About the role
As a Retention Specialist at Sporty, you’ll play a hands-on role in supporting the delivery of Africa Regional focused campaigns and promotions that drive customer engagement and loyalty locally. You’ll assist with setting up and running retention activities, track results, and help ensure our offers are competitive across different markets. Working closely with product, analytics, and stakeholders, you’ll provide operational support to keep campaigns running smoothly and effectively.
What you'll be doing
Assist in planning and executing retention campaigns and promotional activities for existing & new users across the AF markets
Monitor key metrics (Retention, Reactivation, ROI) and prepare reports to track user engagement and optimisation
Collaborate with internal product and analytics teams to maintain and improve retention tools and reporting accuracy
Help ensure regional offers and promotions are delivered on time and remain competitive
Coordinate with external partners on campaign execution and follow-up tasks
Support personalisation and automation initiatives by providing regional operational input
What you'll bring
Bachelor’s degree in marketing, business, or a related field
2+ years’ experience in retention, CRM, or customer lifecycle management
Experience in the Online Casino or broader iGaming industry is strongly preferred
Strong analytical skills and data-driven mindset
Excellent communication skills, fluent in written and spoken English
Familiarity with retention and marketing automation tools is a plus
What's in it for you
Sporty is a remote first company in pursuit of sustainability
A competitive salary + individual performance based bonuses every quarter
20 days annual leave + public holidays
Our core working hours are 10am-3pm in your local time zone with flexibility outside of this
South African employment contract
Referral bonuses & flash bonuses
Top of the line equipment
Annual company retreats to provide great internal networking opportunities
If you're interested, we encourage you to apply! Every application is reviewed by a member of our team (AI is not used in our recruitment process), and we aim to respond within 48 hours.
Skills Required
- Bachelor's degree in marketing, business, or a related field
- 2+ years' experience in retention, CRM, or customer lifecycle management
- Experience in the Online Casino or broader iGaming industry
- Strong analytical skills and data-driven mindset
- Excellent written and spoken English communication skills
- Familiarity with retention and marketing automation tools
What We Do
Sporty Group is a global consumer internet and technology company specializing in sports media, gaming, social platforms, and fintech. It creates high-scale consumer products, including sports broadcasting via SportyTV and gaming through SportyBet, serving millions of daily active users across more than 10 countries and 3 continents. The company focuses on delivering world-class user experiences at the intersection of tech and live content.
