Salesforce Marketing Cloud Administrator

Posted Yesterday
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San Antonio, TX, USA
In-Office
Mid level
Information Technology • Software • Consulting
The Role
Administers Salesforce Marketing Cloud email operations, including campaign setup, testing, scheduling, deployment, deliverability, data management, user administration, and troubleshooting. Supports solution architecture, platform upgrades, integrations, and REST/SOAP API implementation. Manages Journey Builder, Automation Studio, Mobile Studio, data views, SQL queries, synchronized Salesforce data, and dynamic content campaigns across recurring, triggered, and one-time communications.
Summary Generated by Built In

Overview

Silotech Group provides Advanced Cyber Solutions, Intelligence Solutions, Enterprise/Cloud IT Services and Products, and Managed IT/Security Services to Federal, State, and Commercial clients. We provide Federal Government and Commercial clients with customized, agile technical solutions focused on data, enterprise platforms, service engagement, and customer workforce development through trust-driven and collaborative relationships. Our vision is to help customers achieve their most challenging goals by unifying innovation, integrity, and exemplary services and products.

Location:

Remote 

Essential Role and Responsibilities

Responsible for the email platform acting as the Subject Matter Expert by managing operations (i.e. inbox deliverability, data feeds, mobile metrics) and experience in SFMC products such as AMPscript, Content Builder, Contact Builder, Web Studio, Automation Studio & Journey Builder.

Essential Duties

  • Assist in contributing to Salesforce Marketing Cloud solution architecture and recommendations.
  • Complete technical production and deployment activities including but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns inside Salesforce Marketing Cloud.
  • Execute the day-to-day email operations to ensure all steps related to email campaigns have been completed with accuracy and timeliness.
  • Work with Salesforce, support vendors and internal technical staff to troubleshoot and apply new features, upgrades and patches.
  • Perform Administrator functions such as user management, profile configuration, data management, etc.
  • Assist with REST/SOAP API implementation and system integrations.

Qualifications

EDUCATION

Bachelor's Degree in Business or Information Technology.

EXPERIENCE

  • 3+ years of hands-on experience with Salesforce Marketing Cloud administration and its capabilities in relationship to Salesforce.
  • Ability to make decisions and exercise good judgment in a complex and rapidly changing environment.
  • In depth knowledge and experience with Service Cloud and Sales Cloud
  • Moderate to advanced knowledge and expertise with Intelligence Reports (automation, dashboards, pivot tables, queries) and all aspects of Mobile Studio
  • In depth knowledge of journey builder (entry sources, activities, messages, flow control, customer updates, and Sales Cloud and Service Cloud activities), publication and suppression lists, attribute groups, and data views. 
  • General understanding of Litmus and its core capabilities
  • In depth knowledge of Marketing Cloud connector (synchronized data sources, Sales & Service Cloud marketing app familiarity (Reports and Object knowledge))
In depth knowledge of SQL, Data Views, and experience leveraging them in Automation Studio / Query Studio to evaluate transactional data.

LICENSE/ CERTIFICATIONS

  • Salesforce Marketing Cloud Administrator
  • Salesforce Certified Administrator
  • Salesforce Platform Developer I (preferred)

ACTIVE CLEARANCE

N/A

Skills, Knowledge, and Competencies

  • Communication skills - able to communicate in a clear, articulate, and professional manner on a daily basis via written and oral communications with customer contracting representatives, Silotech employees, and subcontract/teaming partner contracting organizations.
  • Interpersonal and Customer Relations skills - able to maintain a professional and courteous attitude with employees and third-party individuals at all times to resolve conflicts and address any issues within the contractual structure and regulations.
  • Planning/Organizational skills - able to prioritize work activities, use time efficiently and work through projects in a self-motivated manner balancing efforts between contracts, vendor agreements, and pricing requests. 
  • Adaptability - able to adapt to rapid changes in the work environment, manage competing demands and able to deal with frequent change, delays or unexpected events.
  • Problem-solving skills - able to identify and resolve problems in a timely manner; gather and analyze information skillfully; able to apply independent judgment on a regular basis in making decisions.
  • Time Management skills: able to use time effectively in a semi-supervised fashion, pursuing other activities when regular duties have reduced in volume; able to complete projects in a timely manner. Will work with occasional supervision over repetitive tasks. New duties or project type tasks may receive strict or direct supervision, depending upon the nature of the task(s).

Working Conditions

General office environment. Lighting and temperature are adequate.

Physical Requirements

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. With reasonable accommodation, individual should be capable of performing the essential duties listed above.

Equal Opportunity Employer Statement

Silotech Group, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, protected veteran status, disability status, or any other characteristic protected by federal, state, or local law. 
Silotech Group participates in E-Verify. Reasonable accommodations available upon request.  Silotech strongly encourages applications from veterans, military spouses, and members of the Reserve and National Guard.

Skills Required

  • Bachelor's degree in Business or Information Technology
  • 3+ years of hands-on Salesforce Marketing Cloud administration experience
  • In-depth knowledge of Service Cloud and Sales Cloud
  • Moderate to advanced knowledge of Intelligence Reports, including automation, dashboards, pivot tables, and queries
  • In-depth knowledge of Journey Builder, entry sources, activities, messages, flow control, customer updates, publication lists, suppression lists, attribute groups, and data views
  • General understanding of Litmus and its core capabilities
  • In-depth knowledge of Marketing Cloud Connector, synchronized data sources, and Sales and Service Cloud marketing applications
  • In-depth knowledge of SQL and Data Views, with experience using Automation Studio or Query Studio to evaluate transactional data
  • Salesforce Marketing Cloud Administrator certification
  • Salesforce Certified Administrator certification
  • Salesforce Platform Developer I certification
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The Company
HQ: San Antonio, TX
105 Employees
Year Founded: 2008

What We Do

Silotech Group emerged in 2008, as a valued leader in the consulting space, with over 50 years of accumulative expertise in Advanced Cyber Technologies, Systems Engineering, Project Management, Application Design and Training. Our Team, recognized for providing an elite class of services to the Federal Government, Armed Forces, Internet e-Business, as well as Fortune 1000 industries, is among the best in class.

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