Retail Partnerships Manager, Strategic Accounts

Posted 6 Days Ago
Hiring Remotely in United States
Remote
Mid level
AdTech • Digital Media
GSTV is a data-driven, national video network delivering targeted audiences at scale at fuel retailers.
The Role
The Retailer Success Manager, Strategic Accounts will manage client relationships, ensuring satisfaction and driving ad revenue through effective execution and support.
Summary Generated by Built In
 
GSTV is dedicated to building an inclusive team and culture that reflects the communities we serve every day. Being part of the GSTV team means that we are always encouraged and challenged to grow personally and professionally. More importantly, we are accountable for our actions towards one another as the foundation for a strong and accepting workplace.
 
GSTV Values:
●      Growth Focused
●      Social Accountability
●      Tenacious Behavior
●      Valued Actions
 
Benefits Day One! Medical, Dental, Vision, Paternal Leave, Life Insurance, Accident, Critical Illness, Hospital Indemnity, STD/LTD + Vol Plans., Paid Holidays, 20 PTO days + Sick time, Perks, HSA and FSA and Lifestyle Spending Account (1st of mo after 30 days), 401K Match (90 days).
 
GSTV offers both hybrid and remote work situations. Candidates located within commutable distance to our New York Office will be tagged to that office and are not currently considered 100% remote.
 
RETAIL PARTNERSHIPS MANAGER, STRATEGIC ACCOUNTS
 
Summary:
Reporting to the SVP/GM, Retail Partnerships, this role is responsible for leading retail partner management for assigned GSTV strategic accounts. The Retail Partnerships Manager serves as the primary liaison between key stakeholders, including retail partner teams (Marketing, IT, and Fuel Operations) and internal GSTV teams (Network Operations, Ad Operations, Creative & Content, Marketing, Insights & Analytics, and Finance).
 
As the first point of contact for retail partners, this role ensures seamless support across all partner needs, including:
·       Providing general account support
·       Identifying and mitigating challenges
·       Ensuring network accuracy and optimal health
·       Managing dedicated promotional content
·       Driving overall retail partner satisfaction
 
Additionally, the Retail Partnerships Manager will cultivate deeper relationships with assigned partners and deliver incremental value by efficiently managing promotional time within their video broadcast.
 
The Strategic Accounts role balances strategic oversight with tactical execution by collaborating with internal teams to optimize client relations, manage client requests, mitigate and resolve issues and ensure consistent communication for organizational alignment.
Responsibilities:
Responsibilities include, but are not limited to: 
·       Client Satisfaction and Support
o   Serve as the main liaison for assigned strategic accounts, ensuring exceptional service and alignment with their business objectives.
o   Managing all areas of the GSTV retail partner relationship, including exercising discretion and independent judgement
o   Managing Retailer’s dedicated promotional content including: planning, scheduling, creative management, reporting, etc.  
o   Identifying non contracted gaps in the retailer’s network and upsell to expand GSTV supply distribution.
o   Identifying offline sites and develop and execute strategies to activate media-eligible locations in collaboration with GSTV Network Operations.
o   Leading consistent engagement that strengthens partnerships and elevates GSTV’s value proposition
o   Day-to-day retail client interaction and support
o   Long-term relationship building
o   Proactively understand and address the unique needs and challenges of each client, serving as the primary escalation point for issues and delivering effective resolutions to ensure exceptional support and high levels of client satisfaction.
o   Share client insights and feedback with internal teams to inform product/service enhancements.
 
·       Reporting and Forecasting
o   Lead client coordination for site list accuracy via quarterly audits and ad hoc updates
o   Collaborate to obtain optimal network site data management and reporting
o   Maintain accurate records of client broadcast breakouts including paid ads and retail promotional ads as aligned to client agreement.
o   Maintain accurate ad revenue reporting and forecasts and coordination with finance for contractually required payments
 
·       Other duties as assigned.
 
Requirements: 
The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 
 
The ideal candidate will have:
·       High proficiency in Outlook, Word, Excel, and PowerPoint
·       Excellent written and verbal communication and presentation skills
·       Strong understanding of the digital media and advertising landscape
·       Familiarity with retail media networks and digital advertising
·       Proven experience in strategic account management
·       Ability to manage multiple priorities under tight deadlines
·       Motivated self-starter with experience developing and implementing client-specific selling propositions
·       Demonstrated commitment to teamwork and accountability for results
·       Strong problem-solving skills; able to work independently and collaboratively
·       Outstanding communication and relationship-building skills
·       Effective cross-functional team player
·       Creative and strategic thinker with a customer-first mindset
·       Strong organizational and project management capabilities
·       Exceptional stakeholder management and negotiation skills
·       Ability to analyze data and translate insights into actionable strategies
·       Adaptable and effective in fast-changing, ambiguous settings.
·       Results-oriented with a focus on delivering measurable value
 
Additional skills:
·       Direct experience in convenience and fuel industry
·       Strong track record of cultivating and building partnerships with wide range client/customer types including larger corporate and small independent businesses
·       Experience with Salesforce.com or other CRM software a strong plus
 
Education and/or Experience:
Experience: 
·       3+ years of experience in account management, client service support
·       Media
Education: 
·       Bachelor's degree or equivalent combination of experience and education
 
Of course, this is just a sample of the kinds of work this role will require! You should assume that your role will encompass other tasks, too, and that your job duties and responsibilities may change from time to time at GSTV's discretion, or otherwise applicable with local law.

Top Skills

Advertising
Digital Media
Excel
Outlook
PowerPoint
Salesforce
Word
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The Company
HQ: Detroit, MI
145 Employees
Year Founded: 2005

What We Do

GSTV is a data-driven, national video network with tens of thousands of locations across the country. Reaching over 40% of American adults monthly, our broadcast engages viewers with full sight, sound, and motion video as they fuel their vehicles — an essential waypoint on their consumer journey.

We not only offer consumers everything they want to know on the go with engaging, uplifting content, we deliver measurable results for the world’s largest advertisers through immediate action and lasting brand impressions. Analysis of billions of consumer purchases demonstrates that GSTV viewers spend significantly more across retailers, services, consumer goods and other sectors, following a fuel transaction.

Our convenience and fuel partners include 7-Eleven, Arco, BP, Chevron, Gulf, Kwik Trip, Circle K, Speedway, ExxonMobil, Sunoco, Phillips 66, and Marathon.

Why Work With Us

GSTV is dedicated to building an inclusive team and culture that reflects the communities we serve. Being part of the GSTV team means that we are always encouraged and challenged to grow personally and professionally. More importantly, we are accountable for our actions towards one another as the foundation for a strong and accepting workplace.

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