Sales Representative

The Sales Representative will be responsible for growing and maintaining sales of commercial laundry products within their assigned accounts. This position will work directly with the General Manager and/or Sales Manager of the assigned segment to generate and convert leads into sales.

Key aspects of this position include the execution of results-oriented sales strategies, creation and maintenance of business relationships, and pre- and post-sales support in a variety of different areas while following the Alliance Laundry Systems quality standards policies and procedures.

The assigned sales territory for this role will be northern, NJ. 

• Leverage company directed sales programs, promotions, and strategies to achieve sales volume and profit targets, leveraging the full portfolio of solutions to meet the needs of the customer
• Develop and execute aggressive plans to visit and catalogue every customer’s location within the targeted market(s)
• Surveys each Laundromat visited to identify age, brand and mix of equipment found in the location. Define or estimate physical size of location, identify owner(s), identify current revenue streams, vend pricing on various machines, WDF, Vending machines, payment systems, and services offered. Must complete an in-depth review of each location and create/present a compelling business case to the storeowner
• Track information collected in defined CRM database and own follow up
• Develop and maintain strong professional relationships with accounts. Aid these accounts in several key disciplines, including/but not limited to training on product solutions, facilitate quotations, and provide general sales support
• Responsible for providing sales forecasts and managing sales funnel
• Create and submit monthly site visit plans; evaluate and identify opportunities for improvement or areas where representative needs further support
• Execute market blitz activities within assigned target markets
• Expected to understand and explain all facets of vended laundry products, corporate marketing, sales strategies, pre-sale and post-sale support requirements as well as customer types, and purchasing motives
• Stay current on competitive activity from the standpoint of products, promotional materials, sales techniques, pricing, warranty, and marketing practices and provide feedback to Product Business Partner and GM to help to identify emerging market and customer trends and opportunities
• May represent company at trade shows, as well as, presenting at sales meetings, regional meetings, and other events

Education & Experience:

• High School diploma or equivalent required
• Work experience in sales or account management related field preferred or recent college graduates with the ability to adapt to a changing environment and handle multiple priorities in a completive market
• Equivalent combination of education, training, and experience will be considered
• Proficient computer skills including using MS Outlook, Word, and Excel preferred
• Mechanical aptitude with regard to machinery and equipment is highly desirable

Skills and Abilities:

• Sales and business acumen; to understand margin implications of sales decisions and drive margin improvements of the product/solution offering. Ability to provide appropriate information timely and concisely to management and customers. Ability to effectively discuss service, parts and replacement needs with Laundromat attendants and/or owners. Possess effective selling techniques
• Strong analytical and research skills; Proficient at translating technical product information into sales strategy to drive revenue; has the ability to critically assess and problem solve by drawing on sales knowledge and previous experience. Self-directs own workload and has the ability to balance multiple priorities
• Strong diplomacy skills. Ability to handle conflict management and business negotiation processes; Ability to partner and form strong working relationships fostering a problem-solving approach
• Solid organizational skills. Ability to self-manage workload and multiple projects simultaneously while managing and meeting tight deadlines/ priorities effectively; take initiative and create opportunities
• Excellent written, verbal, and interpersonal communication skills; Communicate effectively and professionally across all levels of the organization and external stakeholders; Confidence in creating and delivering presentations to internal and external customers
• Resilient; Able to confidently navigate ambiguity and change. Strong work ethic; Self-starter, demonstrating a proactive approach, self-initiative, and tenacity

Travel:

• Ability to travel within assigned territory/territories as needed
• Some overnight travel will be required

Standard and Physical Requirements:

• Position may involve standing for long periods, manual dexterity, stooping, bending
• Position requires the ability to lift, carry, push, and pull up to 50 lbs. rarely. For greater weight items assistive devices will be provided
• While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting; close vision, and ability to adjust focus
• Must have a valid driver’s license
• Must have a clean Motor Vehicle Record

Alliance Team Members Demonstrate DRIVE:

• Dedicated: Follows through on commitments. Strong say/do
• Respectful: Acts with integrity and values diverse perspective
• Innovative: Always looking for a better way; leads change
• Versatile: Adapts quickly to changing circumstances. Demonstrates agility
• Engaged: Acts like an owner. Wants to create and grow a business which is tightly aligned with market needs