Insurance Product Marketing Manager- Life & Wealth Americas

Reposted 3 Days Ago
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Fort Mill, SC, USA
In-Office
Mid level
Information Technology
The Role
Own high-volume content production and multi-channel campaign planning/execution to drive awareness and pipeline for insurance software. Create sales enablement, competitive intelligence, event/webinar materials, and collaborate with global marketing, product, and sales teams to amplify messaging and launch products quickly.
Summary Generated by Built In

Job Description:

About DXC Technology

DXC Technology is a leading enterprise technology and innovation partner delivering software, services, and solutions to global enterprises and public sector organizations — helping them harness AI to drive outcomes at a time of exponential change with speed. With deep expertise in Managed Infrastructure Services, Application Modernization, and Industry-Specific Software Solutions, DXC modernizes, secures, and operates some of the world's most complex technology estates.

DXC's Insurance Software and BPS (ISB) helps insurers around the world modernize and run their core operations at scale by combining deep industry expertise, proven software platforms, and innovative AI-driven solutions. A global market leader in core insurance platforms, ISB delivers solutions across policy administration, claims, billing, analytics, and digital engagement supporting Life & Annuity, Property & Casualty, and Specialty insurance markets. You’ll directly shape how the world's leading insurers operate by helping to transform the policy, underwriting, and claims systems that millions of people rely on every day.

About the Role

We are seeking a high-velocity Product Marketing Manager to join our insurance unit’s outbound product management team to drive product advocacy for the Life & Wealth Americas sector. This role sits at the intersection of product, marketing, sales, customer success, and analyst relations. The ideal candidate will consume market trends and competitive intel then translates our technical capabilities into clear business value. You will build content and infographics to showcase how our agentic AI and software products help our customers succeed. 

This is a hands-on role for a product focused strategist and content creator, comfortable in front of executives on stage as well as in support of others’ success. You will help define where we win, why customers should care, and how our teams communicate value consistently across every stage of the buyer journey. You are energized by outpacing competitors for mindshare. You understand life insurance to speak credibly to carriers, MGAs, and brokers. You excel at taking strategic messaging pillars and translating them for both tech and non-technical audiences. You move fast, getting compelling content out to the right channels in the optimal formats to cut through the noise: thought leadership, campaign assets, web-content, social content, speeches, enablement materials, and more, quickly and at scale.

What You´ll Do

  • Develops product positioning, messaging, and value propositions that competitively differentiate our solutions in the market.
  • Moves with intent from market research and positioning to launch execution, content development, sales enablement, and performance analysis.
  • Creates content for product marketing assets, launch plans, sales decks, web copy, digital content, battlecards, case studies, demo stories, event experiences, FAQs, blogs, articles, thought leadership, social, PR, speeches, infographics, marketecture.
  • Enables sales and customer-facing teams with messaging, training, objection handling, competitive guidance, and buyer-focused content.
  • Collaborates in an agency model for go-to-market on your sector’s new products and feature releases. Proactively manages pipeline generation effectiveness performance in the activations.
  • Collaborates with the analyst relations team to repurpose content to drive these relationships and how we show up with excellence to this audience.

Who You Are

  • 5+ years of experience in product management, product marketing, solutions marketing, go-to-market strategy, competitive intelligence, analyst relations, or related roles.
  • 5+ years of experience marketing insurance, SaaS, enterprise software, cloud platforms, AI-enabled products, data/analytics solutions, or other technology products.
  • Strong ability to translate complex technical capabilities into outcome-focused messages for business audiences.
  • Demonstrated experience developing positioning, messaging, launch plans, sales enablement materials, and customer-facing content.
  • Excellent writing, storytelling, presentation, and stakeholder management skills.
  • Adept in building relationships and effectively working in a fast-paced, cross-functional environment across customers, product, sales, marketing, customer success.
  • Comfortable writing speeches and presenting them as well as in coaching executives on their delivery.
  • Strong digital marketing competency: content strategy, social media, email campaigns, SEO, AI, and analytics.

Strongly Preferred:

  • Familiarity with insurance technology — Agentic AI, policy administration systems, BPS, or platform modernization.
  • Comfortable working across time zones with a global team.
  • Experience with Challenger, Oratium, JTBD, or Solution Selling, enterprise sales motions, account-based marketing, partner or hybrid go-to-market models.
  • Background in project management, analyst relations, executive thought leadership, customer advocacy, competitive intelligence, or product-led content programs.
  • Proficiency in Excel, PowerPoint, Asana, PowerBI, Amazon Quick, Claude, Copilot, Google analytics or similar.

