Salesforce Admin & Developer

Posted 25 Days Ago
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Barcelona, Cataluña
In-Office
Mid level
AdTech
The Role
Join Smadex as a Salesforce Admin & Developer to enhance the Salesforce platform, automate processes, and support marketing, sales, and customer success teams.
Summary Generated by Built In

Smadex is a leading advertising technology company founded in Barcelona in 2010 and sold to American-based and stock-listed Entravision in 2018 (NYSE::EVC). We power campaigns for Apps, Games, and Brands across Mobile and CTV using advanced machine learning and optimized creative strategies to deliver results. Smadex is one of the fastest-growing DSPs, and we are adding talent to fuel our ambitious plans for 2026 and beyond.

Your Mission

We are seeking a skilled Salesforce Admin & Developer to support and evolve our Salesforce platform across Smadex and Adwake. This hybrid role combines strong declarative configuration with custom development, supporting fast-moving operational teams across marketing, sales, and customer success.

Reporting to the Salesforce Technical Architect, you’ll work hands-on to maintain and improve our multi-org Salesforce setup. The ideal candidate will be technically solid, detail-oriented, and proactive in identifying system improvements while executing reliably against sprint priorities.

Your Tasks and Responsibilities
  • Platform Setup & Maintenance: Configure and maintain core features including page layouts, record types, custom objects, and validation rules. You will also manage the security model (profiles, permission sets, sharing rules) and monitor system health and API usage.
  • Automation & Optimization: Design and build Flow and Apex automation to streamline business processes, implementing approval processes and email alerts. You will identify opportunities to replace manual tasks with declarative automation and optimize existing automations for performance.
  • Development & Integration: Develop custom Apex classes, triggers, and Lightning Web Components (LWC) for complex requirements and maintain integrations with external systems using REST/SOAP APIs.
  • Reporting & Analytics: Build reports, dashboards, and analytics to support business decision-making and provide training to end users on platform features.
  • Data Quality: Maintain data quality through duplicate management, validation rules, and cleanup initiatives.
Skills and Requirements
  • Experience: 3–5 years of hands-on Salesforce admin and development experience.
  • Technical Skills: Strong proficiency in Apex, LWC, SOQL, REST APIs, and performance tuning.
  • Admin Expertise: Strong skills in Flows, Lightning Builder, permission sets, and validation rules.
  • Certifications: Salesforce Certified Administrator is required; Platform App Builder or Developer is preferred.
  • Delivery Mindset: Ability to work independently, prioritize requests, and deliver iteratively.
  • Languages: Fluent in English (Spanish is a plus).
  • Role Scope: Please note this is a hands-on individual contributor role; you will not manage stakeholders or architectural decisions directly.

Please note that we do NOT provide VISA sponsorship. Candidates without a legal permit to work in Spain won't be considered.

Benefit Package
  • Integrate a highly motivated and young team.
  • Great compensation package.
  • Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbeque, and a fully stocked fridge.
  • Work from home: 2 days/week
  • Private Health Insurance
  • Access to LinkedIn Learning
  • Meal vouchers - Tickets Restaurant monthly allowance.
  • Monthly gym allowance: Choose between DiR Gym and Wellhub
  • Monthly TGIF events.
  • Regular team-building events.
  • Fun and friendly work environment with talented marketers and engineers from over 40+ countries
  • And more!

Top Skills

Apex
Lightning Builder
Lightning Flow
Lwc
Rest Apis
Salesforce
SOQL
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The Company
Santa Monica, CA
107 Employees

What We Do

Smadex is the transparent DSP engineered for growth. The number one solution for user acquisition, retargeting and branding campaigns. We address the challenges and concerns of marketers by providing a fully transparent platform built on strong technology, countless programmatic management features and powerful machine learning algorithms that focus on achieving real outcomes.

Advertisers can access global consumers on the highest quality brand safe and viewable inventory at scale, and capture attention using strong and engaging ad formats to drive performance sales and brand metrics. Smadex partners with the leading third party platforms to provide the most innovative solutions and independent measurement.

Our open platform can easily plug and play with any new external partners. Smadex is a technology company led by engineering and data science, working with agencies and direct clients across the globe.

Smadex is a business unit of Entravision Communications (NYSE: EVC)

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