Senior Account Manager - Digital Marketing Agency

Posted Yesterday
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San Diego, CA, USA
In-Office
65K-85K Annually
Senior level
AdTech • Agency • Marketing Tech
The Role
Client-facing senior account manager responsible for creating and executing multi-channel digital marketing strategies (SEO, PPC, paid social, display). Manage campaigns, monitor performance with web analytics, set and hit ROI/volume targets, provide client consulting, mentor junior AMs, support new business, and prioritize optimization initiatives to meet client goals.
Summary Generated by Built In
Company Description

Be a part of our digital marketing agency with a massive following. Our blogs receive over 1 million visitors monthly and we generate inbound leads from Fortune 1000 companies. Our company specializes in SEO/Content Marketing, PPC, Email Marketing, & Conversion Optimization for online businesses. For over 10 years we have been an industry leader in online marketing. We are always looking to challenge and advance the business of digital marketing, all with the ultimate goal of serving our clients as well as possible.

Job Description

Responsibilities and Duties

We are seeking a creative leader, with a proven history of turning vision into reality, to serve as Digital Marketing Client Manager for our company.

The Digital Marketing Client Manager is a client-facing marketing manager style role. This role creates and implements the strategy of sophisticated digital marketing programs and campaigns for our B2B and B2C clients. Working both as an individual contributor and collaboratively with a team, this role is responsible for the implementation and execution of digital marketing programs across a variety of channels, including SEM, SEO, Social Media and web analytics.

The ideal candidate for this role has a strong general marketing background, superior presentation and communication skills, and demonstrated, hands-on experience managing media, PPC, or other digital channels.

This role requires you to work in our downtown San Diego office so that you can collaborate with the team.

  • Act as a client-facing consultant to identify, develop, and execute digital marketing campaigns and programs.
  • Directly manage one or more channels to drive performance included paid search (PPC), display advertising, organic search, and paid social.
  • Use a data-driven approach via web analytics for monitoring and reporting of online marketing campaigns
  • Interface with clients, account managers, and strategic leads to deliver for clients across a wide array of industries
  • Serve as a thought leader and client advocate for new technologies, platforms, and programs.
  • Support new business and account management in sales consultant role.
  • Creating roadmaps planning strategic initiatives & optimization efforts to hit client goals and targets.
  • Setting and hitting client targets for both volume and ROI.Identifying and executing tasks that will have the most significant impact in hitting targets.
  • Quantifying and prioritizing initiatives/opportunities accordingly.
  • Campaign monitoring to ensure the account is pacing well relative to budgets and targets.

Mentoring junior level AMs.

Qualifications

Requirements:

  • 3+ years of experience in an agency or client-side digital marketing setting, with hands-on experience managing and optimizing online marketing campaigns.
  • Experience in an SEO / PPC account management role.
  • Demonstrated hands-on experience with Paid Search is a must (AdWords experience required)
  • Solid understanding of SEO practices and implementation.
  • Google Adwords Individual Certification and Analytics Certification a plus
  • Able to work independently and efficiently in order to meet organizational goals.
  • Able to deliver high quality work to clients, meeting all deadlines.
  • Experience with web analytics and familiarity with Google Analytics is a must
  • Excellent analytical, critical-thinking and problem-solving skills are a must
  • Experience managing Paid Social preferred (LinkedIn and/or Facebook)
  • Experience with CRO and UX a plus
  • Display advertising experience is a major plus
  • Able to promptly and professionally respond to SEO related email and phone calls.
  • Strong fundamental digital marketing skills across multiple channels
  • Possess excellent communication and presentation skills in order to interface with clients, account managers, and strategic leads to deliver for clients across a wide array of industries.
  • Self-motivated, self-starter, able to independently execute with minimal supervision in a fast-paced agency environment with rapidly changing priorities.
  • Extreme attention to detail

Additional Information


This position is full-time, hourly. This is an in-person, in San Diego position. No remote is offered. 

Salary to commiserate with experience: $65,000-$85,000
We offer an exceptional work environment, outstanding community and professional reputation. We value our company culture, which is friendly and respectful. We provide comprehensive benefits including medical, dental, vision and life insurance benefits, and paid time off.
If you meet all the requirements and are interested in this position, please submit your 1) resume, 2) cover letter and 3) salary requirement. Local candidates only. No telephone calls or walk-ins accepted. 


Skills Required

  • 3+ years of experience in an agency or client-side digital marketing setting
  • Experience in an SEO / PPC account management role
  • Demonstrated hands-on experience with Paid Search (AdWords experience required)
  • Solid understanding of SEO practices and implementation
  • Google AdWords Individual Certification and Analytics Certification
  • Experience with web analytics and familiarity with Google Analytics
  • Excellent analytical, critical-thinking and problem-solving skills
  • Experience managing Paid Social (LinkedIn and/or Facebook)
  • Experience with CRO and UX
  • Display advertising experience
  • Able to work independently and efficiently to meet organizational goals
  • Able to deliver high quality work to clients, meeting all deadlines
  • Able to promptly and professionally respond to SEO related email and phone calls
  • Strong fundamental digital marketing skills across multiple channels
  • Possess excellent communication and presentation skills
  • Self-motivated, self-starter, able to independently execute with minimal supervision
  • Extreme attention to detail
  • Must work in-person in downtown San Diego; local candidates only (no remote)
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The Company
HQ: Las Vegas, CA
730 Employees
Year Founded: 2017

What We Do

Neil Patel has been recognized by the Wall Street Journal, Forbes, and the United Nations, to name a few, as one of the most influential and successful marketers and entrepreneurs in the world. NP Digital is the agency that brings his passion and insights to life for the world’s more important brands. NP digital focuses on creating innovative, adaptive, and data-driven digital marketing plans. Obsessed with helping companies grow and exceed their goals, NP digital delivers on the mission of continually helping brands connect and engage with their audience. NP digital combines proprietary platforms with best in class talent to deliver leading-edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management, email marketing, and conversion rate optimization. It’s always rewarding to receive recognition for what we do. Most recently, our work with Adobe won MediaPost’s 2020 OMMA Awards in the Search Marketing: SEO Campaign category, and another client, PROS, won Search Engine Land’s Landy Award for the Best B2B Search Marketing Initiative. Here’s a list of other awards we’ve won: - 2021 OMMA Award – Best SEO campaign - Adweek’s Fastest Growing list: No.6 Fastest-growing Agency No.2 Fastest-growing Large Agency No.3 Fastest-growing Minority-Led Agency - Inc. 5000 list: No.21 Fastest-growing private company No.2 Fastest-growing company in the advertising and marketing category - The Drum Awards Best B2B PPC Campaign Winner 2021

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