The Role
Green Thumb is seeking a talented Sales Director to oversee our established New York cannabis wholesale program. As a Sales Director, you will be responsible to ensure we meet and exceed our distribution targets and revenue growth targets. As a manager of a team, you will be a player/coach responsible for maximizing our sales team potential, influencing and educating our customers, developing sales strategies, maintaining budget/sales forecasts, developing a promotional strategy and manage the overall execution of the sales plan. You thrive in a growth, gritty environment and aren’t afraid to roll up your sleeves and dive in. This role is best suited for an extroverted go-getter who doesn’t mind phone calls, driving and ample facetime. You will be in dispensaries often interacting with a variety of clientele. Above all, you will embody Green Thumb’s people first culture.
The territory for this position is the state of New York. Travel expected up to 50% within the state.
Responsibilities
- Lead and coach a team of account executives to meet and exceed Green Thumb’s wholesale objectives
- Oversee all functions of the sales lifecycle including sales forecasting, direct relationship management and development, negotiation of buying agreements and lead conversion, deal evaluations and approvals
- Develop annual and quarterly revenue plans, prepare monthly sales reports by product and channel to evaluate brand and product performance and develop annual and quarterly sales plans.
- Ensure stores have proper inventory levels through sales tools, smart communication and in-store visits
- Understand and provide insights on sales drivers and recommend new opportunities to drive incremental growth
- Attend cannabis industry trade shows, conferences, conventions, and other professional events in an effort to stay current on industry trends as well as to interact with potential and existing customers.
- Partner with Finance and Operations on the following activities: forecasting activities, developing revenue targets, budgeting and developing sales operations processes and compensation plans.
- Monitor the market to observe emerging trends and competition.
- Work with Branding and Marketing teams to develop advertising strategy and promotional activities.
Qualifications
- 7+ years of outside sales preferably in consumer packaged goods (food & beverage, preferred)
- 2+ years of people management
- Knowledge of cannabis industry, regulations, market trends and competition highly preferred
- Demonstrated experience of exceeding sales quotas
- Proven ability to build and execute a sales strategy to generate and develop new business
- Experience of P&L and budget management
- Working knowledge of Microsoft Office tools
- Experience working in sales management systems (i.e. Salesforce)
- Highly motivated, self-directed, innovative and able to work independently or among teams with keen judgement, common sense and resourcefulness
- Adapts and thrives in a demanding, fast-paced environment
- Possesses a high level of critical thinking
- Operates with a high level of professionalism and integrity, including dealing with confidential information
- Bachelor's Degree preferred
- Must understand and comply with the rules, regulations, policies, and procedures of Green Thumb
- Must have a solid understanding of the Cannabis laws, rules and regulations and passion to further their understanding and knowledge of the industry and the laws.
Additional Requirements
- Must pass any and all required background checks
- Must be and remain compliant with all legal or company regulations for working in the industry
- Must possess valid driver’s license
- Must be a minimum of 21 years of age
- Must be approved by state badging agency to work in cannabis industry
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The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance.
Green Thumb Pay Range
$110,000—$140,000 USD
What We Do
We are a national cannabis consumer packaged goods company and retailer. Our mission is to promote well-being through the power of cannabis while giving back to the communities in which we serve. Established in 2014, Green Thumb employs over 4,800 people and serves thousands of patients and customers each year.
Green Thumb manufactures and distributes a portfolio of branded cannabis products including RYTHM, Dogwalkers, Beboe, Good Green, incredibles, Doctor Solomon’s, &Shine, and owns and operates rapidly growing national retail cannabis stores called RISE.
Why Work With Us
Cannabis is a rapidly growing industry. It's the Great American Growth story, and it is much more than revenue numbers. It's a story about people first. From our commitment to helping right the wrongs caused by the War on Drugs to our passionate team members, people and their well-being are at the core of everything we do at Green Thumb.
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Employees engage in a combination of remote and on-site work.