We Are:
Navisite, part of Accenture, has evolved to become a trusted digital transformation partner for growing and established global brands. We provide global capabilities, customer-centric solutions, and flexible approaches that are specifically rightsized for the needs of mid-market and small enterprise customers. This team specializes in digital transformation and managed services with deep expertise in cloud, infrastructure and application services dedicated to assisting clients in building a strong digital core. With experience across multiple cloud providers, enterprise applications and digital technologies, Navisite serves clients in the health and industrial, life sciences, technology, consumer goods and retail industries. Given their customer-centric solutions and flexible approaches, this team is adept at scaling our services for clients seeking to modernize and build more agile, resilient, and scalable businesses. The Navisite team of more than 1,400 members globally joined Accenture in January 2024. As part of Accenture, you will be working with an ambitious, collaborative team more empowered than ever to help customers modernize their IT for the AI era.
You are:
The SAP Marketing Development Lead is responsible for developing and executing demand generation campaigns for Navisite's SAP solutions, in alignment with the company's go-to-market strategy and partner ecosystem.
The SAP Marketing Development Lead will report to the Senior Director Marketing and Demand Generation and work closely with the SAP sales team, product marketing, digital marketing, and external agencies to create and execute integrated marketing programs that drive pipeline and revenue growth.
The Work:
Plan, execute, and measure demand generation campaigns for Navisite part of Accenture’s solutions, including email, webinars, events, content syndication, social media, and paid media.
Collaborate with the SAP sales team, product marketing, digital marketing, and external agencies to develop and optimize campaign messaging, targeting, and tactics.
Manage the SAP demand generation budget and track campaign performance, ROI, and impact on sales pipeline and revenue.
Make decisions through demand driven data.
Leverage marketing automation and CRM tools to create, execute, and report on campaigns.
Build and maintain relationships with key SAP partners and influencers to co-create and co-promote demand generation campaigns.
Stay abreast of the latest trends, best practices, and innovations in SAP marketing and demand generation.
Travel may be required for this role. The amount of travel will vary from 0 to 10% depending on business need and client requirements.
Here’s What You Need:
Minimum of 5 years experience in B2B demand generation in the technology services space
Minimum of 3 years of experience working in the Partner (SAP (highly preferred), Oracle, MFST, Workday, etc.) ecosystem with the ability to navigate key relationships
Minimum of 5 years of end to end to campaign experience including but not limited to creating campaigns, leading execution, editing and understanding how to create and execute campaign plans, etc. (not just project management experience)
Bachelor's degree or equivalent (minimum 12 years' work experience). If Associate’s Degree, must have equivalent minimum 6-year work experience
Bonus points if:
You have experience in/with SAP
You have strong knowledge of Cloud services solutions, market, and ecosystem.
You have proven track record of planning and executing successful demand generation campaigns that drive pipeline and revenue growth.
You have proficient in marketing automation and CRM tools, such as Marketo and Salesforce.
You have excellent communication, collaboration, and project management skills.
You are a self-motivated, results-oriented, and creative thinker.
Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below. We accept applications on an on-going basis and there is no fixed deadline to apply.
Information on benefits is here.
Role Location Annual Salary Range
California $73,800 to $218,800
Cleveland $68,300 to $175,000
Colorado $73,800 to $189,000
District of Columbia $78,500 to $201,300
Illinois $68,300 to $189,000
Maryland $73,800 to $189,000
Massachusetts $73,800 to $201,300
Minnesota $73,800 to $189,000
New York/New Jersey $68,300 to $218,800
Washington $78,500 to $201,300
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
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What We Do
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 500,000+ people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com.
