excellent attention to detail and problem-solving skills.

Comfortable working with social media metrics.

Preferred Qualifications

Experience designing and building machine learning models, including a focus on natural language processing.

Experience working with political campaigns or social media marketing, and/or a passion for progressive causes.

Benefits

Health insurance covered at 90% for full time employees; Dental and Vision available

Unlimited PTO and sick leave

401(k) plan & company contribution

Unique “Wellness” & “Touch Grass” benefits

Fully remote position based in the US

Vocal Media is committed to developing leaders, policies, and a team culture that embraces diversity and enhances equity. We believe that differences in backgrounds, experiences, and identities lead to healthier organizations and stronger teams. We recognize that our success requires commitment to obtaining and retaining a diverse staff that provides the highest quality services to our clients and creators. Vocal is an equal opportunity employer and it is our policy to recruit, hire, train, promote and administer any and all personnel actions without regard to sex, race, age, color, creed, national origin, religion, economic status, sexual orientation, veteran status, gender identity or expression, ethnic identity, or disability, or any other legally protected basis. Vocal is committed to providing accommodations to individuals with disabilities in the hiring process and on the job, as required by applicable law. Vocal will not tolerate any unlawful discrimination and any such conduct is strictly prohibited.

Skills Required

4+ years of experience as a data analyst
Strong SQL skills
Strong Python skills
Experience building dashboards and reports with clear data visualizations
Excellent attention to detail and problem-solving skills
Comfortable working with social media metrics
GCP / BigQuery experience
R skills
Experience designing and building machine learning models, including NLP
Experience working with political campaigns or social media marketing (or demonstrated passion for progressive causes)