The Role
The Sales Development Representative (SDR) will identify prospects, build client relationships, and support new business development for memberships, focusing on achieving sales goals through outreach and collaboration.
Summary Generated by Built In
Location: East Coast/Remote
Reporting To: Managing Director, Memberships
The Company
Ragan Communications is the leading media company for communicators worldwide. For nearly 60 years, we’ve been serving communicators, marketers, and HR professionals at all stages of their career with learning, development and networking opportunities. We are an entrepreneurial organization that landed on Inc’s Fastest-Growing Private Companies in the U.S. in 2025. Everything we do at Ragan is in the service of giving communicators ideas, intelligence, resources, connections, and inspiration to help them advance their brand’s mission and goals. Ragan’s Communications Leadership Council is the premier membership organization for communications teams at global brands.
Position Summary
Ragan Communications is seeking a Sales Development Representative (SDR) with drive and intellectual curiosity to support the growth of our membership community. This role is ideal for someone early in their sales career who is motivated to build business pipelines, develop client relationships, and contribute directly to revenue growth.
As an SDR, you will identify and engage prospective members, generate qualified opportunities, and secure calls for the sales team to grow new business. You will serve as a key ambassador of the Ragan brand, helping communications professionals understand the value of our memberships, events, and resources.
What You’ll Gain:
More About Ragan
Ragan's Communication Leadership Council
The Ragan Lookbook: Take a Look!
Ragan's Center for AI Strategy
Benefits and Perks
Our core values – Connection, Curiosity, Innovation, and Integrity – guide all we do and help define what’s important to us at Ragan.
We’re looking for someone who pays close attention to detail — the kind of communicator who understands the importance of thoughtful outreach and follow-through.
To demonstrate that, please include a brief cover letter explaining:
Reporting To: Managing Director, Memberships
The Company
Ragan Communications is the leading media company for communicators worldwide. For nearly 60 years, we’ve been serving communicators, marketers, and HR professionals at all stages of their career with learning, development and networking opportunities. We are an entrepreneurial organization that landed on Inc’s Fastest-Growing Private Companies in the U.S. in 2025. Everything we do at Ragan is in the service of giving communicators ideas, intelligence, resources, connections, and inspiration to help them advance their brand’s mission and goals. Ragan’s Communications Leadership Council is the premier membership organization for communications teams at global brands.
Position Summary
Ragan Communications is seeking a Sales Development Representative (SDR) with drive and intellectual curiosity to support the growth of our membership community. This role is ideal for someone early in their sales career who is motivated to build business pipelines, develop client relationships, and contribute directly to revenue growth.
As an SDR, you will identify and engage prospective members, generate qualified opportunities, and secure calls for the sales team to grow new business. You will serve as a key ambassador of the Ragan brand, helping communications professionals understand the value of our memberships, events, and resources.
What You’ll Gain:
- Exposure to senior communications and marketing leaders at top global brands
- Hands-on experience building pipelines and assisting with business wins in a high-growth media company
- Opportunity to attend and support industry-leading events
- Clear path for career growth within sales and memberships
- Training and mentorship from experienced sales leaders
- Achieve sales goals and key performance targets that lead to new business.
- Prospect and identify new business opportunities through outbound outreach (email, phone, LinkedIn, etc.)
- Qualify inbound leads and secure meetings with them for sales team.
- Research target accounts and tailor outreach strategies accordingly.
- Build and manage a consistent pipeline of qualified prospects.
- Maintain accurate records of all activities and opportunities in CRM.
- Collaborate with marketing and sales leadership to refine messaging and campaigns.
- Follow up with prospects in a timely and professional manner.
- Represent Ragan Communications professionally in all interactions.
- Stay updated with industry trends, best practices and professional networking to develop new business and keep competitive edge.
- Maintain fluency in Ragan’s suite of products and services and how they deliver value in marketplace.
- Meet or exceed monthly targets for meetings booked and pipeline generated.
- Other duties as assigned.
- 2–5 years of experience in a sales, business development, or customer-facing role (B2B preferred).
- Strong communication skills, both written and verbal
- Highly organized with strong attention to detail
- Self-motivated with a results-driven mindset
- Comfortable with cold outreach and high-volume activity
- Ability to quickly learn and articulate value propositions
- Familiarity with news and information retrieval for research
- Experience with CRM tools (HubSpot or similar) is a plus
- Interest in media, communications, or professional development industries is a plus
More About Ragan
Ragan's Communication Leadership Council
The Ragan Lookbook: Take a Look!
Ragan's Center for AI Strategy
Benefits and Perks
Our core values – Connection, Curiosity, Innovation, and Integrity – guide all we do and help define what’s important to us at Ragan.
- Comprehensive benefits, including: Health, dental, vision
- 401(k) with employer match
- Company-paid disability and life insurance
- Generous PTO and paid holidays
- Professional development support
- Early close on Fridays year-round
We’re looking for someone who pays close attention to detail — the kind of communicator who understands the importance of thoughtful outreach and follow-through.
To demonstrate that, please include a brief cover letter explaining:
- What excites you about this Sales Development Representative role, and why do you feel you’d be successful in identifying prospects, building relationships, and supporting Ragan’s sales goals?
Skills Required
- 2-5 years of experience in a sales or business development role
- Strong communication skills
- Experience with CRM tools
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The Company
What We Do
Ragan Communications is a leading publisher and resource providing training, news, networking, and events for communicators, marketers, and HR professionals worldwide.
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