Sales Director - Shenzhen Office

Sales Director – Independent Electronic Components Distribution | Shenzhen

ASC Global is an independent distributor of electronic components with over 25 years in the industry. We buy and sell semiconductors, passives, and connectors on the spot market — moving fast on allocations, shortages, and surplus inventory for customers around the world.

We've had a presence in Shenzhen since 2007, and we're looking for a Sales Director to lead our established team there — driving performance, developing talent, and guiding the office's continued growth and expansion across the region.

This is a leadership role for someone who knows the independent components market well, has a track record of hunting and closing deals in it, and knows how to get the best out of a team already in motion.

What you'll do

• Lead, coach, and drive the existing Shenzhen sales team to hit and exceed revenue targets
  

• Conduct interviews and hiring as the team grows, and onboard new sales staff to get them productive quickly
  

• Nurture and develop current team members — building skills, accountability, and a strong performance culture
  

• Drive new business development across OEM, EMS, and broker markets
  

• Identify and lead expansion opportunities across the region
  

• Bring fresh thinking and innovation to how the team sources, sells, and operates
  

• Own the office's revenue targets and pipeline
  

• Build and maintain relationships with key customers and suppliers across Asia and globally
  

• Manage the full sales cycle — prospecting, sourcing, negotiation, and close
  

• Monitor market trends, component shortages, allocations, and pricing dynamics
  

• Collaborate with ASC Global's international purchasing and operations teams
  

• Report directly to senior leadership and contribute to global commercial strategy
  

What we're looking for

• 8–15+ years of experience in electronic components distribution, brokering, or independent distribution — this is the most important qualification for this role
  

• A proven track record leading and developing a sales team, and hitting revenue targets
  

• Strong hands-on experience interviewing, hiring, and onboarding sales staff
  

• Ability to coach, motivate, and hold an existing team accountable to performance standards
  

• Deep understanding of the Asia-Pacific components market and supply chain ecosystem
  

• A strong existing network with OEMs, EMS companies, and/or brokers
  

• Fluent English and Mandarin, both written and spoken
  

• A hands-on, commercial, self-driven approach to sales and team leadership
  

• Comfort with CRM tools and daily sales reporting
  

Please note: this role is suited to candidates with a background in independent or broker-model distribution rather than OEM/franchise channel sales or manufacturer-side account management, given the nature of the business.

What we offer

• Competitive base salary plus a performance-based commission structure
  

• A leadership role with real ownership over an established team
  

• Access to ASC Global's international supply network and purchasing power
  

• A direct line to senior leadership and a clear path to grow with the business
  

• The stability of a company with 25+ years of global operations
  

If you have the network, the experience, and the leadership ability to grow what we've already built in Shenzhen, we'd like to hear from you.