Regional Sales Enablement Centre Manager

Posted Yesterday
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Toronto, ON, CAN
In-Office
120K-130K Annually
Senior level
Energy • Utilities • Industrial • Manufacturing
The Role
Leads regional sales enablement, application engineering, inside sales, and technical support teams. Oversees technical and commercial solution development, proposals, sales tools, customer support, market insights, and commercial process improvements. Develops team capabilities, monitors performance, supports value-based selling, and collaborates with regional and global stakeholders to improve sales effectiveness and customer outcomes across an engineering-led industrial environment.
Summary Generated by Built In

At Armstrong Fluid Technology, we are at the forefront of innovation in fluid-flow technology. With more than 1,400 colleagues worldwide, eight manufacturing facilities, and operations spanning four continents, we are committed to engineering smarter solutions that improve building performance and help safeguard our planet.


We are looking for an experienced Regional Sales Enablement Centre Manager to lead and develop our regional sales enablement, application engineering, inside sales, and technical support capabilities. Reporting to the Global Director, Sales Enablement, you will play a key role in strengthening regional commercial performance, developing integrated customer solutions, and driving sales effectiveness.


  • Competitive Compensation: Annual salary range of $120,000–$130,000.
  • Comprehensive Benefits: Access to a full employee benefits package.
  • Retirement Savings: RRSP program to support your long-term financial goals.
  • Leadership & Career Growth: Lead a regional technical and commercial team while contributing to global business initiatives.
  • Global Collaboration: Work alongside regional and international leaders, technical experts, and commercial teams.
  • Strategic Influence: Help shape sales effectiveness, customer solutions, and regional market development.
  • Professional Development: Expand your leadership, commercial, and technical expertise within a global engineering organization.

The Opportunity:

As the Regional Sales Enablement Centre Manager, you will provide strategic leadership and operational direction to regional application engineering, inside sales, and technical support teams.


You will oversee the development and delivery of integrated customer solutions, strengthen commercial processes, and support the adoption of sales tools, systems, and best practices.


Working closely with regional sales leaders and global stakeholders, you will identify business opportunities, develop team capabilities, improve operational performance, and ensure customers and channel partners receive exceptional technical and commercial support.

Key Responsibilities:

Solutions Development & Commercial Effectiveness

  • Lead the development of technical and commercial proposals for strategic customers, projects, and priority markets.
  • Ensure effective use of commercial tools, equipment selection systems, and solution development processes.
  • Partner with sales and engineering teams to develop customer-focused solutions and compelling value propositions.
  • Coordinate internal and external resources to support complex projects and customer requirements.
  • Oversee non-standard product and solution requests in accordance with company policies and governance.
  • Drive project follow-up, opportunity progression, and continuous improvement initiatives.

Market & Product Development

  • Identify regional market trends, customer needs, and opportunities for product and business development.
  • Provide recommendations and regional insights to support product, pricing, channel, and go-to-market strategies.
  • Collaborate with global and regional leaders on commercial programs, sales initiatives, and cost-improvement opportunities.

Team Leadership & Sales Enablement

  • Lead and develop regional application engineering, inside sales, and technical support teams.
  • Establish team objectives, performance expectations, and development plans.
  • Build team capability through coaching, mentoring, knowledge sharing, and succession planning.
  • Partner with regional sales teams to strengthen customer engagement and value-based selling.
  • Monitor team performance, service levels, quotation accuracy, and technical response times.
  • Drive collaboration, resource planning, and operational improvements across regional and global teams.

What We're Looking For:


Education & Experience

  • Bachelor’s degree in mechanical engineering, Business, or a related discipline, or equivalent relevant experience.
  • Typically 5–7 years of experience in sales enablement, application engineering, technical sales, commercial operations, or a related field.
  • Demonstrated experience leading teams and managing cross-functional initiatives.
  • Strong understanding of technical solution development and commercial processes within an engineering-led, industrial, or manufacturing environment.
  • Knowledge of relevant products, systems, applications, and customer requirements within the assigned market.

Technical & Commercial Skills

  • Experience with CRM platforms, commercial systems, quotation tools, equipment selection software, or asset-management systems is an asset.
  • Ability to interpret technical drawings, specifications, layouts, and engineering schematics.
  • Strong understanding of customer solution development and value-based selling.
  • Ability to analyze business performance, manage competing priorities, and deliver measurable results.
  • Strong organizational, project management, and analytical problem-solving skills.

Additional Requirements

  • Willingness and ability to travel regularly within the assigned region, with occasional international travel as required.
  • Experience working within matrix organizations and collaborating across multiple departments and geographic regions.
  • Ability to communicate effectively with senior leadership, employees, customers, channel partners, and other stakeholders.
  • Demonstrated commitment to company values, professional integrity, and an inclusive, high-performance culture.

Location: Scarborough Head Office

Work Arrangement: Regional office-based, with regular travel to company, partner, and customer locations.

Skills Required

  • Bachelor's degree in mechanical engineering, business, a related discipline, or equivalent relevant experience
  • Typically 5-7 years of experience in sales enablement, application engineering, technical sales, commercial operations, or a related field
  • Experience leading teams and managing cross-functional initiatives
  • Understanding of technical solution development and commercial processes within an engineering-led, industrial, or manufacturing environment
  • Knowledge of relevant products, systems, applications, and customer requirements within the assigned market
  • Experience with CRM platforms, commercial systems, quotation tools, equipment selection software, or asset-management systems
  • Ability to interpret technical drawings, specifications, layouts, and engineering schematics
  • Understanding of customer solution development and value-based selling
  • Ability to analyze business performance, manage competing priorities, and deliver measurable results
  • Strong organizational, project management, and analytical problem-solving skills
  • Willingness and ability to travel regularly within the assigned region, with occasional international travel
  • Experience working within matrix organizations and collaborating across departments and geographic regions
  • Effective communication with senior leadership, employees, customers, channel partners, and other stakeholders
  • Commitment to company values, professional integrity, and an inclusive, high-performance culture

Armstrong Fluid Technology Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Armstrong Fluid Technology and has not been reviewed or approved by Armstrong Fluid Technology.

  • Retirement Support — Feedback suggests certain U.S. roles advertise a 401(k) match of up to 5%, which is viewed as a solid foundational benefit. Some also note immediate eligibility for core benefits, adding perceived stability.
  • Healthcare Strength — Feedback suggests some U.S. postings include medical, dental, and vision coverage starting on day one. This immediacy is seen as a practical advantage for new hires.
  • Leave & Time Off Breadth — Feedback suggests employees in some locations receive baseline vacation (e.g., about three weeks) and standard holiday shutdowns. These elements contribute to predictable time off for full-time staff.

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The Company
HQ: Toronto
1,226 Employees
Year Founded: 1934

What We Do

Armstrong Fluid Technology is a global leader and innovator in the design, engineering, and manufacturing of intelligent fluid-flow equipment, control solutions, and optimization technologies. Focusing on HVAC, plumbing, and fire safety applications, the company provides energy-efficient and cost-effective solutions and performance management services to building and facility professionals worldwide, leveraging edge computing, IoT, and machine learning to optimize building mechanical systems.

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