Salesforce Marketing Cloud Engineer - Financial Services

Posted Yesterday
Be an Early Applicant
26 Locations
In-Office
113K-302K Annually
Senior level
Information Technology
The Role
Build and optimize Salesforce Marketing Cloud solutions for financial services clients, including customer journeys, campaigns, automations, integrations, audience segmentation, identity resolution, personalization, platform operations, and AI-enabled marketing capabilities. The role partners with marketers, architects, developers, and stakeholders while supporting Data Cloud, CRM, customer 360, release management, performance optimization, and technical delivery across distributed teams.
Summary Generated by Built In

About Accenture
Accenture helps the world's leading enterprises reinvent by building their digital core and unleashing the power of AI to create value at speed for organizations across industries. Our strategy is to be the reinvention partner of choice for our clients and lead in the safe, widespread adoption of AI, and to be the most client-focused, AI-enabled, great place to work in the world. We bring together the talent of our approximately 814,000 people with proprietary assets and platforms, deep process and industry expertise, and leading ecosystem relationships to deliver end-to-end solutions and measurable outcomes at scale. Through our Reinvention Services, we offer broad expertise across Cybersecurity, Digital Core, Finance, Industry and Enterprise, Song, Supply Chain and Engineering, and Talent, with advanced capabilities in AI and Data, Industry and Process, and Technology. We serve approximately 9,000 clients and generated approximately $74 billion in FY26 revenue. Visit us at accenture.com.

 

Who You Are:

You are a cross-Financial Services skilled senior Marketing Cloud Engineer within Accenture’s Financial Services Salesforce Business Group practice. You build and optimize customer engagement solutions that connect data, marketing, and technology to deliver personalized experiences across banking, capital markets, insurance, payments, and wealth management organizations.


You have deep expertise in Salesforce Marketing Cloud and understand how to leverage Data360, CRM, customer data platforms, integrations, and automation to create scalable, data-driven marketing capabilities. You thrive in environments where personalization, customer journeys, regulatory requirements, and business outcomes intersect.


You are equally comfortable configuring journeys, building automations, integrating data sources, troubleshooting production issues, and collaborating with marketers, architects, developers, and business stakeholders. You bring a continuous improvement mindset and are passionate about helping clients modernize customer engagement through AI, automation, and digital experiences.

 

The Work:

  • Marketing Cloud Solution Delivery – Build and configure Salesforce Marketing Cloud solutions that support customer acquisition, engagement, retention, and servicing journeys for Financial Services clients.
  • Campaign & Journey Development – Design, develop, and optimize multi-channel campaigns, customer journeys, automations, and personalized communications using Marketing Cloud capabilities.
  • Data & Integration Engineering – Implement integrations between Marketing Cloud, Data Cloud, CRM platforms, and external systems to enable customer 360 and personalized experiences.
  • Personalization & Customer Intelligence – Develop audience segmentation, identity resolution, tracking, and personalization capabilities that improve customer engagement and business outcomes.
  • Platform Operations & Optimization – Support Marketing Cloud administration, automation, performance tuning, release management, and continuous improvement initiatives.
  • AI & Innovation Enablement – Leverage Data Cloud, Agentforce, Generative AI, and emerging Salesforce capabilities to enhance marketing effectiveness and accelerate value realization

 

What You Need:

  • Minimum of 8 years of MarTech, CRM, or digital experience architecture.
  • Minimum of 5 years of experience with Salesforce Marketing Cloud leading technical delivery in a consulting or agency environment.
  • Minimum of 3 years of experience designing and governing Customer Data Platform solutions, including identity resolution, unified customer profiles, and real-time activation.
  • Bachelor’s degree in Computer Science, Engineering, or equivalent (minimum 12 years) work experience. If Associate’s Degree, must have minimum 6 years work experience.

