Sales Manager Adtech - Toronto

Posted Yesterday
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Toronto, ON, CAN
In-Office
Mid level
AdTech • Marketing Tech
The Role
Develop new business and manage the full sales cycle across the Toronto market, from lead generation through renewal. Build relationships with advertising agencies and brands, conduct client meetings, achieve quarterly sales targets, and collaborate with account management and trading teams on upselling. Maintain Salesforce records, pipeline updates, forecasting, and client engagement activities while delivering ROI-focused solutions.
Summary Generated by Built In

Locala is the world’s leading adaptive advertising platform, leveraging consumer insights and location data to increase brand awareness, drive consumers to store, and deliver smarter business outcomes. Our proprietary technology enables local advertising and insights at scale, all while meeting the highest user privacy standards in the industry.

With over 190 employees around the globe, Locala has offices in France, the United States, Canada, Belgium, the UK, Singapore, Malaysia, Italy and Dubai.

We're looking for a Sales Manager to expand the Toronto market.

The Role:

  1. Business development:

    • Develop new business and build a portfolio of new clients within the Toronto territory.

    • Own the sales cycle – from lead generation, closure, and renewal.

    • Schedule and conduct meetings with key agency and brand decision-makers.

    • Meet and exceed pre-determined Quarterly Sales Goals.

    • Collaborate with account management and trading teams to upsell clients.

  2. Reporting:

    • Maintain an up-to-date Salesforce profile – Salesforce proficiency a plus.

    • Weekly pipeline updates shared with Team and Management.

  3. CRM:

    • Be present and in touch with clients on a regular basis.

    • Maintain account and opportunity forecasting with our CRM.

    • Organize ROI focused entertainment activities.

Qualifications:

  • 3+ years of experience at an ad agency, publisher, ad network, ad exchange, ad server, DSP, or other online advertising roles - mobile advertising a plus.

  • Undergraduate degree required.

  • Established relationships with advertising agencies or brands a plus.

  • Superior professionalism and business acumen.

  • Solution oriented.

  • Self-starter – ability to self-motivate and establish new business.

  • Exceptional organization, presentation and communication skills – both verbal and written.

  • Demonstrated ability to deal with change and be a team-player

What we offer:

  • Medical, Dental & Vision Insurance

  • RRSP with Company Match

  • Paid Parental Leave

  • Paid Vacation, Sick Time & Holidays

  • An engaging company culture, a great work environment and training & development

Why join Locala:

  • Work with a proprietary tech stack to reshape digital and mobile advertising.

  • Join a profitable, independently owned, and management-run business.

  • Directly influence strategy and drive real results in a fast-growing market.

  • Thrive in a dynamic, collaborative culture with strong employee retention.

  • Accelerate your career with significant upside and exposure to global brands and clients.

About Our values:

  • Care: We are fair to all. We act transparently, responsibly and sustainably towards people and the planet.

  • Invent: We take risks and put ourselves to the test. Our products are unique and challenge the status quo.

  • Succeed: We help you succeed. We set the bar high, work together and commit to delivering an outstanding product and achieve excellence every single day.

Our corporate social responsibility (CSR) is an integral part of our culture and global strategy: purchase of refurbished computers, partnerships with Noos and Ecotree, energy efficient offices, donations and engagement with charities and a Global DE&I committee (Diversity, Equity and Inclusion).

At Locala, we are committed to diverse and inclusive hiring and to promoting equal opportunities throughout our processes and beyond. Our offers are open to everyone, regardless of origin, gender, religion, disability, etc. Do not hesitate to apply!

Skills Required

  • 3+ years of experience at an ad agency, publisher, ad network, ad exchange, ad server, DSP, or in another online advertising role
  • Undergraduate degree
  • Established relationships with advertising agencies or brands
  • Professionalism and business acumen
  • Solution-oriented mindset
  • Ability to self-motivate and establish new business
  • Exceptional organization, presentation, and verbal and written communication skills
  • Ability to deal with change and work as part of a team
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The Company
HQ: Paris
200 Employees
Year Founded: 2011

What We Do

Locala is a global advertising technology company whose omnichannel platform helps marketers reach local consumers. It uses granular insights and artificial intelligence to support campaign planning, activation, and measurement, personalizing campaigns to local audiences. The company works with leading brands across 40 countries and focuses on helping marketers deliver impact market by market. Its services support brands seeking to plan and evaluate advertising across diverse local markets.

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