Remote Email Marketing Specialist - Barbados

ESSENTIAL JOB FUNCTIONS & KEY SUCCESS FACTORS

• The focus is generally on task execution and consultancy project support. Tasks and responsibilities may include (but are not limited to):


• Executing on assigned deliverables, with the close supervision and support of the Manager, Email Marketing. 
• Ability to manage multiple projects at once while maintaining pre-determined deadlines.
• Collaborating with other team members as part of Brafton's deliverable peer-review process. 
• Collaborating closely with other consultants and colleagues to understand our prospects' and clients' needs, as well as the details of each assigned task.
• Ability to understand and analyze email marketing KPIs and provide actionable next steps based on findings
• Communicating on live projects with all involved team members to ensure clarity and adherence to deadlines.
• Ensuring that everything we deliver is in-line with the client's expectations and meets our internal standards for quality. 
• Ability to analyze data and communicate it to clients in a friendly and educational manner.
• Assisting other team members with information synthesis, formatting, and report proofing, as directed by the Manager, Email Marketing.

ADDITIONALLY, THIS ROLE MAY WORK TOWARD

• Exploring and developing new service offerings, with the support of managers and senior colleagues.
• Working to understand and gain insights into industry trends and standards around data analysis and reporting, email marketing, lead generation, design best practice and content marketing in general. 
• Collaborating with senior members of staff to develop strong in-house knowledge stores, policies and processes. 
• Working closely with Brafton's development team, CMS, production teams and other departments, as is helpful, toward the timely and successful completion of these tasks.

SKILLS & REQUIREMENTS

• Bachelor’s degree preferred
• Minimum 1-2 years of relevant work experience preferred
• Excellent written and verbal communication skills
• Knowledge of the evolving email marketing landscape
• Technical knowledge of multiple email marketing platforms

PREFERRED, BUT NOT REQUIRED

• Certified Pardot Specialist
• Hubspot Academy Certification
• Experience using HTML to build custom email templates

TIME BREAKOUT

• 70 percent independent contributor email marketing work
• 20 percent internal or client-facing communications
• 10 percent misc.