Attributes we’re looking for:

  • A relentless content engine — you produce, publish, and promote at scale.
  • A journalism mindset — curious, fast, and always hunting for the angle that makes the story land.
  • Organized and self-directed — you manage multiple workstreams and deliverables.
  • Collaborative and team-focused — you make the team and the message better.
  • Passionate about AI, InsurTech innovation, and the transformation of the insurance industry.
  • Comfortable in a fast-paced, high-expectation environment where output is visible and impact is measurable.

Success Measures

  • Successful product and feature launches that generate awareness, engagement, pipeline, adoption, or expansion.
  • Improved sales confidence and effectiveness through relevant enablement, training, and competitive guidance.
  • Better market visibility through timely insights, thought leadership, campaigns, customer stories, and content activation.
  • Measurable contribution to business goals such as pipeline influence, win-rate improvement, product adoption, retention, or expansion

Work Environment

  • Hiring within US region

At DXC Technology, we believe strong connections and community are key to our success. Our work model prioritizes in-person collaboration while offering flexibility to support wellbeing, productivity, individual work styles, and life circumstances. We’re committed to fostering an inclusive environment where everyone can thrive.

If you are an applicant from the United States, Guam, or Puerto Rico

DXC Technology Company (DXC) is an Equal Opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, pregnancy, veteran status, genetic information, citizenship status, or any other basis prohibited by law. View postings below .

We participate in E-Verify. In addition to the posters already identified, DXC provides access to prospective employees for the Federal Minimum Wage Poster, Federal Polygraph Protection Act Poster as well as any state or locality specific applicant posters. To access the postings in the link below, select your state to view all applicable federal, state and locality postings. Postings are available in English, and in Spanish, where required. View postings below.

Postings Link

Disability Accommodations

If you are an individual with a disability, a disabled veteran, or a wounded warrior and you are unable or limited in your ability to access or use this site as a result of your disability, you may request a reasonable accommodation by contacting us via email.

Please note: DXC will respond only to requests for accommodations due to a disability.

Recruitment fraud is a scheme in which fictitious job opportunities are offered to job seekers typically through online services, such as false websites, or through unsolicited emails claiming to be from the company. These emails may request recipients to provide personal information or to make payments as part of their illegitimate recruiting process. DXC does not make offers of employment via social media networks and DXC never asks for any money or payments from applicants at any point in the recruitment process, nor ask a job seeker to purchase IT or other equipment on our behalf. More information on employment scams is available here.

Skills Required

  • Proven track record as a high-output content creator or product marketer with a portfolio
  • Legal authorization to work in the United States without requiring sponsorship now or in the future
  • Experience in insurance, InsurTech, AI or technology marketing
  • Strong digital marketing skills: content strategy, social media, email campaigns, SEO, and campaign analytics
  • Ability to write clearly and compellingly for multiple formats and audiences
  • Familiarity with insurance technology (policy administration systems, BPS, agentic AI, platform modernization)
  • Experience supporting or collaborating with sales teams on enablement content
  • Comfort working across time zones with a global team

DXC Technology Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about DXC Technology and has not been reviewed or approved by DXC Technology.

  • Healthcare Strength Health coverage includes multiple national carrier options and plan types, with HSA eligibility where applicable. Feedback suggests the medical, dental, and vision lineup is broad and comparable to large-firm offerings.
  • Retirement Support A 401(k) program with employer matching and an annual true-up is available, with standard vesting provisions. This structure can help employees capture matching contributions over the year if contribution rates vary.
  • Leave & Time Off Breadth Flexible or “unlimited” vacation is offered for many U.S. roles instead of accrual-based PTO. Feedback suggests the approach can support work-life balance when team norms allow adequate time away.

DXC Technology Insights

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The Company
HQ: Ashburn, VA
86,261 Employees
Year Founded: 2017

What We Do

DXC Technology is a Fortune 500 global IT services leader. Our more than 130,000 people in 70-plus countries are entrusted by our customers to deliver what matters most. We use the power of technology to deliver mission critical IT services across the Enterprise Technology Stack to drive business impact. DXC is an employer of choice with strong values, and fosters a culture of inclusion, belonging and corporate citizenship. We are DXC.

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