Senior Account Manager - Brand Influencer

Posted 12 Days Ago
Be an Early Applicant
2 Locations
In-Office
Senior level
AdTech • eCommerce • Marketing Tech • Software
The Role
The Senior Account Manager oversees influencer marketing campaigns, manages client communications, leads a team, and analyzes performance metrics for strategic recommendations.
Summary Generated by Built In

Senior Account Managers on our Brand Influencer team are responsible for overseeing multiple influencer marketing campaigns, managing client communications, and leading a team of account managers and associates. This role includes developing strategic influencer partnerships, ensuring seamless campaign execution, analyzing performance metrics, and providing high-level recommendations to drive client success.

Responsibilities
  • Oversee influencer marketing campaigns from strategy to execution.
  • Manage high-level client communications and ensure alignment on campaign goals.
  • Lead a team of account managers and associates, providing guidance and support.
  • Oversee influencer sourcing, negotiation, and contract management, ensuring appropriate rates and compelling content.
  • Manage campaign budgets, track performance, and optimize strategies to maximize results.
  • Oversee reporting efforts, analyzing key performance metrics to provide strategic recommendations.
  • Assist in new business efforts (represent brand influencer team on kick-off calls, assist with custom proposals, manage client communication, etc.).
  • Work cross-departmentally with social media, creative, and content teams to implement marketing campaigns and activations.
  • Stay up-to-date on influencer marketing trends, platform updates, and emerging technologies to keep clients ahead of the curve.
Preferred Qualifications
  • Proven experience in influencer marketing, digital marketing, or talent relations.
  • 1+ years of management experience.
  • 3+ years of client-facing communication experience.
  • Proficient in influencer marketing platforms and contract negotiations.
  • Hands-on experience with campaign analytics and KPI tracking to develop actionable insights.
  • Highly organized, detail-oriented, and deadline-driven, with the ability to prioritize tasks effectively.
  • Strong knowledge of all major social platforms, including Instagram, TikTok, YouTube, and emerging channels.

Job Type: Full-Time

Education: Bachelor's (preferred) or equivalent experience required.

Top Skills

Digital Marketing
Influencer Marketing Platforms
Social Media
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The Company
HQ: Atlanta, GA
84 Employees
Year Founded: 2014

What We Do

Get Engaged is an industry leader in digital marketing. We specialize in providing solutions and developing strategies for individuals and brands trying to effectively communicate online.

Our Mission:
Get Engaged Media creates digital strategies and brand experiences that engage audiences, drive conversions and deliver meaningful results.

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