Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.
Position: Senior Account Manager, Communications
Division: Partnership Marketing, Brands
Location: New York City
Reports to: VP, Brands & Experience
Company
Allied Sports launched in 2019 with a singular mission – to lead modern marketers in the undeniable shift from Sponsor to Storyteller™. Today, we are an independent, full-service agency operating from the Allied Global Marketing network. Led by industry veterans with a rookie spirit, our award-winning team helps buyers and sellers in sports find, negotiate, and activate high-performing partnerships. Sports Business Journal named Allied Sports one of the Best Places to Work in Sports in 2023 and 2024, and Front Office Sports named the agency among the Best Employers in Sports for 2024.
At Allied Sports, we let our values speak louder than our value proposition. We begin every weekly all-
company meeting by reinforcing the organizational values that define what it means to be Allied.
- Driven – All grit, no quit. We love what we do and use that drive to help our clients win every day.
- Versatile – Built for change. We strive for continuous improvement; progress, not perfection.
- Meticulous – Do the corners because details matter. Little things done well make big things happen.
- Real – We lead with transparency and vulnerability to empower teammates who feel heard and seen.
- One – We, not me. We always put team first and find every opportunity to reward the assist.
The Opportunity
We are seeking a dynamic Senior Account Manager to join our agency team, supporting one of our brand clients in the sports space. This role is ideal for someone who thrives at the intersection of marketing, communications, and sports culture. You’ll be responsible for driving day-to-day client relationships, leading cross-channel campaigns, and delivering impactful brand storytelling across content, social, and strategic marketing initiatives. This role has the opportunity to upgrade to an Account Director, for interested candidates with 8-10 years of experience.
Responsibilities:
- Serve as the primary client contact, managing day-to-day communications and ensuring all projects align with client objectives and agency standards
- Help develop and support content strategies across social, digital, and event platforms to drive engagement and brand affinity
- Manage the ideation, planning, and distribution of content, ensuring tone, voice, and messaging are consistent with brand guidelines
- Support the development of brand strategy, including campaign positioning, audience insights, and creative briefing
- Collaborate with creative, event, and strategy teams to bring campaigns and activations to life
- Monitor campaign performance and provide reporting with actionable insights and recommendations
- Anticipate client needs, identify growth opportunities, and contribute to long-term strategic planning
- Stay up to date on sports, cultural, and digital media trends to inform innovative brand activations
Qualifications
- 5-7 years of agency, brand, or sports marketing experience
- Strong background in marketing communications, social media management, and content development
- Proven experience managing client relationships and delivering integrated marketing campaigns
- Excellent communication, presentation, and organizational skills
- Ability to balance strategic thinking with hands-on execution
- Passion for sports, culture, and brand storytelling
Considerations
- Base Salary - $80-100,000+ (based on experience)
- Hybrid schedule: Office in New York, NY with 3 days in-office (Tues-Thurs) and 2 days remote (Mon & Fri)
- Open to a fully remote schedule for potential candidates outside the NYC area who have substantial experience, skills, and work ethic
Base Salary represents the salary range that Allied Sports, in good faith, might be willing to pay for this job at the time of this posting. Actual base salary depends on several factors, including market dynamics, location and region, experience, specialized skills/training (education), and level of responsibility. Allied Sports expects to hire for this position near the middle of the range. Allied Sports would consider paying a salary or rate near the higher end of the range only in truly exceptional circumstances, where an external candidate has experience, credentials, or expertise that far exceed those required or expected for the position.
#LI-DNI
Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Top Skills
What We Do
In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in entertainment, culture, and lifestyle marketing. Allied’s award-winning team of specialists, over 400 strong across 23 global offices, create campaigns that drive conversion for some of the world’s biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.
