Revenue Marketing & Growth Lead

Posted Yesterday
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Boston, MA, USA
Hybrid
Mid level
Computer Vision • Security • Cybersecurity
The Role
The role involves building marketing campaigns, managing lifecycle programs, analyzing performance, and experimenting with various marketing strategies to enhance revenue.
Summary Generated by Built In
Description

Most B2B marketing looks and sounds the same. 

We’re not interested in building more of it. 

Grip Security is looking for a modern growth marketer who understands that today’s buyers don’t move in straight lines. They discover products through AI summaries, communities, creators, dark funnels, group chats, LinkedIn comments, and content they never click on. 

We want someone who is equally obsessed with: 

  • psychology and conversion 
  • creative experimentation 
  • funnel performance 
  • storytelling that doesn’t sound like enterprise AI sludge 
  • understanding how modern audiences actually pay attention 

This role sits at the center of how Grip grows. 

You’ll work across campaigns, lifecycle marketing, nurture, paid, conversion, messaging experiments, reporting, and marketing systems — helping us build a smarter and more creative revenue engine. 

Responsibilities 

  • Build and run campaigns that generate pipeline 
  • Own nurture and lifecycle programs 
  • Work closely with content and product marketing to turn ideas into campaigns people actually engage with 
  • Analyze conversion, attribution, funnel performance, and buyer behavior 
  • Experiment constantly with messaging, formats, channels, landing pages, and targeting 
  • Use AI workflows to move faster, automate intelligently, and uncover insights 
  • Help shape how modern cybersecurity marketing should look and feel 
Requirements
  • 4–7 years in growth, lifecycle, performance, demand generation, or modern digital marketing 
  • Hands-on experience with modern marketing tools across automation, analytics, experimentation, attribution, heatmaps/session analysis, conversion optimization, and AI-assisted workflows 
  • Strong analytical instincts and operational execution 
  • Creative thinker with strong opinions on what captures attention 
  • Someone who understands that great marketing is part psychology, part storytelling, part systems thinking 
  • Someone who naturally experiments, tests, iterates, and stays curious about how people discover and buy today 

Bonus points if your background includes: 

  • B2C or consumer growth marketing 
  • Creator-led brands 
  • Startups with exceptional brand or product storytelling 
  • Companies that figured out how to grow without sounding like everyone else 

Cybersecurity experience is optional. 

Curiosity, taste, and ambition are not. 

Skills Required

  • 4-7 years in growth, lifecycle, performance, demand generation, or digital marketing
  • Hands-on experience with marketing tools for automation, analytics, and conversion optimization
  • Strong analytical instincts and operational execution
  • Creative thinker with strong opinions on marketing engagement
  • Ability to experiment and iterate on marketing strategies
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The Company
Tel-Aviv
132 Employees
Year Founded: 2021

What We Do

Grip Security is a pioneer in SaaS identity risk management, providing innovative solutions to help enterprises address the security risks associated with widespread SaaS adoption. The company’s SaaS Security Control Plane platform helps companies discover, prioritize, secure and orchestrate the mitigation and remediation of risks. The innovative approach of leveraging identity as the key control point allows companies to secure all SaaS applications and empowers enterprises to embrace SaaS adoption securely

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