Senior Affiliate Manager - ENTERPRISE

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Blue Bell, PA, USA
In-Office
Marketing Tech
The Role

We're looking for a strategic leader to take charge of our high-value, enterprise affiliate programs. In this role, you’ll drive performance, uncover actionable insights, and implement growth initiatives that move the needle. You’ll lead and mentor a team of Account Managers and Coordinators, ensure flawless program execution, and build strong, lasting relationships with clients and partners. If you thrive on complexity, love turning data into strategy, and want to make a meaningful impact on enterprise programs, this is your opportunity to lead and grow with us.

Responsibilities

Enterprise Program Strategy & Execution

  • Develop and execute affiliate strategies aligned with client goals and multi-channel priorities.

  • Set program KPIs and action plans to meet enterprise targets.

  • Lead onboarding and launch processes for large-scale programs.

  • Oversee day-to-day operations of key enterprise accounts.

Performance Insights & Optimization

  • Analyze enterprise performance, connecting data to actionable strategies.

  • Monitor KPIs, attribution, publisher mix, and funnel contribution.

  • Validate reporting and insights from your team.

  • Manage budgets, forecasts, and high-impact affiliate partnerships.

Client Leadership & Communication

  • Lead strategic client meetings, presenting insights and forward-looking plans.

  • Act as a point of escalation for complex client and publisher issues.

  • Build relationships with affiliates to secure premium placements and deals.

Risk Management & Contingency Planning

  • Identify risks, track issues, and develop mitigation plans.

  • Communicate proactively with clients during volatile periods.

Team Leadership & Development

  • Coach and mentor Account Managers and Coordinators.

  • Conduct regular performance reviews and support career development.

  • Build enterprise-ready capabilities within your team.

Cross-Functional Collaboration

  • Partner with analytics, finance, and media teams to align strategies.

  • Improve internal processes, automation, and delivery efficiency.

  • Educate clients on Gen3’s offerings and expansion opportunities.

Growth, Innovation & Service Expansion

  • Identify opportunities to expand client engagement and partnerships.

  • Implement initiatives to grow enterprise affiliate performance.

Operational Excellence

  • Manage reporting and ensure accuracy and insight depth.

  • Maintain quality standards and best practices.

  • Share learnings and scalable frameworks across teams.

What's in it for you?

  • Remote options outside of the PA office / If residing near our PA office - Hybrid work,
  • Tuesdays and Thursdays.
  • Flexible work hours
  • Summer Fridays
  • Insurance coverage with cost incentives
  • Paid parental leave benefits 
  • Advancement opportunities 
  • Ongoing training and development opportunities
  • 401K contribution matching plan after 6 months

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The Company
HQ: Blue Bell, PA
197 Employees
Year Founded: 2007

What We Do

Gen3 Marketing (Gen3) is the leading global performance marketing agency specializing in affiliate marketing, leveraging nearly two decades of publisher relationships and data-driven capabilities to transform business results. The firm has global reach with offices across USA, Canada, and Europe. From performance PR to deal and loyalty publishers, Gen3 builds and maintains full-funnel programs to drive customer acquisition and revenue growth. The most awarded affiliate marketing agency, Gen3 has been recognized by Commerce360 as the leading Affiliate Agency for the top 1000 internet retailers and named Agency of the Year 14 times, including by AWIN Think Tank 2023, CJ 2022, and Rakuten 2022.

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