Research Analyst

Posted 19 Hours Ago
New York, NY
65K-70K Annually
Entry level
Professional Services
The Role
The Research Analyst role at Momentum involves transforming various types of research data into actionable insights. Responsibilities include creating consumer profiles, collaborating with teams, and providing research for new and existing business opportunities, aimed at enhancing market research and understanding consumer behavior.
Summary Generated by Built In

ABOUT US – MOMENTUM WORLDWIDE 
Momentum is an agency of doers. We make the industry’s most disruptive, entertaining, shareable, unforgettable experiences for our clients and their fans. We do it by bringing people closer to what they love, in original and unexpected ways. Whether it’s a physical activation, a virtual experience, or a piece of unique branded content, it’s all part of what we call the Total Brand Experience — ideas that solve business challenges, through best-in-class Consulting, Strategy, Analytics, Experience Design, and Production. 

We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.


WHAT CAN YOU EXPECT FROM MOMENTUM

At Momentum, we expect our employees to embody our values!
Our Core Values of Be One, Do Great Work, Have Fun, Give Back and Grow empower an environment where we challenge ourselves professionally and encourage each other personally.


At Momentum, we make 
our differences matter!
Who we are matters.  We choose to hire diverse voices from all walks of life.  We choose to make our culture one where everyone can be their authentic self and speak in their voice. We choose to give each other permission to get things wrong, so we can learn to make them right.  We choose to celebrate the bravery of our peers and we choose to be collectively responsible.


At Momentum, we make our actions matter!
Making it matter means always choosing the sustainable option. It means designing waste out from the start.  It means working with the right materials. Sourcing locally, innovating off-the-shelf solutions and reusing and repurposing. It means powering smarter. Traveling less. And only working with vendors who do the same. Make it matter means becoming the first experiential agency in the world to receive 2 ISO certifications.


At Momentum, we make our people matter!
We choose to make your workplace part of your wellbeing. We choose a hybrid work model. We choose no meeting Fridays. We choose to let ourselves take as much Time Well Taken (vacation) as we need. We choose education programs that help our people develop professionally and personally. We choose tuition reimbursement. We choose to match your 401K. We choose to make your financial wellbeing our priority. We choose to make our people’s lives matter.


WHAT ARE WE LOOKING FOR
We’re looking for a Research Analyst who is interested in taking data and insights to the next level, who loves to trend spot, be challenged and transform syndicated, secondary, and primary research into actionable insights.  As a Research Analyst at Momentum, you will be work on and/or be responsible for creating consumer profiles from Syndicated Research to help build and round out target personas, curating insights from secondary and primary research, get to work on a variety of brands and new business, and be challenged and grow every day. This is the perfect role for someone who is curious, a multi-tasker and has never encountered a problem they don’t want to solve. A great position for someone who wants a career in market research and consumer behavior.


HERE’S WHAT YOU’LL DO (RESPONSIBILITIES)

  • Working with internal and external teams to provide research, business intelligence and analysis for existing and new business for Momentum
  • Creating consumer profiles from Syndicated Research to help build and round out target personas
  • Gathering and managing secondary information
  • Derive insights from primary and secondary research to drive strategy across competencies – Sponsorship, Experiential, Shopper, Finance, CPG, B2B
  • Developing, writing, and presenting strategic recommendations that directly address specific research questions
  • Designing, managing and reporting on primary research, including qualitative and quantitative projects
  • Programming survey research and analyzing survey results data, including frequencies, crosstabs, and tests of statistical significance
  • Monitoring and reporting relevant trend and competitive information and mining insights on a scheduled basis
  • Authoring reports containing actionable recommendations
  • Organizing and maintaining research information
  • Supporting Momentum’s Values
  • All other duties as assigned

 
HERE’S WHAT WE’RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)

  • B.A. or B.S. degree, with major in marketing or communications a plus
  • A minimum of 2 years of marketing or media research experience with a solid understanding of the industry
  • Experience in survey design, data analysis and understanding of statistical techniques
  • Strong skills and knowledge of syndicated research tools such as IMS/Clear Decisions, MRI Simmons, GWI, as well other resources like WARC, Statista, Placer AI, etc.
  • Knowledge of Commerce/Shopper Research a plus (Circana, IRI, Numerator)
  • Proven ability to interpret syndicated data, express the implications of analysis, and develop key takeaways to help elevate the research to the “next level”
  • General knowledge of primary research, including qualitative and quantitative projects (survey writing and programming)
  • Exceptional written, oral, and presentation communication abilities
  • Proficiency in Microsoft Office, especially Excel and PowerPoint
  • Strong project management (multi-tasking is a must!), organizational, strategic thinking skills, a problem solver and someone who loves to seek out new trends
  • Proactive, a hand raiser, and curious
  • Detail-oriented and articulate with strong communications skills
  • Comfortable and efficient working in a fast-paced environment
  • Highly motivated and capable of both working independently, but also enjoys being a team player


MOMENTUM BENEFITS

  • Time Well Taken (our flexible benefits plan that allows you take the time you need)
  • Hybrid Work model – ability to work from home or in office
  • Holidays and Winter Break (agency closes between Christmas and New Years holidays)
  • No meeting Fridays
  • Curated DE&I programs and initiatives
  • Medical, Dental and Vision plans
  • Short- and Long-term disability
  • 401(K) with company match
  • EAP – Employee Assistance Plan
  • Tuition Reimbursement
  • Work from Home stipend
  • Referral bonuses
  • Training and development opportunities
  • Flexible Spending Account
  • Health Saving Accounts


SALARY RANGE

The salary range for this position is $65,000 to $70,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; location and region; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability – or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Top Skills

Data Analysis
The Company
New York, NY
205 Employees
On-site Workplace
Year Founded: 2006

What We Do

IPG DXTRA companies bring together unique combinations of in-demand skills and expertise for clients, including experiential, public relations, sponsorships, innovation, brand, influencer, digital, social and analytics in categories as diverse as sports, healthcare, entertainment, CPG, luxury, tech and financial services. brand collective for organizations looking for different ways to succeed in complex environments where growth depends on uniquely configured solutions inspired by truly diverse teams.

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