Sales Manager, Billboards

Posted One Month Ago
Be an Early Applicant
Laredo, TX, USA
In-Office
Junior
Real Estate • Energy • Agriculture
The Role
Sell billboard advertising solutions, develop and maintain client relationships, identify new business opportunities, negotiate pricing and contracts, present advertising proposals, support marketing campaigns, prepare sales activity reports, and participate in community outreach. The role requires frequent cold calling, networking, client meetings, independent work, office and outdoor responsibilities, and occasional travel.
Summary Generated by Built In

Description

SUMMARY: 

The Sales Manager will be responsible for connecting clients by offering billboard marketing solutions and providing exceptional customer service. The ideal candidate is a self-starter with strong verbal skills and people skills, who is willing to work independently and be self-disciplined to become an active member of the advertising community.

ESSENTIAL DUTIES: 

  • Responsible for connecting clients by offering billboard marketing solutions and providing exceptional customer service.
  • Participate in marketing campaigns to attract and retain client and improve client mix; help prepare forecasts for budgeting proposes. 
  • Identifying and researching potential clients and anticipating their advertising. 
  • Collaborating with the Sales & Marketing team to brainstorm effective advertising campaign ideas, and presenting these proposals to the clients successfully.
  • Communicating pricing and terms to clients, negotiating sales and renewals, and preparing advertising proposals and contracts.
  • Establishing and maintaining contact with key prospects and accounts through in-person meetings, written correspondence, and phone calls.
  • Prepare weekly purchasing activity reports and the status of each negotiation’s held with potential clients for all assigned billboards. 
  • Staying engaged with the wider media advertising community within the market.
  • Actively seek new business opportunities through networking and outreach.
  • Maintain professional and technical knowledge by attending educational workshops, reviewing professional publications, and establishing personal networks.
  • Other duties as assigned.

Requirements

EDUCATION:

  • Bachelor’s degree in Business Administration, marketing or comparable experience.

EXPERIENCE:

  • Must have at least 1-3 years of relevant experience in outdoor advertising, marketing, or digital advertising.

SKILLS: 

Must have the following skills and/or abilities:

  • Cold calling in person and over the phone up to 50 calls per week
  • Effective interpersonal skills, as well as, strong negotiating and presentation skills
  • High degree of initiative and self-motivation
  • Problem solving abilities
  • Ability to communicate with all levels – Spanish speaking a plus
  • Ability to interpret and understand legal clauses/documents 
  • Ability to prioritize multiple projects
  • Strong attention to detail; highly organized
  • Work well under pressure, meeting deadlines consistently
  • Computer skill: proficient in Word, Excel and Power point
  • Bring a persistent and positive attitude to work every day
  • Be assertive without being abrasive
  • Be open to and willing to accept input and direction – we are team oriented
  • Work performed in general office environment, does require extended hours, some overnight travel by automobile/or airplane to properties.  
  • Ability to actively engage in community outreach, including cold calling local businesses, Chamber of Commerce members, Laredo Motor Carriers, and Rotary Club representatives

LICENSES/CERTIFICATIONS:  

  • Must have a current Texas driver’s license and a satisfactory driving record.

PHYSICAL REQUIREMENTS:

Must be able to perform the following physical activity on a frequent to constant basis:

  • Sit for long periods of time.
  • Lift 10–20 lbs. of files, plans, office supplies, or similar items. 
  • Constantly uses fingers and hands when dialing/answering the telephone and operating a computer or other office machinery, such as a copy machine, scanner, and computer printer.
  • Ability to hear average or normal conversations and receive ordinary information through verbal communications in person or detect objects in and around job site over the telephone.
  • Average, ordinary visual acuity necessary to prepare or inspect documents; operate a computer or other office machinery; or.
  • Walk short distances on slippery, even, and/or uneven surfaces.
  • Stand, bend, stoop, kneel, crouch, twist, turn, or crawl.

WORKING CONDITIONS:

  • This role requires an equal balance of responsibilities, with 50% of duties performed out in the community and 50% in an office setting. 
  • Will require job site visits involve performing work in outdoor weather conditions with exposure to extreme cold, heat, and noise depending upon project site.
  • Will require some travel by automobile or airplane.

OTHER REQUIREMENTS:

Must be able to:

  • Adhere to the highest standards of ethics, integrity, professionalism, and discretion.
  • Project a courteous, professional and positive approach with clients, subcontractors, employees, and authorizing agencies while providing prompt, efficient, and accurate assistance. 
  • Follow and exchange basic instructions, information, and guidelines.
  • Make decisions based on experience or knowledge with minimal supervision.
  • Participate in training and development opportunities offered to maintain construction-related software and safety knowledge.
  • Adhere to and perform functions according to company and OSHA safety guidelines.
  • Maintain regular, timely, and predictable attendance.
  • Represent the company in a professional manner to callers and visitors.

Skills Required

  • Bachelor's degree in Business Administration, Marketing, or comparable experience
  • At least 1-3 years of relevant experience in outdoor advertising, marketing, or digital advertising
  • Ability to conduct in-person and telephone cold calling, up to 50 calls per week
  • Strong interpersonal, negotiation, presentation, communication, and problem-solving skills
  • Ability to interpret and understand legal clauses and documents
  • Ability to prioritize multiple projects, meet deadlines, and maintain strong attention to detail
  • Proficiency in Microsoft Word, Excel, and PowerPoint
  • Current Texas driver's license and satisfactory driving record
  • Ability to work independently with initiative, self-motivation, and minimal supervision
  • Ability to perform community outreach and network with local businesses and organizations
  • Ability to travel by automobile or airplane, including some overnight travel
  • Spanish-speaking ability
  • Ability to work extended hours and in outdoor weather conditions
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The Company
HQ: Laredo, TX
150 Employees
Year Founded: 1920

What We Do

Killam Companies is a fourth-generation, family-owned South Texas business operating across oil and gas, real estate, ranching, and investments. Its oil and gas division explores, develops, acquires, and produces hydrocarbons, while affiliated operations develop residential and industrial properties and manage extensive ranch holdings. The company employs about 150 professionals and is led by Managing Partner and CEO David Killam throughout South Texas.

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