 

Bonus Points:

  • Salesforce Financial Services Cloud or equivalent Financial Services CRM platforms and their use cases.
  • Demonstrated experience influencing senior client stakeholders and leading architecture decisions in complex, multi-workstream programs.
  • Architecture experience with Agentforce Voice, contact center AI, or conversational AI platforms in Financial Services contexts.
  • Salesforce Certified Data Cloud Consultant, Agentforce Specialist, or AI Associate.
  • Strong foundation in data architecture: modeling, integration patterns, API design, and cloud platforms (AWS, GCP, Azure).
  • Experience managing technical delivery across onshore/offshore distributed teams.
Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below. We anticipate this job posting will be posted until 12/06/2026. Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off. See more information on our benefits here:

U.S. Employee Benefits | Accenture

Role Location Annual Salary Range California $132,500 to $302,400 Colorado $132,500 to $261,300 Connecticut $132,500 to $261,300 District of Columbia $141,100 to $278,200 Illinois $122,700 to $261,300 Maine $112,900 to $222,500 Maryland $132,500 to $261,300 Massachusetts $132,500 to $278,200 Minnesota $132,500 to $261,300 New York $122,700 to $302,400 New Jersey $141,100 to $302,400 Ohio $122,700 to $241,900 Virginia $122,700 to $278,200 Washington $141,100 to $278,200

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com 

What We Believe 

We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organization. As a business imperative, every person at Accenture has the responsibility to create and sustain an inclusive environment. 

Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here 

Requesting An Accommodation 

Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

If you would like to be considered for employment opportunities with Accenture and have accommodation needs such as for a disability or religious observance, please call us toll free at 1 (877) 889-9009 or send us an email or speak with your recruiter.

Equal Employment Opportunity Statement 

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.

For details, view a copy of the  Accenture Equal Opportunity Statement

Accenture is an EEO and Affirmative Action Employer of Veterans/Individuals with Disabilities.

Accenture is committed to providing veteran employment opportunities to our service men and women.

Other Employment Statements 

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process. Further, at Accenture a criminal conviction history is not an absolute bar to employment. 

The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.

California requires additional notifications for applicants and employees. If you are a California resident, live in or plan to work from Los Angeles County upon being hired for this position, please click here for additional important information.

Please read Accenture’s Recruiting and Hiring Statement for more information on how we process your data during the Recruiting and Hiring process.

Skills Required

  • Minimum 8 years of experience in MarTech, CRM, or digital experience architecture
  • Minimum 5 years of experience with Salesforce Marketing Cloud leading technical delivery in a consulting or agency environment
  • Minimum 3 years of experience designing and governing Customer Data Platform solutions, including identity resolution, unified customer profiles, and real-time activation
  • Bachelor's degree in Computer Science, Engineering, or equivalent experience of at least 12 years
  • Associate's degree with at least 6 years of work experience, if applicable
  • Experience with Salesforce Financial Services Cloud or equivalent financial services CRM platforms
  • Experience influencing senior client stakeholders and leading architecture decisions in complex, multi-workstream programs
  • Architecture experience with Agentforce Voice, contact center AI, or conversational AI platforms in financial services
  • Salesforce Certified Data Cloud Consultant, Agentforce Specialist, or AI Associate certification
  • Foundation in data architecture, data modeling, integration patterns, API design, and cloud platforms
  • Experience managing technical delivery across onshore and offshore distributed teams
  • U.S. work authorization that does not now or in the future require visa sponsorship

Accenture Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Accenture and has not been reviewed or approved by Accenture.

  • Healthcare Strength — Pay is considered competitive when paired with robust insurance options and other perks that compare well with large consulting and IT services peers. Multiple national medical plan options plus dental and vision are positioned as a core strength of the overall package.
  • Retirement Support — Retirement support is positioned as a standout feature through a 401(k) dollar-for-dollar match up to a set percentage after eligibility. The package is reinforced by additional financial programs such as savings tools and related resources.
  • Parental & Family Support — Parental and caregiving supports are presented as a meaningful benefit differentiator through substantial paid parental leave and multiple caregiver-oriented programs. Backup care and fertility/adoption/surrogacy navigation and reimbursements add breadth to family support beyond leave alone.

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The Company
HQ: Dublin
456,553 Employees
Year Founded: 1989

What We Do

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 500,000+ people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com.

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