Salesperson

Posted 19 Hours Ago
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Fairfield, CA, USA
In-Office
Entry level
Automotive
The Role
Sell new and pre-owned vehicles through a transparent one-price process. Manage customer inquiries, prospecting, vehicle presentations, test drives, pricing, trade-in coordination, financing coordination, documentation, delivery, and post-sale follow-up. Maintain accurate CRM records, meet sales and customer satisfaction goals, build long-term relationships, and represent the Mercedes-Benz brand professionally while working with dealership departments.
Summary Generated by Built In

Description


Automotive Sales Consultant – One-Person, One-Price Sales Process

Mercedes-Benz of Fairfield | Fairfield, CA

Position Overview

Mercedes-Benz of Fairfield is looking for an experienced, motivated, and customer-focused Automotive Sales Consultant to join our team.

We operate under a One-Person, One-Price Sales Process, meaning our Sales Consultants take ownership of the entire customer experience, from the initial inquiry through vehicle delivery and post-sale follow-up.

Our One-Price philosophy is built around transparency, honesty, and providing customers with a straightforward buying experience. We present our best available pricing upfront, eliminating traditional back-and-forth negotiations and allowing our customers to make informed purchasing decisions with confidence.

We are specifically seeking candidates with current automotive retail sales experience who understand today's dealership environment, are comfortable working with CRM systems, and can confidently manage the entire sales process.

This approach empowers our Sales Consultants to build meaningful relationships, focus on customer needs, and take responsibility for delivering an exceptional experience at every stage of the process.

The ideal candidate is professional, self-motivated, organized, and driven to achieve sales goals while maintaining the highest standards of customer satisfaction and integrity.

Key ResponsibilitiesCustomer Engagement & Prospecting
  • Respond promptly to incoming internet, phone, and walk-in customer inquiries.
  • Proactively prospect for new business through phone calls, emails, text messages, referrals, and follow-up activities.
  • Build and maintain strong relationships with customers throughout the ownership experience.
  • Identify customer needs, preferences, budget, and vehicle requirements.
  • Deliver a professional, welcoming, and premium customer experience consistent with the Mercedes-Benz brand.
Sales Process & Vehicle Presentation
  • Manage the complete sales process from greeting and needs assessment through closing and delivery.
  • Conduct professional vehicle presentations and product demonstrations.
  • Perform vehicle walkarounds and demonstrate vehicle features, technology, and benefits.
  • Conduct test drives and effectively communicate vehicle value.
  • Present new and pre-owned vehicle options, including available incentives, programs, and financing or leasing options.
  • Appraise customer trade-in vehicles and coordinate valuations with management.
  • Present our One-Price philosophy by confidently communicating transparent, upfront pricing.
  • Educate customers on vehicle pricing, available incentives, and applicable programs without relying on traditional negotiation tactics.
  • Work collaboratively with management when additional pricing considerations or approvals are necessary.
One-Person, One-Price Sales Philosophy
  • Embrace and consistently represent our One-Person, One-Price sales model.
  • Take ownership of the entire customer relationship without transferring customers between multiple salespeople.
  • Present our best available pricing upfront, creating a transparent and straightforward purchasing experience.
  • Build customer confidence through honesty, integrity, and a consultative sales approach.
  • Focus on educating customers, demonstrating value, and helping them make informed purchasing decisions.
  • Maintain pricing integrity while working within dealership guidelines and management-approved pricing.
  • Prioritize the customer experience over traditional high-pressure sales tactics.
Transaction Management & Delivery
  • Take ownership of the sales transaction and coordinate all necessary steps to complete the purchase or lease.
  • Accurately document customer information, vehicle selections, trade details, and deal terms in the dealership CRM and sales systems.
  • Coordinate with the Finance Department to complete required paperwork and financing arrangements.
  • Ensure all required disclosures, compliance documents, and customer signatures are completed.
  • Coordinate vehicle preparation, accessories, and delivery scheduling.
  • Conduct thorough vehicle deliveries, including technology demonstrations, feature explanations, and customer orientation.
Follow-Up & Customer Retention
  • Follow up with customers throughout the buying process and after delivery.
  • Maintain consistent communication to ensure customer satisfaction.
  • Request customer reviews and referrals.
  • Develop long-term relationships to generate repeat and referral business.
  • Maintain an active and organized customer pipeline.
Qualifications
  • Current automotive retail sales experience is required. Candidates must have recent, hands-on experience selling vehicles at an automotive dealership.
  • Luxury automotive sales experience, particularly with premium brands, is strongly preferred.
  • Proven track record of meeting or exceeding sales goals.
  • Excellent communication, interpersonal, and relationship-building skills.
  • Strong presentation, product demonstration, and closing abilities.
  • Experience managing the complete sales process, from initial customer contact through delivery and follow-up.
  • Comfortable working within a One-Price sales environment and communicating transparent pricing.
  • Proficient with CRM platforms, dealership management systems, and digital communication tools.
  • Self-motivated, organized, and able to manage multiple customers and transactions independently.
  • Professional appearance and demeanor.
  • Valid California driver's license with an acceptable driving record.
  • Ability to work a dealership schedule, including evenings and weekends.
What We Are Looking For
  • A customer-first mindset with a genuine commitment to delivering an exceptional buying experience.
  • Someone who takes ownership and accountability rather than relying on multiple handoffs.
  • A self-starter who understands that consistent prospecting and follow-up drive success.
  • Someone who believes in transparency, integrity, and the value of a One-Price sales approach.
  • An experienced automotive professional who understands the importance of product knowledge, customer engagement, and building a strong pipeline.
  • A team player who works well with management, finance, service, and other dealership departments.
  • Someone who represents the Mercedes-Benz brand with professionalism, enthusiasm, and confidence.
  • An individual who is comfortable managing their own business while working within a structured sales process.
Performance Expectations

