Senior Account Executive - Corporate + Brand

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Gurugram, Haryana
Information Technology
The Role

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.  

We are currently looking for a Senior Account Executive in Corporate and Brand practice. As a Senior Account Executive, you will have the opportunity for greater accountability across day‐to‐day media and influencer relations, active contribution to creative strategy and planning, management of small-scale projects and programmes, and creation and editing of client‐ready content. You will be encouraged to develop your leadership capabilities, including delegation to and motivation of junior team members and increased client engagement.

  • Be an integral part of the account team by taking ownership of a client or sections of the Work In Progress report (WIP) such as events, product review activity, and influencer engagement programmes, with oversight by a senior team member.
  • Take responsibility for the day‐to‐day publishing work across online and traditional media.
  • Demonstrate a clear understanding and interest in client business/es and sector/s, including influencer, audience, and stakeholder insight.
  • Play a lead role in the conception, preparation, delivery and follow up of events, including press conferences, announcements, media/analyst/influencer briefings, social events, product launch events
  • Keep abreast of current affairs, industry issues and trends, relating them to client situations.
  • Draft or review a creative brief and work with designers, producers, and other specialists from concept to final product
  • Demonstrate the ability to take a creative idea across all channels; earned, owned, shared, and paid.
  • Lead key media, influencer, and stakeholder relationships on behalf of your client/s and offer counsel on such relations to clients and colleagues.
  • Maintain a high standard of writing, both personally and among junior team.
  • Create or review accurate and clear reports for all channels, such as tracker reports, conversation/topic analyses, ad campaign reports, community management and coverage reports.
  • Actively participate in internal creative brainstorms across all agency sectors and apply creative thinking to all aspects of your work.


Qualification

  • 2-3years PR agency experience
  • Excellent written and oral communication skills
  • Proven presentation and planning capabilities
  • Ability to multi‐task and work in a team environment

For more information, visit www.bursonglobal.com

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The Company
New York, New York
2,552 Employees
On-site Workplace

What We Do

Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future

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