Great sales teams don’t happen by accident — they’re built with the right processes, tools, and insights. If you’re energized by improving how sales organizations operate, communicate, and scale, this role allows you to make a measurable impact on Commercial Sales performance.
Your roleYour primary objective as Sales Excellence Manager is to help develop and apply strategies, processes, and tools that increase the Commercial Sales team’s efficiency and improve results.
You will play a critical role in driving Commercial sales growth by identifying standard methodologies, standardizing processes, and enabling sales teams through customer activation, effective communication, and continuous improvement. A key area of accountability in this role is ownership and optimization of the Customer Relationship Management (CRM) platform to ensure it supports sales execution, insight, and scalability.
What you’ll doSupport the build and implementation of sales approaches, workflows, and resources that improve Commercial Sales efficiency
Identify, document, and implement standard methodologies that drive consistency, efficiency, and measurable sales performance
Lead the ongoing management, optimization, and adoption of the current Sales CRM platform
Partner with Commercial Sales leadership to align CRM functionality with sales workflows, client engagement, and reporting needs
Drive continuous improvement through process refinement, performance insights, and feedback from the field
Enable clear, effective communication across Commercial Sales by improving tools, data visibility, and process clarity
Serve as a key liaison between sales, operations, and other internal partners to ensure alignment and execution
Experience supporting or enabling Commercial or B2B sales organizations
Strong understanding of sales processes, customer activation, and performance optimization
Hands-on experience leading or administering a CRM platform, preferably Microsoft Dynamics 365 Sales
Analytical approach with the ability to identify trends, gaps, and opportunities for improvement
Proven ability to translate strategy into practical, scalable processes and tools
Strong communication and stakeholder-management skills
Passion for continuous improvement and building high-performing sales teams
We’ll provide the tools, training, and resources you need to succeed in this exciting industry. You’ll learn our full range of spirits packaging solutions, the sales process, and how to uncover customer needs. With a strong base salary, uncapped commission, and the backing of a global leader, your success is only limited by your ambition.
You’ll also receive:Comprehensive compensation package with unlimited earning potential
Excellent medical, dental, and vision insurance benefits
Retirement plan with employer match
Career advancement opportunities in a growing global business
This role is instrumental in helping the commercial sales division scale effectively. By improving processes, strengthening CRM capabilities, and embedding standard processes, the Sales Excellence Manager directly contributes to revenue growth, customer engagement, and long-term commercial success.
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What We Do
As one of the largest purchasers of packaging in the world, we leverage our vast purchasing power, access, and scale to identify the best sourcing partners and provide cost-effective solutions for our customers. From rigid to flexible packaging, stock and custom options, and the countless options of materials, industries and markets served, our range of packaging options sets us apart.
At TricorBraun, everything we do starts and ends with our customer.
From healthcare to food and beverage, home care to personal care, animal health to wine, beer and spirits― we help brands solve their complex packaging problems with an unmatched level of expertise and consumer insight. We serve consumer packaged goods (CPG) companies across markets, from cutting-edge start-ups to the world’s most iconic brands.
TricorBraun strives to be the Best Place for the Best People in Packaging. Our more than 2,000 passionate and knowledgeable team members are highly-committed and laser-focused on doing what we do best: developing packaging solutions to help our customers win.
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