Sales Manager - Washington, IA

Posted 2 Days Ago
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Cedar Rapids, IA, USA
In-Office
Senior level
Agency • Digital Media • News + Entertainment
The Role
Leads and coaches a multimedia advertising sales team to achieve revenue and profitability goals across advertising, digital, and subscription products. Develops and sells profitable print and digital programs, manages customer relationships, supports community marketing initiatives, analyzes sales and financial data, and trains staff on sales systems. Collaborates with newspaper editors and leads sales teams across multiple locations.
Summary Generated by Built In

Sales Manager - Washington, IA

Position Purpose:

The Multimedia Advertising Sales Manager provides sales and marketing leadership to new and existing clients.

Essential Responsibilities:

  • Supervise, motivate and coach the Multimedia Advertising team to exceed sales performance goals and objectives; holding all Multimedia Advertising representatives accountable for achieving profitability.

  • Exceeds sales revenue budgets (ad, digital and subscription).

  • Provides marketing support through community events, special sections, subscription programs, sales programs, etc.

  • Develops, forecasts, and sells profitable programs that contribute to APG’s bottom line. Provides continuous analysis of current sales volume, potential sales and expanse of AMM’s customer base.

  • Develops positive relationships with key customers and communities.

  • Works closely with editors of each newspaper/website assisting them as needed.

  • Reviews market analysis to determine customers needs, price schedules, and discount rates.

  • Champions sales data systems, provides training and clear expectations to all staff. Utilizes systems to provide timely feedback, reports and financial data analysis.

This description of duties is not intended to be all-inclusive or to limit the discretionary authority of supervisors to assign other tasks of a similar nature or level of responsibility.

Qualifications:

Education & Experience:

  • Bachelors Degree or higher in business, marketing or related field.

  • Five to eight years of experience with at least three years in management.

Skills & Abilities:

  • Requires a leader with strong managerial, sales, marketing, and finance skills.

  • Proven background in developing, selling and negotiating large profitable programs.

  • Ability to creatively develop profitable sales and marketing programs to grow advertising and subscriptions is a must.

  • Proven track record of profitably delivering new and integrated programs (print, digital) is required.

  • Strong direct sales and marketing skill set required.

  • Ability to lead sales teams in multiple locations required.

  • Excellent verbal and written communication, presentation and consulting skills.

  • Entrepreneurial spirit, ability to think creatively with an eye for achieving business goals.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Skills Required

  • Bachelor’s degree or higher in business, marketing, or a related field
  • Five to eight years of experience
  • At least three years of management experience
  • Strong managerial, sales, marketing, and finance skills
  • Proven experience developing, selling, and negotiating large profitable programs
  • Experience developing profitable sales and marketing programs for advertising and subscriptions
  • Track record of delivering integrated print and digital programs profitably
  • Strong direct sales and marketing skills
  • Ability to lead sales teams in multiple locations
  • Excellent verbal, written communication, presentation, and consulting skills
  • Entrepreneurial and creative approach to achieving business goals
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The Company
512 Employees
Year Founded: 2013

What We Do

Adams MultiMedia (AMM), the company behind the Adams Communications Co job posting, is a family-owned community newspaper and media publisher. It operates daily and non-daily newspapers, digital news sites, magazines, niche publications and events across U.S. communities. Its offerings also include advertising shoppers, marketing services, tourism and travel products, and commercial printing, providing local news and communication and marketing tools to readers, businesses and communities.

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