Success in this position will be measured by:

  • New and pre-owned vehicle sales volume.
  • Front-end and overall deal profitability.
  • Customer satisfaction and CSI performance.
  • Appointment setting, show rates, and closing ratios.
  • Prospecting and follow-up activity.
  • CRM accuracy and customer engagement.
  • Adherence to the One-Person, One-Price sales process.
  • Repeat and referral business.
Our Commitment

At Mercedes-Benz of Fairfield, we believe the customer experience should be seamless, transparent, and exceptional.

Our One-Person, One-Price sales process empowers our Sales Consultants to take ownership, build lasting relationships, and deliver a straightforward, stress-free buying experience. We believe in providing our customers with transparent pricing, exceptional product knowledge, and personalized service throughout their ownership journey.

We are looking for experienced automotive sales professionals who take pride in their work, embrace accountability, and understand that delivering an exceptional customer experience is what builds long-term success.

If you have current automotive sales experience, are driven by results, and are ready to take ownership of your success, we would love to hear from you!

Requirements

Language Skills

  • Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to write simple correspondence. Ability to effectively present information in one-on-one and small group situations to customers, clients and other employees of the organization.
  • Ability to read and interpret documents such as safety rules, operating and maintenance instructions and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of organization.
  • Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures or governmental regulations. Ability to write reports, business correspondence and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers and the general public.
  • Ability to read, analyze and interpret common scientific and technical journals, financial reports and legal documents. Ability to respond to common inquiries or complaints from customers, regulatory agencies or members of the business community. Ability to write speeches and articles for publication that conform to prescribed style and format. Ability to effectively present information to top management, public groups and/or boards of directors.

Essential Job Functions - Salesperson:

Mobility / Movement

  • Must be able to stand and walk for extended periods while greeting customers, showing vehicles on the lot, and conducting test drives.
  • Ability to climb in and out of vehicles repeatedly throughout a shift.
  • Occasional need to bend, stoop, reach, or crouch to access vehicle interiors, dashboards, or trunks.
  • Ability to navigate outdoor lot areas in varying weather conditions.
  1. Lifting / Carrying
  • Ability to lift, carry, and move up to 10–25 lbs occasionally (e.g., marketing materials, license plates, car accessories, point-of-sale materials).
  • Rare lifting of up to 40 lbs may be required (battery jump box, display items), but accommodations may be available depending on job structure.
  1. Vision / Driving Requirements
  • Ability to operate dealership vehicles safely for customer test drives and vehicle relocation.
  • Requires valid driver’s license and ability to visually inspect vehicles for quality and safety.
  • Must be able to read pricing, contracts, and digital screens.
  1. Communication Requirements
  • Ability to speak clearly with customers, coworkers, and management in person and over phone/electronic systems.
  • Must be able to hear and respond to customer questions, sales calls, and safety instructions in busy or noisy dealership environments.
  1. Environmental Conditions
  • Work is performed both indoors and outdoors; must be able to tolerate temperature changes when showing cars on the lot.
  • Potential exposure to vehicle fumes, dust, and typical dealership noise levels.
  1. Cognitive / Interaction Requirements
  • Must be able to focus, recall product information, and accurately communicate vehicle features and pricing.
  • Ability to use computers, tablets, and electronic sales systems.

ADA Physical Requirements Paragraph for Job Description:

“This position requires the ability to stand and walk for extended periods; enter and exit vehicles repeatedly; lift and move up to 25 lbs. occasionally; and work both indoors and outdoors in varying weather conditions. The employee must be able to operate dealership vehicles safely, communicate with customers effectively, and utilize computer-based sales systems. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.”

We are committed to providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation to apply for a position or to perform the essential functions of the role, please contact us. We will work with you through an interactive process to identify appropriate accommodations, consistent with applicable law.

Skills Required

  • Current, recent hands-on automotive retail sales experience at an automotive dealership
  • Luxury automotive sales experience, especially with premium brands
  • Proven record of meeting or exceeding sales goals
  • Excellent communication, interpersonal, and relationship-building skills
  • Strong presentation, product demonstration, and closing abilities
  • Experience managing the complete sales process from initial contact through delivery and follow-up
  • Ability to work in a one-price sales environment and communicate transparent pricing
  • Proficiency with CRM platforms, dealership management systems, and digital communication tools
  • Self-motivated, organized, and able to manage multiple customers and transactions independently
  • Professional appearance and demeanor
  • Valid California driver's license with an acceptable driving record
  • Availability to work dealership schedules, including evenings and weekends
  • Ability to stand and walk for extended periods, enter and exit vehicles repeatedly, and work indoors and outdoors in varying weather
  • Ability to lift and move up to 25 pounds occasionally
  • Ability to operate dealership vehicles safely for test drives and vehicle relocation
  • Ability to communicate effectively and use computer-based sales systems
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The Company
HQ: Sunnyvale, CA
Year Founded: 2003

What We Do

Price Family Dealerships have been proudly serving communities throughout the San Francisco Bay Area since 1976. With 30 franchise dealerships and 20 brands to choose from, Price Family Dealerships is the first choice in Northern California.

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